Nudge theory

Daily’s Chooses Paytronix to Transform its Loyalty Program

Retrieved on: 
Thursday, February 13, 2020
Loyalty program, Nudge theory, Pricing, Marketing

Dailys new program is the first step in a broader plan to enhance the customer experience through updated technology.

Key Points: 
  • Dailys new program is the first step in a broader plan to enhance the customer experience through updated technology.
  • Our customers love our loyalty program but transitioning to a more modern platform will allow us to give them even more benefits and opportunities, said Max Glober, Dailys Director of Marketing.
  • Dailys is preparing itself for the future by taking full advantage of the artificial intelligence that powers one-to-one marketing within the Paytronix platform, said Paytronix CEO Andrew Robbins.
  • The Paytronix loyalty platform is the industry leader, and powers programs used by hundreds of millions of people every day.

XpresSpa Launches Customer-Facing App to Improve Service Scheduling and Enhance Guest Loyalty

Retrieved on: 
Tuesday, February 11, 2020
Loyalty program, Nudge theory, Pricing, Payment systems, Economy, Economics

The app will also enable guests to manage their loyalty reward points and facilitate faster checkout upon completion of services.

Key Points: 
  • The app will also enable guests to manage their loyalty reward points and facilitate faster checkout upon completion of services.
  • The app not only enables them to do that, but also manages their loyalty reward points while helping us build transactions through better retention of walkaways.
  • Over time, we plan to introduce additional app elements, including payment options and the ability to rate your services.
  • XpresSpa Groups core asset, XpresSpa, is a leading airport retailer of spa services and related health and wellness products, with 51 locations in 25 airports globally.

Highlights - Hearing: The role of public transport in low-density areas - Committee on Transport and Tourism

Retrieved on: 
Monday, February 10, 2020
Nudge theory, Vision Zero, Road traffic safety

Exchange of views with the European Coordinator for Road Safety

Key Points: 
  • Exchange of views with the European Coordinator for Road Safety

    The TRAN Committee had invited Mr Matthew Baldwin, European Coordinator for Road Safety to the next TRAN meeting.

  • Following the common framework for road safety and the strategic action plan, based on the Safe System recommended globally by the World Health Organisation, the Commission confirmed the long term goal of zero fatalities in road transport to be reached by 2050 ("Vision Zero").
  • Moreover, interim targets have been introduce in order to reduce both the number of road deaths and serious injuries by 50% between 2020 and 2030.
  • Mr Baldwin declared he will focus on results, on bringing down the death and serious injury numbers, because while the EU is the region with the safest roads in the world, the latest road safety figures show that progress is stagnating.The exchange of views took place Monday afternoon, 20 January 2020 in room ANTALL 6Q2 from where it was webstreamed.

Macy’s Launches Next Phase Of Loyalty Program - Everyone Now Earns Everyday On Macy’s Purchases With Star Rewards

Retrieved on: 
Monday, February 10, 2020
Other Consumer, Home Goods, Women, Fashion, Cosmetics, Retail, Teens, Other Professional Services, MEN, Children, Family, Finance, Banking, Consumer, Luxury, Professional services, Department Stores, Other Retail, Specialty, Loyalty program, Nudge theory, Pricing, Woolworths Rewards

The new loyalty program now allows every Star Rewards member to earn on every purchase, regardless of how they pay.

Key Points: 
  • The new loyalty program now allows every Star Rewards member to earn on every purchase, regardless of how they pay.
  • View the full release here: https://www.businesswire.com/news/home/20200210005568/en/
    Everyone now earns everyday on Macys purchases with next phase of Star Rewards loyalty program.
  • With nearly 30 million members and growing, Macys Star Rewards program has been a huge hit, said Rich Lennox, Macys chief customer officer.
  • All Star Rewards members earn rewards on Macys purchases, excluding gift cards, services and fees:
    Bronze Customers will receive one percent back in rewards.

Shell and Dunkin’ Announce Partnership and Loyalty Promotion Through Fuel Rewards ® Program

Retrieved on: 
Friday, February 7, 2020
Restaurant, Bar, Oil, Gas, Energy, Marketing, Convenience store, Communications, Food, Beverage, Retail, Loyalty program, Nudge theory, Pricing, Food and drink, Dunkin' Donuts, Restaurants, Fast-food restaurants, Woolworths Rewards, Redner's Markets

Shell Oil Company (Shell), the largest fuel network in the United States, and Dunkin just announced a national expansion of their partnership with the Fuel Rewards program.

Key Points: 
  • Shell Oil Company (Shell), the largest fuel network in the United States, and Dunkin just announced a national expansion of their partnership with the Fuel Rewards program.
  • The Sip Dunkin, Save at Shell partnership allows Fuel Rewards members with Gold Status and DD Perks Rewards Program members to save 10 cents per gallon every time they purchase five beverages at a Dunkin location.
  • As a national coalition loyalty program, Fuel Rewards members earn rewards on everyday purchases from a variety of retailers and can redeem cents-per-gallon rewards at over 13,000 Shell locations across the United States.
  • The DD Perks Rewards Program rewards guests with points toward free Dunkin beverages for every visit they make at participating Dunkin locations.

