ISIN:DE0006969603

EQS-News: PUMA delivers Q1 results fully in line with expectations

Retrieved on: 
Friday, May 10, 2024

The launch of our first brand campaign in a decade was an important first step and the first results came in above our expectations.

Key Points: 
  • The launch of our first brand campaign in a decade was an important first step and the first results came in above our expectations.
  • This resulted in an increased DTC share of 23.5% (Q1 2023: 21.3%), in line with expectations.
  • Consequently, net income decreased by 25.5% to € 87.3 million (Q1 2023: € 117.3 million) and earnings per share amounted to € 0.58 (Q1 2023: € 0.78).
  • In line with our expectations, the year 2024 has started with geopolitical and macroeconomic challenges as well as currency volatility.

EQS-News: PUMA delivers strong sales growth in a volatile year 2023

Retrieved on: 
Wednesday, March 13, 2024

Asia/Pacific sales increased by 2.8% (ca) to € 468.3 million, supported by strong growth in Greater China and India.

Key Points: 
  • Asia/Pacific sales increased by 2.8% (ca) to € 468.3 million, supported by strong growth in Greater China and India.
  • The Direct-to-Consumer (DTC) business grew by 8.0% (ca) to € 627.2 million, with underlying sales growth similar to the previous quarter (Q3 2023: 17.4% (ca)).
  • On an underlying operating basis, PUMA continued to see strong demand, especially for its performance categories Football, Basketball, Golf and Performance Running.
  • The Asia/Pacific region led the growth with a 13.6% (ca) increase in sales, closely followed by the EMEA region with a 13.4% (ca) increase in sales.

EQS-News: PUMA to become the new kit supplier of RB Leipzig

Retrieved on: 
Wednesday, March 13, 2024

Herzogenaurach, February 27, 2024 – Sports company PUMA has signed a long-term partnership with Bundesliga football club RB Leipzig and will equip all men’s, women’s and youth teams from the 2024/25 season onwards.

Key Points: 
  • Herzogenaurach, February 27, 2024 – Sports company PUMA has signed a long-term partnership with Bundesliga football club RB Leipzig and will equip all men’s, women’s and youth teams from the 2024/25 season onwards.
  • “The Red Bulls of RB Leipzig have made a name for themselves in a very short time, not just in Germany but also internationally,” said PUMA CEO Arne Freundt.
  • For RB Leipzig, the partnership with PUMA is another big and important step in the development of the club,” said Johann Plenge, Managing Director of RB Leipzig.
  • For 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes.

EQS-News: Announcement pursuant to Art. 5(1) lit. a) of Regulation (EU) No 596/2014 and Art. 2(1) of Delegated Regulation (EU) 2016/1052

Retrieved on: 
Wednesday, March 13, 2024

a) of Regulation (EU) No 596/2014 and Art.

Key Points: 
  • a) of Regulation (EU) No 596/2014 and Art.
  • 2(1) of Delegated Regulation (EU) 2016/1052
    The issuer is solely responsible for the content of this announcement.
  • Announcement pursuant to Art.
  • In particular, the financial service provider is obliged to observe the trading conditions of Article 3 of Regulation (EU) 2016/1052.

EQS-News: PUMA appoints Julie Legrand to lead global brand strategy

Retrieved on: 
Thursday, February 8, 2024

Herzogenaurach, February 8, 2024 – Sports company PUMA has appointed Julie Legrand (43) as Senior Director Global Brand Strategy.

Key Points: 
  • Herzogenaurach, February 8, 2024 – Sports company PUMA has appointed Julie Legrand (43) as Senior Director Global Brand Strategy.
  • Julie, who will report directly to PUMA’s Vice President Brand & Marketing Richard Teyssier, has 20 years of experience in marketing and brand management.
  • “With Julie, we have found an experienced leader to head up PUMA’s global brand strategy,” said Richard Teyssier.
  • “She will define and execute our strategy to drive higher brand visibility and strengthen the PUMA brand and its perception around the world.”
    The appointment of Julie follows the company’s decision taken in June to reorganize its global brand management and marketing operations and relocate them from Boston to PUMA’s headquarters in Herzogenaurach, Germany.