NewStore Launches Global Report at NRF 2024 Assessing the Omnichannel Competence of 696 Retailers
BOSTON, Jan. 15, 2024 /PRNewswire/ -- NewStore, a mobile-first unified commerce platform for global retail brands, in partnership with commercetools and ChangeCX, today announced the results of its 2024 Omnichannel Leadership Report. In its 10th edition, the annual research initiative assessed the capabilities of 696 retail brands across 10 countries, providing the most comprehensive view of omnichannel retail technology adoption worldwide.
- To assess the overall omnichannel competence of the brands, NewStore looked at each retailer's performance across three key experience categories: online, mobile, and in-store.
- Through this process, NewStore identified the following brands as the 2024 Omnichannel Leaders: Scheels (US), Nordstrom (US), Massimo Dutti (ES), Golf Galaxy (US), and Foot Locker (US).
- NewStore also excluded the 80+ plus brands on its platform from the study, which by definition would be omnichannel leaders.
- For more data and analysis, download the report for free here , or pick up a hard copy at the NewStore booth (#1003) during NRF 2024.