Loyalty Programs Market Procurement Intelligence Report | Evolving Opportunities with Aimia and Maritz Holdings in the Loyalty Programs Market | SpendEdge

Retrieved on: 
Friday, February 7, 2020
Marketing, Communications, Other Communications, Loyalty program, Nudge theory, Pricing, Business, Procurement

While executing this strategy, buyers from different industries are collaborating with each other to provide loyalty programs to their customers.

Key Points: 
  • While executing this strategy, buyers from different industries are collaborating with each other to provide loyalty programs to their customers.
  • This is inflating their OPEX which will also have an inflationary impact on buyers procurement spend in the loyalty programs market.
  • Maritz Holdings- Requirements of buyers for loyalty programs and the profitability of the programs differ in each industry.
  • We are the preferred procurement market intelligence partner for 120+ Fortune 500 firms and other leading companies across numerous industries.

Global Enterprises and Merchants Unprepared as Fraudsters Focus on Rewards Programs

Retrieved on: 
Tuesday, February 4, 2020
Other Professional Services, Software, Data management, Professional services, Technology, Online Retail, Retail, Security, Marketing, Loyalty program, Nudge theory, Pricing, Forter, Fraud, Crime, Articles

Forter has helped us reduce loyalty program fraud by more than 60 percent while we build stronger relationships with our customers.

Key Points: 
  • Forter has helped us reduce loyalty program fraud by more than 60 percent while we build stronger relationships with our customers.
  • Loyalty programs have grown steadily in the last decade, with memberships increasing nearly 10% year on year.
  • Merchants are unprepared to protect their loyalty programs , according to research conducted by Forter:
    42% state that they do not have the skills required to prevent fraud and abuse.
  • The combination of consumers not paying attention to their accounts and merchant lack of preparation is a big reason fraudsters find loyalty and rewards programs so alluring.

i2c Extends CashFlows Service Offering with Innovative Credit, Debit & Prepaid Programs

Retrieved on: 
Wednesday, January 22, 2020
Finance, Banking, Professional services, Technology, Software, Pricing, Loyalty program, Nudge theory, I²C, CashFlows, i2c Inc.

i2cs unique and highly integrated platform enables CashFlows to offer their prospects a broader portfolio of innovative products and services.

Key Points: 
  • i2cs unique and highly integrated platform enables CashFlows to offer their prospects a broader portfolio of innovative products and services.
  • i2c brings to the partnership a global, highly configurable and reliable platform that provides CashFlows clients with end-to-end programs support.
  • The unique i2c platform will allow CashFlows clients to quickly bring to market virtually any type of digital banking or payments solution whether credit, debit and/or prepaid programs all from a single platform.
  • i2c is a processor that can integrate multiple programs and currencies with marketing programs, reporting capabilities and loyalty programs on a single platform.

Highlights - Exchange of views on TEN-T implementation - Committee on Transport and Tourism

Retrieved on: 
Monday, January 13, 2020
Nudge theory, Vision Zero, Road traffic safety

Exchange of views with the European Coordinator for Road Safety

Key Points: 
  • Exchange of views with the European Coordinator for Road Safety

    The TRAN Committee has invited Mr Matthew Baldwin, European Coordinator for Road Safety to the next TRAN meeting.

  • Following the common framework for road safety and the strategic action plan, based on the Safe System recommended globally by the World Health Organisation, the Commission confirmed the long term goal of zero fatalities in road transport to be reached by 2050 ("Vision Zero").
  • Moreover, interim targets have been introduce in order to reduce both the number of road deaths and serious injuries by 50% between 2020 and 2030.
  • Mr Baldwin declared he will focus on results, on bringing down the death and serious injury numbers, because while the EU is the region with the safest roads in the world, the latest road safety figures show that progress is stagnating.The exchange of views will take place Monday afternoon, 20 January 2020 in room ANTALL 6Q2 from where it will be webstreamed.

Highlights - Exchange of views with the European Coordinator for Road Safety - Committee on Transport and Tourism

Retrieved on: 
Monday, January 13, 2020
Nudge theory, Vision Zero, Road traffic safety

Exchange of views with the European Coordinator for Road Safety

Key Points: 
  • Exchange of views with the European Coordinator for Road Safety

    The TRAN Committee has invited Mr Matthew Baldwin, European Coordinator for Road Safety to the next TRAN meeting.

  • Following the common framework for road safety and the strategic action plan, based on the Safe System recommended globally by the World Health Organisation, the Commission confirmed the long term goal of zero fatalities in road transport to be reached by 2050 ("Vision Zero").
  • Moreover, interim targets have been introduce in order to reduce both the number of road deaths and serious injuries by 50% between 2020 and 2030.
  • Mr Baldwin declared he will focus on results, on bringing down the death and serious injury numbers, because while the EU is the region with the safest roads in the world, the latest road safety figures show that progress is stagnating.The exchange of views will take place Monday afternoon, 20 January 2020 in room ANTALL 6Q2 from where it will be webstreamed.