California culture

RYU Launches Limited-Edition High-Performance Apparel Collection for Canada Skateboard and Team to Compete at Tokyo Olympics

Retrieved on: 
Monday, July 19, 2021

Designed and made in Canada, this limited-edition collection is inspired by the high-performance competition uniforms specially designed by RYU for the Canada Skateboard Team.

Key Points: 
  • Designed and made in Canada, this limited-edition collection is inspired by the high-performance competition uniforms specially designed by RYU for the Canada Skateboard Team.
  • It's been tremendously exciting to push the limits of apparel innovation in designing gear for the Canada Skateboarding team that will be representing our Nation at the Games in Tokyo.
  • RYU Apparel (TSXV: RYU, OTCQB: RYPPF), or Respect Your Universe, is an award winning urban athletic apparel and accessories brand engineered for active lifestyles.
  • Canada Skateboard board of directors is composed of skate industry veterans with a shared vision to support, promote and grow skateboarding in Canada.

USANA Lands Deal With USA Skateboarding

Retrieved on: 
Wednesday, July 14, 2021

The Utah-based company has expanded its reach yet again and is now the Official Nutritional Supplement Supplier of USA Skateboarding (USAS), the national governing body for skateboarding inthe United States.

Key Points: 
  • The Utah-based company has expanded its reach yet again and is now the Official Nutritional Supplement Supplier of USA Skateboarding (USAS), the national governing body for skateboarding inthe United States.
  • "We are thrilled to team up with USA Skateboarding and to be able to provide our nutritional products to the these elite members of the skateboarding community," says Dan Macuga , chief communications and marketing officer at USANA.
  • USA Skateboarding is the latest summer organization to partner with the Utah-based company, joining USA Swimming and USA Wrestling.
  • USA Skateboarding recently announced the first-ever U.S. Olympic Skateboarding Team in conjunction with Go Skateboarding Day.

USA and Japan Olympic Surf Teams to Train on PerfectSwell®

Retrieved on: 
Monday, July 12, 2021

Schedule: July 12-13 Japan Olympic Team Training, July 16-19 USA Olympic Team Training

Key Points: 
  • Schedule: July 12-13 Japan Olympic Team Training, July 16-19 USA Olympic Team Training
    The punch and variability of PerfectSwell waves along with the repeatability presents an unprecedented training opportunity for professional athletes in a safe controlled environment to ensure the highest degree of health and safety in compliance with government restrictions.
  • SurfStream venues have capacity of 100's while PerfectSwell surf pools are 1 acre plus with capacity in the 1,000's.
  • PerfectSwell Shizunami Surf Stadium is founded on principals of community and giving back.
  • PerfectSwell Shizunami will further the strong surfing spirit that is already thriving in Shizunami.

Yale Schwarzman Center Welcomes U.S. Sports Envoy for Skateboarding Dr. Neftalie Williams as Visiting Fellow in Race, Culture & Community

Retrieved on: 
Tuesday, June 29, 2021

Over the next year, Williams will be conducting research and forging connections through Yale Schwarzman Center as the organization's Visiting Fellow in Race, Culture & Community.

Key Points: 
  • Over the next year, Williams will be conducting research and forging connections through Yale Schwarzman Center as the organization's Visiting Fellow in Race, Culture & Community.
  • Williams explains, "Skateboarding and action sports are a cultural lens for investigating issues of race, diversity, identity and youth empowerment.
  • He also will contribute to the YSC's Finding a Line: Skateboarding, Hip-Hop and Community, a skateboarding festival now in development for 2022-23.
  • Learn more at Yale Schwarzman Center and follow us on Facebook , Twitter , and Instagram at @yale_schwarzman.

ARCA grows Cannabis Retail Team to support demand

Retrieved on: 
Wednesday, June 23, 2021

MEBANE, N.C., June 23, 2021 /PRNewswire/ -- ARCA, a leading provider of cash automation solutions for financial and retail businesses, announces a new team to support their rising numbers of retail cannabis customers.

Key Points: 
  • MEBANE, N.C., June 23, 2021 /PRNewswire/ -- ARCA, a leading provider of cash automation solutions for financial and retail businesses, announces a new team to support their rising numbers of retail cannabis customers.
  • Leading the ARCA Retail Cannabis team is Tina Lomagno.
  • Kevin Brownjoins the ARCA Cannabis Team as a Retail Sales Executive and will lead ARCA's efforts on the East Coast from Denver.
  • Katie Poxonjoins the ARCA Cannabis Team as a Retail Sales Executive and will lead ARCA's efforts on the West Coast from Los Angeles.

