BrandZ Top 100 Most Valuable Global Ranking Reveals Growing Power and Influence of Technology
52, $25.5bn) demonstrated innovation and agility during difficult times, along with more traditional retailers like Walmart (+24%, no.
- 52, $25.5bn) demonstrated innovation and agility during difficult times, along with more traditional retailers like Walmart (+24%, no.
- Doreen Wang, Global Head of BrandZ at Kantar, comments: "Innovation has proven to be a key driver for growth in this year's Top 100, and a way to prevent decline.
- The BrandZ Top 100 Most Valuable Global Brands report and rankings are available to download here and via Brandz.com.
- Now in its 15th year and commissioned by WPP, the valuation behind the BrandZ Top 100 Most Valuable Global Brands was conducted by brand equity research experts Kantar.