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POSSIBLE ANNOUNCES LINEUP FOR TELEVISAUNIVISION'S KEYNOTE SESSION, TAPPING INFLUENTIAL VOICES ACROSS LATIN MUSIC AND CULTURE

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星期五, 四月 12, 2024

NEW YORK, April 12, 2024 /PRNewswire/ -- Beyond Ordinary Events, Inc. and POSSIBLE, the premier marquee marketing event, announced today that TelevisaUnivision will bring CEO and co-founder of Lionfish Rebeca León, Billboard Latin Power Player Ignacio "Nacho" Meyer, and social media star Lele Pons as panelists for a session on Tuesday, April 16. The session titled "VIVA LA CULTURA: The Power of Latin Music to Drive Business Forward" will focus on the worldwide impact of Latin music and culture on the marketing industry and the strategies that marketers can utilize to attract young, diverse audiences.

Key Points:

More marketers than ever are taking note – bringing together blue-chip brands with the biggest names in Latin music.
The conversation will also spotlight how Latin culture and marketing transcend language and borders – moving younger generations to action and building huge opportunities for brands.
"I'm excited to bring this group on board to discuss the music that moves us and the cultural zeitgeist forward.
POSSIBLE is a tentpole event that brings together the most influential marketing and business leaders, as well as visionaries from technology, digital, media, entertainment, and culture.

THE ARTS AND ENTERTAINMENT INDUSTRY ALONGSIDE JESÚS LÓPEZ CELEBRATE THE GOLD MEDAL FOR MERIT IN FINE ARTS AWARDED TO LÓPEZ

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星期五, 四月 5, 2024

El Patio, GOLD, Perseverance, WITH, La Camisa Negra, HIS, ARE, Juanes, Pienso en tu mirá, Gold, El Lago, Texas, FAMILY, Gold medal, Multimedia, Joaquina, LOLA, MUSIC, Macarena

MIAMI, April 4, 2024 /PRNewswire/ -- Jesús López, Chairman and CEO of Universal Music Latin America & Iberian Peninsula celebrated in Madrid, together with industry colleagues and artists, the recognition of THE GOLD MEDAL FOR MERIT IN FINE ARTS, which López received yesterday in Cádiz from the King and Queen of Spain.

Key Points:

Jesús López, who started at just 18 years old distributing cassettes in Galicia, has become one of the most important executives in the global music industry.
With more than 45 years in the field, López has proved perseverance, work capacity, innovation and talent which has led him to achieve this milestone of receiving the Gold Medal for Merit in Fine Arts.
Additional performances included Mala Rodríguez interpretation of Caetano Veloso's "Cucurrucucú Paloma," while Israel Fernández performed "Solo Pienso en Ti" by Asturian singer-songwriter Víctor Manuel.
As the celebration came to an end, a medley of "La Macarena," "La Camisa Negra," "Bailando," "Mi Gente" and "Despacito" ended the unforgettable performances.

FENDER CELEBRATES 70 YEARS OF THE STRATOCASTER®--THE MOST PLAYED, SOUGHT AFTER, AND BELOVED MODEL IN MUSIC HISTORY

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星期二, 三月 5, 2024

Deep, Strat, Humbucker, ABS, JPY, Magic, History, REI, Fender Custom Shop, PLAYER, Music, Player, Social media, Neck, Fender Deluxe, Anniversary, Live in Maui, Journeyman, Ageing, Limited Edition, EDM, Pedigree, Electricity, Portrait, Supernatural, Sunburst, Juanes, American Ultra, HSS, Gold, Radius, Collection, Singing, Fender (company), Classic, Super Heavy, Platinum, Time capsule, Element, Gameplay, Hard-tail, NOS, GBP, Ultra, Travel, FMIC

HOLLYWOOD, Calif., March 5, 2024 /PRNewswire/ -- Fender Musical Instruments Corporation (FMIC) is celebrating the 70th Anniversary of the Stratocaster® guitar, an unrivaled and iconic masterpiece from the visionary portfolio of founder, Leo Fender. What distinguishes the Stratocaster® is not just its remarkable pedigree, but its capacity to transcend genre, skill levels, and any qualifying parameter. Beloved by enthusiasts with even a passing interest in music, the Stratocaster® holds a special place in the hearts of collectors, seasoned professionals, and dedicated fans who revere this famed model. To commemorate this remarkable milestone, Fender's year-long celebration goes beyond mere nostalgia. It encompasses the release of seven new models, each meticulously designed to pay homage to the Stratocaster® guitars' enduring legacy. These models, featuring two existing classics adorned in the Stratocaster® guitars famous 2-Color Sunburst finish and five limited edition anniversary models, symbolize Fender's commitment to innovation, acknowledging the evolving musical landscape and mission to inspire the next generation of players, ensuring the Stratocaster® guitars influence continues to resonate for years to come.