Vans Spotlights the Power of Skateboarding in Partnership with Tony Hawk, Skateistan and Vans Athletes in New Community-focused Campaign

Retrieved on: 
Monday, June 21, 2021

"No Matter How Big Skateboarding Gets, Never Forget Where It Starts"

Key Points: 
  • "No Matter How Big Skateboarding Gets, Never Forget Where It Starts"
    With this campaign, Vans reminds fans that skateboarding would not be where it is today without the strength of community.
  • In a new video campaign titled "Where It Starts", Vans and Skateistan zero in on what makes skateboarding so specialthe streets, skateparks, backyard pools and communities that built skateboarding from the ground up.
  • Fans will hear from skateboarding's most talented stars including skateboarding legend, Vans athlete, and Skateistan board member, Tony Hawk, Vans skaters Lizzie Armanto and Pedro Barros, and Skateistan ambassador Yann Horowitz.
  • "Unlike traditional sports where athletes are aided with scholarships and various government programs, skateboarding requires support at ground zero within its communities.

When sharks need a power nap, they go surfing

Retrieved on: 
Monday, June 14, 2021

They found hundreds of gray reef sharks in the southern channel of Fakarava Atoll in French Polynesia are surfing the slope by floating on the updrafts from currents.

Key Points: 
  • They found hundreds of gray reef sharks in the southern channel of Fakarava Atoll in French Polynesia are surfing the slope by floating on the updrafts from currents.
  • During a diving trip, Papastamatiou observed sharks swimming against the current but were barely moving their tails.
  • They were able to calculate energy usage of those that stayed in the channel surfing and those that left the channel.
  • By hanging out and surfing the slope, the researchers say the sharks cut their energy by at least 15 percent.

GoodPop Hires Rahul Shah to Drive the Future of Better-for-You Frozen Snacking

Retrieved on: 
Monday, June 7, 2021

As part of the executive leadership team, Shah will work alongside GoodPop founder and CEO, Daniel Goetz.

Key Points: 
  • As part of the executive leadership team, Shah will work alongside GoodPop founder and CEO, Daniel Goetz.
  • "GoodPop has redefined the frozen novelties category with its delicious, unique flavors, better-for-you products and elevated sourcing standards, all while using frozen treats as a vehicle to do social and environmental good through its Pledge Good Foundation ," said Shah.
  • I'm inspired to help GoodPop continue to develop this evolving ecosystem, raise the bar and drive the future of the frozen snack category as a whole."
  • "After meeting Rahul, we knew he was the right person to take GoodPop to the next level," said GoodPop CEO and Founder Daniel Goetz.

Monster Energy Premieres International Surf Documentary ‘Big Wave Sessions’ on ABC

Retrieved on: 
Wednesday, May 26, 2021

Monster Energy is proud to announce the worldwide premiere of international surf documentary Big Wave Sessions on ABC on Saturday, May 29, as part of World of X Games programming.

Key Points: 
  • Monster Energy is proud to announce the worldwide premiere of international surf documentary Big Wave Sessions on ABC on Saturday, May 29, as part of World of X Games programming.
  • Monster Energys Big Wave Sessions presents six of the worlds best Big Wave surfers travelling the globe in search of the biggest swell ever ridden.
  • Tune in when Monster Energys Big Wave Sessions premieres on May 29 at 2 p.m.
  • In Monster Energys Big Wave Sessions, we explore the behind-the-scenes stories of each individual surfers quest during one of the greatest Big Wave seasons in history.

SKYY® Vodka and RuPaul's Drag Race Winner Symone are "Coming Out (Again)," Supporting LQBTQ+ Safe Spaces and Nightlife Performers

Retrieved on: 
Wednesday, May 26, 2021

The campaign calls for support of LGBTQ+ bars, restaurants, workers, and performers that provide critical safe spaces to the community.

Key Points: 
  • The campaign calls for support of LGBTQ+ bars, restaurants, workers, and performers that provide critical safe spaces to the community.
  • SKYY will make a starting donation of $25,000, dedicated to LGBTQ+ nightlife workers and performers facing financial hardship due to the pandemic.
  • SKYY Vodka was born in San Francisco in 1992 and is steeped with the innovative and progressive spirit of California.
  • Conceived by a first-generation American inventor looking to create the world's smoothest vodka, SKYY revolutionized vodka quality with its proprietary quadruple-distillation and triple-filtration process.