Hyde Park Picture House

"Translators" New York Premiere during Tribeca Festival, Tells the Story of Young Interpreters Helping Their Families Navigate and Survive Life in the U.S.

Retrieved on: 
Monday, June 5, 2023

MINNEAPOLIS, June 5, 2023 /PRNewswire/ -- It is nearly impossible to navigate everyday life in America without being able to speak English, especially when it comes to crucial matters like healthcare and finances, and daily tasks like grocery shopping or reading mail. Many first-generation Latinos are dependent on the youngest members of their family to communicate in English. Of adult first-generation Latinos, 23% say they can carry on a conversation in English very well. That number increases with each following generation, leaving the crucial task of translating in the hands of the youngest members of families.1 

Key Points: 
  • Many first-generation Latinos are dependent on the youngest members of their family to communicate in English.
  • Of adult first-generation Latinos, 23% say they can carry on a conversation in English very well.
  • "I hope viewers gain a deeper understanding and empathy toward the challenges faced by immigrant families, especially their children, through this film."
  • For the trailer and more information on "Translators" and how to view the film following its premiere, please visit www.TranslatorsFilm.com .

Trex® Sets the Stage for Life’s Most Memorable Moments in New Brand Marketing Campaign

Retrieved on: 
Wednesday, January 26, 2022

The worlds largest manufacturer of wood-alternative decking and railing, and leader in high-performance, low-maintenance outdoor living products, has unveiled a new marketing campaign for 2022 that positions the brand as a visionary partner and trusted foundation for lifes most memorable moments.

Key Points: 
  • The worlds largest manufacturer of wood-alternative decking and railing, and leader in high-performance, low-maintenance outdoor living products, has unveiled a new marketing campaign for 2022 that positions the brand as a visionary partner and trusted foundation for lifes most memorable moments.
  • Created with the help of Nashville-based advertising agency and long-time Trex partner, BUNTIN , the campaign dramatizes the concept of At Trex, we see it too.
  • From my childhood, I fondly remember when we added a deck to our house, said Leslie Adkins, vice president of marketing for Trex Company.
  • This new campaign boldly differentiates Trex with a distinctive and memorable message that creates a category of one.