Athleta Debuts Limited-Edition Simone Biles Back-to-School Collection
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Tuesday, July 26, 2022
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Athleta, a Gap Inc. (NYSE: GPS) brand, today launched its limited-edition Athleta Girl back-to-school collection designed in partnership with Simone Biles.
Key Points:
- Athleta, a Gap Inc. (NYSE: GPS) brand, today launched its limited-edition Athleta Girl back-to-school collection designed in partnership with Simone Biles.
- View the full release here: https://www.businesswire.com/news/home/20220726006122/en/
Athleta today launched its limited-edition Athleta Girl back-to-school collection designed in partnership with Simone Biles. - The interactive and immersive game integration will include a Simone Biles avatar, branded in-game billboard signage, a storefront featuring clothing products from the Athleta Girl x Simone Biles collection, an exclusive obstacle course with 27 variations of play and a pep rally led by Simone at the Livetopia school.
- The new Athleta Girl x Simone Biles collection is available in stores and online now.