UniComm Media Group Partners with Influential to Authentically Connect Brands with Hispanic Audiences
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Thursday, October 13, 2022
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LOS ANGELES, Oct. 13, 2022 /PRNewswire/ -- Influential, the world's largest influencer marketing company by revenue, today announced a partnership with UniComm Media Group (UMG), a Hispanic-owned agency that helps brands craft creative to reach Hispanic audiences through deep cultural knowledge and insights. The partnership will enable brands to leverage UMG's multi-step creative ideation process and Influential's best-in-class influencer marketing tools to ensure that content resonates with Hispanic consumers.
Key Points:
- Influential, is an AI-powered Social Intelligence platform (backed by IBM Watson) with massive platform partnerships with TikTok, Instagram and more.
- This partnership between Influential and UMG comes at an important time when the social media use of the Hispanic audience has never been higher.
- UniComm Media Group, based in Greenville, SC, is the first full-service Hispanic marketing, advertising and event management firm in South Carolina.
- Leveraging a network of over 3 million social media influencers, Influential platform powers seamless talent discovery, comprehensive brand safety, content creation, media, and measurement.