Nudge theory

Latin America Gift Card and Incentive Card Markets, 2015-2024 - Change in Business and Consumer Sentiment due to COVID-19 - ResearchAndMarkets.com

Wednesday, August 12, 2020 - 2:58pm

This report details the impact of economic slowdown along with change in business and consumer sentiment due to disruption caused by COVID-19 outbreak on gift card industry.

Key Points: 
  • This report details the impact of economic slowdown along with change in business and consumer sentiment due to disruption caused by COVID-19 outbreak on gift card industry.
  • With over 200 KPIs at regional and country level, these reports provide comprehensive understanding of gift and incentive card market dynamics.
  • Corporate incentive & loyalty cards: This report provides detailed market dynamics of corporate incentive cards, broadly segmented in three categories - consumer incentive card, employee incentive card, and sales/partner incentive card.
  • It also includes gift card spend by occasion (retail - festivals & special celebration days, milestone celebration, self-use, other; Corporate incentive cards - consumer incentive card, employee incentive card, and sales/partner incentive card).

Allconnect.com Announces Ultimate College Prize Pack Contest for College Students

Wednesday, August 12, 2020 - 12:00pm

FORT MILL, S.C., Aug. 12, 2020 /PRNewswire/ --Allconnect today announced the inaugural Ultimate College Bundle Contest.

Key Points: 
  • FORT MILL, S.C., Aug. 12, 2020 /PRNewswire/ --Allconnect today announced the inaugural Ultimate College Bundle Contest.
  • The contest will all students the opportunity to become one of three winners to receive a gift card and a grant for books.
  • College students are invited to submit an essay on where their field of study would be without the internet.
  • The third-place winner with the third-highest score will receive a $250 VISA Rewards Card to use for the purchase of books.

Japan Gift Card and Incentive Card Market and Future Growth Dynamics to 2024 with Q2 2020 Covid-19 Update - ResearchAndMarkets.com

Monday, August 10, 2020 - 12:12pm

The "Japan Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Market Size and Forecast (2015-2024) - Covid-19 Update Q2 2020" report has been added to ResearchAndMarkets.com's offering.

Key Points: 
  • The "Japan Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Market Size and Forecast (2015-2024) - Covid-19 Update Q2 2020" report has been added to ResearchAndMarkets.com's offering.
  • The gift card market will increase from US$ 15948.5 million in 2019 to reach US$ 23618.0 million by 2024.
  • Corporate incentive & loyalty cards: This report provides detailed market dynamics of corporate incentive cards, broadly segmented in three categories - consumer incentive card, employee incentive card, and sales/partner incentive card.
  • It also includes gift card spend by occasion (retail - festivals & special celebration days, milestone celebration, self-use, other; Corporate incentive cards -consumer incentive card, employee incentive card, and sales/partner incentive card).

Growth Opportunities in the Poland Gift Card and Incentive Card Market to 2024 with Covid-19 Update Q2 2020 - ResearchAndMarkets.com

Monday, August 10, 2020 - 10:56am

The "Poland Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Market Size and Forecast (2015-2024) - Covid-19 Update Q2 2020" report has been added to ResearchAndMarkets.com's offering.

Key Points: 
  • The "Poland Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Market Size and Forecast (2015-2024) - Covid-19 Update Q2 2020" report has been added to ResearchAndMarkets.com's offering.
  • Historically, the gift card market in Poland has recorded a steady growth with a CAGR of 14.6% during 2015-2019.
  • However, according to the Q2 2020 Global Gift Card Survey, gift card market in Poland is expected to be impacted across retail and corporate segments due to disruption caused by Covid-19 outbreak.
  • Corporate incentive & loyalty cards: Detailed market dynamics of corporate incentive cards, segmented in three categories - consumer incentive card, employee incentive card, and sales/partner incentive card.

Current becomes first mobile bank to launch points rewards

Tuesday, August 4, 2020 - 3:15pm

NEW YORK, Aug. 4, 2020 /PRNewswire/ --Current, a leading U.S. challenger bank serving Americans overlooked by traditional banks, today announced the launch of its points rewards program for all members.

Key Points: 
  • NEW YORK, Aug. 4, 2020 /PRNewswire/ --Current, a leading U.S. challenger bank serving Americans overlooked by traditional banks, today announced the launch of its points rewards program for all members.
  • Current becomes the first mobile bank in the U.S. to offer points rewards on debit purchases for its members, who have now deposited over $1 billion in Current.
  • Points are earned instantly after purchases at participating merchants and can be redeemed for cash in the Current app at a rate of 100 points per dollar.
  • "We are proud to lead innovation among challenger banks and to be the first to launch points rewards for our members," said Stuart Sopp, CEO and Founder, Current.

