JOE & THE JUICE TAPS PARIS HILTON AND ALIX EARLE TO STAR IN THEIR NEW 'GET CHIC FOR BREAKFAST' DIGITAL CAMPAIGN
Retrieved on:
Wednesday, May 1, 2024
JOE & THE JUICE knows breakfast can be the loneliest meal, and that's why they've partnered with two iconic personalities, Paris Hilton and Alix Earle, to revitalize the breakfast spirit and encourage customers to get chic for breakfast — together.
Key Points:
- JOE & THE JUICE knows breakfast can be the loneliest meal, and that's why they've partnered with two iconic personalities, Paris Hilton and Alix Earle, to revitalize the breakfast spirit and encourage customers to get chic for breakfast — together.
- Hilton and Earle met for the first time at JOE & THE JUICE in Los Angeles, where they slayed, slived, and bonded over the new Eggcado Breakfast Sandwich, proving that breakfast is truly the chicest meal of the day.
- "We're incredibly excited to kick off this campaign as we enter the final phase of our breakfast launch rollout.
- With this campaign, we aim to reignite togetherness at breakfast, which is statistically the loneliest meal of the day."