Accenture to Acquire SOKO to Expand Creative and Brand Experience Capabilities in Brazil
SOKO will become part of the world-renowned creative agency Droga5, deepening the agency’s influence and relevance in Brazil while strengthening the market’s creative and brand capabilities within Accenture Song—the world’s largest tech-powered creative group.
- SOKO will become part of the world-renowned creative agency Droga5, deepening the agency’s influence and relevance in Brazil while strengthening the market’s creative and brand capabilities within Accenture Song—the world’s largest tech-powered creative group.
- View the full release here: https://www.businesswire.com/news/home/20240501392302/en/
Accenture has agreed to acquire SOKO, an independent Brazilian creative agency that—by blending creativity, data and a comprehensive understanding of culture—develops brand stories with deep impact in the industry and in society. - “SOKO already lives Droga5’s values—they are a creatively-led, strategically-driven, humanity-obsessed agency with massive ambition,” said David Droga, CEO at Accenture Song.
- He was also named by Wired Magazine as one of the 50 most creative people in Brazil in 2020.