HashCash Extends Blockchain Aid to Retail Industry for Smart Loyalty Program

Saturday, August 1, 2020 - 8:00am

Powered by DLT, the blockchain-based loyalty and rewards program increases engagement between brands and the consumers and helps retail enterprises to gather insight on the consumer behavior and requirements.

Key Points: 
  • Powered by DLT, the blockchain-based loyalty and rewards program increases engagement between brands and the consumers and helps retail enterprises to gather insight on the consumer behavior and requirements.
  • Being tailor-made HashCash's loyalty program fits the exact requirements of the respective retail businesses.
  • Speaking of the company's blockchain solutions for the loyalty program, Raj Chowdhury , CEO of HashCash Consultants commented, "Blockchain integration transforms the traditional loyalty and rewards program into a complete customer management system that helps businesses to improve their brand offerings.
  • HashCash's Blockchain-based Smart Loyalty Program:
    The usual loyalty programs have less coordination with the retailers having a very vague idea regarding consumer needs.

springbig's Loyalty Platform Integrated with BioTrack's Point of Sale System

Wednesday, July 29, 2020 - 2:00pm

springbig is one of the largest loyalty platforms in the industry, having powered over 230,000 campaigns through over 340 million text messages.

Key Points: 
  • springbig is one of the largest loyalty platforms in the industry, having powered over 230,000 campaigns through over 340 million text messages.
  • Through the partnership, BioTrack clients can drill down and target specific segments with customizable discounts and rewards delivered via SMS text messages.
  • Retailers of all sizes use points-based and visit-based loyalty programs to encourage repeat shopping behavior and boost profits.
  • According to customer data aggregated by springbig's full service suite of dispensary marketing tools, customers with loyalty memberships accounted for almost 94% of all dispensary purchases.

springbig Integrates Direct-to-Consumer Brand Advertising Platform With Lucid Green

Tuesday, July 7, 2020 - 2:00pm

BOCA RATON, Fla., July 7, 2020 /PRNewswire/ -- springbig , a leading provider in cannabis CRM and loyalty marketing technology, today announced its advertising and loyalty partnership with Lucid Green, the premier trust and transparency platform developed exclusively for the cannabis industry.

Key Points: 
  • BOCA RATON, Fla., July 7, 2020 /PRNewswire/ -- springbig , a leading provider in cannabis CRM and loyalty marketing technology, today announced its advertising and loyalty partnership with Lucid Green, the premier trust and transparency platform developed exclusively for the cannabis industry.
  • Effective immediately, brands that use springbig Brands and Lucid Green's platform will be able to directly text consumers about exclusive loyalty rewards, product specials and offers.
  • Brand based loyalty rewards generated through Lucid Green are eligible for customer redemption at participating dispensaries and on-line.
  • "We are delighted to work with springbig's leading-edge advertising platform to bring trust, transparency and value to millions of cannabis customers," said Larry Levy, CEO of Lucid Green.

7-Eleven Fuels 7Rewards® Program

Tuesday, June 23, 2020 - 2:30pm

The Fuel Loyalty program is designed to provide contactless payment options to reduce touch and drive instantaneous savings at the pump.

Key Points: 
  • The Fuel Loyalty program is designed to provide contactless payment options to reduce touch and drive instantaneous savings at the pump.
  • "Adding fuel savings takes the 7Rewards loyalty program to the next level," said 7-Eleven Chief Digital Officer Tarang Sethia.
  • How to get your fuel loyalty discounts:
    Customers must be at a participating store and have a verified phone number in their 7Rewards loyalty program account.
  • The fuel discount offer is only available at participating stores via the 7Rewards loyalty program, which is found in the 7-Eleven app.

Digital Customer Engagement & Loyalty with Cellcard Cambodia Demonstrates Evolving Systems’ Expanded Presence in South East Asia

Tuesday, June 16, 2020 - 2:00pm

(NASDAQ: EVOL), a leader in real-time digital engagement solutions and services, is proud to announce the deployment of its technology to deliver the new loyalty program, Cellcard Club.

Key Points: 
  • (NASDAQ: EVOL), a leader in real-time digital engagement solutions and services, is proud to announce the deployment of its technology to deliver the new loyalty program, Cellcard Club.
  • Cellcard wanted to reduce churn, drive acquisition and appeal to the youth market by revamping its loyalty initiative with a program that would elevate its digital lifestyle brand to actively engage customers.
  • Matthew Stecker, CEO of Evolving Systems, commented: This program, coupled with Cellcards commitment to innovation, employs our key strengths in delivering real-time, innovative digital customer engagement and as a technology enabler for CVM and loyalty programs.
  • Evolving Systems, Inc. (NASDAQ: EVOL) is a provider of real-time digital engagement solutions and services to more than 100 customers in over 60 countries worldwide.