Amagi's Ninth FAST Report Underscores Regional and Global Growth and Defines Next Steps for Evolution
The report examines viewer data across 50-plus FAST platforms and a sample of 1,500 channel deliveries that use Amagi THUNDERSTORM, the company's proprietary server-side ad insertion (SSAI) platform.
- The report examines viewer data across 50-plus FAST platforms and a sample of 1,500 channel deliveries that use Amagi THUNDERSTORM, the company's proprietary server-side ad insertion (SSAI) platform.
- News Ranks Highest in Global, APAC, and US FAST Viewership: Compared to other genres, news content contributed the most in global ad impressions (40%) and HOV (37%).
- "The remarkable growth of FAST on a global scale is both an opportunity and a testament to the evolving preferences of the modern viewer.
- The latest edition of the Amagi Quarterly Global FAST Report is available here .