Key Points:

When he picked up his Stratocaster®, strap yourself in, because he's going to take you on a wild, free ride.
"After 70 years, the Stratocaster® guitar is the electric guitar most often played by today's artists, on stage, in studio and at home.
To honor the celebration, Fender is unveiling a new line of 70th Anniversary Stratocaster® models, only available for purchase in 2024.
In addition, the Fender Custom Shop is unveiling a limited-edition collection that celebrates the rich heritage and legacy of this remarkable instrument.

The Latin GRAMMY Cultural Foundation Announces the 2024 Sebastián Yatra Scholarship

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星期四, 十二月 14, 2023

Hispanic, Music, University, Philanthropy, Consumer, Education, Foundation, Entertainment, Student, Berklee College of Music, Yatra, Heart, Knowledge, News, EDT, Nightclub, Tutoring, Latin, Juanes

The Latin GRAMMY Cultural Foundation® announced that Latin GRAMMY® winning singer-songwriter Sebastián Yatra will sponsor its prestigious Prodigy Scholarship toward a bachelor’s degree at Berklee College of Music for the 2024 fall semester.

Key Points:

The Latin GRAMMY Cultural Foundation® announced that Latin GRAMMY® winning singer-songwriter Sebastián Yatra will sponsor its prestigious Prodigy Scholarship toward a bachelor’s degree at Berklee College of Music for the 2024 fall semester.
“Joining the Latin GRAMMY Cultural Foundation for their annual Prodigy Scholarship is beautiful because I’m part of something that I would’ve wished for as a young kid.
To date, the Latin GRAMMY Cultural Foundation® has awarded 383 scholarships, investing $7.6 million over the last nine years.
For information and the latest news, please visit the official Latin GRAMMY Cultural Foundation website at: www.latingrammyculturalfoundation.org

YouTube Announces AI Music Principles And Launches YouTube Music AI Incubator With Artists, Songwriters and Producers from Universal Music Group

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星期一, 八月 21, 2023

NEW YORK, Aug. 21, 2023 /PRNewswire/ -- Today YouTube published a first ever set of AI music principles and launched the YouTube Music AI Incubator, kicking off with artists, songwriters and producers from Universal Music Group.

Key Points:

NEW YORK, Aug. 21, 2023 /PRNewswire/ -- Today YouTube published a first ever set of AI music principles and launched the YouTube Music AI Incubator, kicking off with artists, songwriters and producers from Universal Music Group.
YouTube's three fundamental AI music principles are rooted in its commitment to collaborate with the music industry alongside bold and responsible innovation in the space.
The principles include:
Principle #1: AI is here, and we will embrace it responsibly together with our music partners.
"Our enduring faith in human creativity is the bedrock of Universal Music Group's collaboration with YouTube on the future of AI.

YouTube Announces AI Music Principles And Launches YouTube Music AI Incubator With Artists, Songwriters and Producers from Universal Music Group

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星期一, 八月 21, 2023

Music, Partnership, Universal Music Group, Estate, Synthetic media, D4vd, ID, Creativity, Juanes, Trust, Investment, UMG, Artificial intelligence, AI, Ecosystem, YouTube Music, Imagination, Content, Creative industries

NEW YORK, Aug. 21, 2023 /PRNewswire/ -- Today YouTube published a first ever set of AI music principles and launched the YouTube Music AI Incubator, kicking off with artists, songwriters and producers from Universal Music Group.

Key Points:

NEW YORK, Aug. 21, 2023 /PRNewswire/ -- Today YouTube published a first ever set of AI music principles and launched the YouTube Music AI Incubator, kicking off with artists, songwriters and producers from Universal Music Group.
YouTube's three fundamental AI music principles are rooted in its commitment to collaborate with the music industry alongside bold and responsible innovation in the space.
The principles include:
Principle #1: AI is here, and we will embrace it responsibly together with our music partners.
"Our enduring faith in human creativity is the bedrock of Universal Music Group's collaboration with YouTube on the future of AI.

SONY MUSIC MASTERWORKS ACQUIRES A MAJORITY STAKE IN SPAIN-BASED LIVE EVENT PRODUCER AND PROMOTER, PROACTIV ENTERTAINMENT

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星期四, 五月 18, 2023

NEW YORK, May 18, 2023 /PRNewswire/ -- Sony Music Masterworks, a division of Sony Music Entertainment ("SME"), today announced a majority investment in Barcelona-based Proactiv Entertainment, a leading producer of live music and experiential events around the world.

Key Points:

NEW YORK, May 18, 2023 /PRNewswire/ -- Sony Music Masterworks, a division of Sony Music Entertainment ("SME"), today announced a majority investment in Barcelona-based Proactiv Entertainment, a leading producer of live music and experiential events around the world.
Horacio Renna, Founder of Proactiv Entertainment, added, "I am very happy and proud that Proactiv Entertainment, which I founded over 35 years ago, is joining the Sony Music Entertainment family.
The relationship with Proactiv Entertainment is the latest in a series of strategic partnerships and agreements advancing Sony Music Masterwork's growth as a multi-faceted worldwide entertainment business.
Sony Music Masterworks comprises Masterworks, Sony Classical, Milan Records, XXIM Records, and Masterworks Broadway imprints.

YOUSICIAN LAUNCHES THREE BEGINNER-FRIENDLY COURSES INVITING FANS TO LEARN TO PLAY ALONGSIDE THE MULTI-GRAMMY AWARD WINNING BAND

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星期二, 六月 14, 2022

From there, players can take these insights and put them to use, learning and playing side-to-side with the band through the custom-made, AI-infused interactive lessons created utilizing the band's original masters of ten of their greatest hits -- Enter Sandman, Nothing Else Matters, One, Fade to Black, Welcome Home (Sanitarium), The Unforgiven, Battery, Mama Said, Master of Puppets, and For Whom the Bell Tolls. As players learn to master these mega rock anthems and riffs, the patented AI technology on Yousician's platform will provide real-time feedback on their performance so that they can continue to build up to their rockstar best.

Key Points:

Yousician, the world's leading platform to learn and play music, is launching Metallica x Yousician, a brand new collaboration with Metallica featuring three beginner-friendly courses.
Metallica x Yousician delivers an exclusive music learning experience in which guitarists learn to play the Metallica songs they love with the multi-Grammy Award-winning and Rock & Roll Hall of Fame band.
Players will have the opportunity to learn how to play like Metallica straight from Metallica!
Yousician has revolutionized how people learn and play music with innovative technology that gives players real-time feedback.

YOUSICIAN LAUNCHES THREE BEGINNER-FRIENDLY COURSES INVITING FANS TO LEARN TO PLAY ALONGSIDE THE MULTI-GRAMMY AWARD WINNING BAND

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星期二, 六月 14, 2022

NEW YORK , June 14, 2022 /PRNewswire/ -- Grab your guitar for a once-in-a-lifetime jam session with one of the most beloved bands of all time: METALLICA. Yousician, the world's leading platform to learn and play music, is launching Metallica x Yousician, a brand new collaboration with Metallica featuring three beginner-friendly courses. Metallica x Yousician delivers an exclusive music learning experience in which guitarists learn to play the Metallica songs they love with the multi-Grammy Award-winning and Rock & Roll Hall of Fame band. With exclusive tips from James Hetfield and Kirk Hammett, Metallica fans can discover how to play their favorite riffs, dive into rhythm and leads, and get behind-the-scenes stories about the band's musical journey. Yousician's patented AI technology provides players with real-time feedback as they learn Metallica classics from Nothing Else Matters and One to The Unforgiven and Welcome Home (Sanitarium) –a total of ten lessons, all utilizing the band's original master tracks. Fans can access the first course beginning today, with the other courses rolling out in the coming weeks, by signing up for Yousician here

Key Points:

Yousician, the world's leading platform to learn and play music, is launching Metallica x Yousician, a brand new collaboration with Metallica featuring three beginner-friendly courses.
Metallica x Yousician delivers an exclusive music learning experience in which guitarists learn to play the Metallica songs they love with the multi-Grammy Award-winning and Rock & Roll Hall of Fame band.
Players will have the opportunity to learn how to play like Metallica straight from Metallica!
Yousician has revolutionized how people learn and play music with innovative technology that gives players real-time feedback.

5WPR Tapped to Support Miami Fashion Week® Return

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星期四, 五月 26, 2022

NEW YORK, May 26, 2022 /PRNewswire/ -- 5WPR , one of the largest independently-owned PR firms in the U.S., announces today the return of client Miami Fashion Week (MIAFW) after a two-year hiatus.The 22ndedition of the event will be held in Miami, Florida from Tuesday, May 31, 2022, through Sunday, June 5, 2022.

Key Points:

NEW YORK, May 26, 2022 /PRNewswire/ -- 5WPR , one of the largest independently-owned PR firms in the U.S., announces today the return of client Miami Fashion Week (MIAFW) after a two-year hiatus.The 22ndedition of the event will be held in Miami, Florida from Tuesday, May 31, 2022, through Sunday, June 5, 2022.
"We are thrilled to resume our work with client Miami Fashion Week and experience first-hand the ongoing return to live events," said 5WPR CEO, Dara A. Busch .
"We're beyond excited to announce that Fashion Week that will be back in person this June," said Lourdes Fernndez-Velasco, Executive Director of Miami Fashion Week.
Relaunched in 2016 under new management, Miami Fashion Week (MIAFW) is the second largest fashion event in the U.S. debuting resort collections of established and emerging international designers.