University Players

Mediavine Becomes First and Only Publisher to End Muted In-Stream Ad Units

Retrieved on: 
Tuesday, March 7, 2023
IAB, Carbon, Interactive Advertising Bureau, Interactivity, Classification, Ecosystem, BOCA, University Players, Video game, Supply

BOCA RATON, Fla., March 7, 2023 /PRNewswire/ -- Mediavine, the largest independent full-service ad management firm in the U.S., announced the removal of autoplay and all muted in-stream inventory across its 10,000 publisher partner websites. As of February 21, the company becomes the first and only publisher in the industry to be 100% compliant with the Interactive Advertising Bureau (IAB)'s latest video guidelines. As a result, Mediavine sites will have enhanced user experience and improved ad engagement.

Key Points: 
  • As a result, Mediavine sites will have enhanced user experience and improved ad engagement.
  • In August 2022, the IAB Tech Lab announced new guidelines that now classify muted ads as out-stream video.
  • Advertisers working with Mediavine will also experience clearly lit, brand-safe ad buys thanks to properly labeled video inventory.
  • Mediavine has an ongoing commitment to helping our publisher partners build sustainable businesses online, and we will continue acting on it," said Eric Hochberger, Mediavine CEO and Co-founder.

Esports Metaverse Leader ESTN Launches Vault Box NFTs

Retrieved on: 
Thursday, July 21, 2022
Personal seat license, SAINT, UPR, NFT, University Players, Blockchain, Cryptocurrency, Video game, Esports

ESTN (Electronic Sports Tournament Network) is a global, blockchain-powered metaverse esports arena owned via NFT 'Seat Licenses'.

Key Points: 
  • ESTN (Electronic Sports Tournament Network) is a global, blockchain-powered metaverse esports arena owned via NFT 'Seat Licenses'.
  • "We're very excited to be launching the vault box minting for our community.
  • The ESTN platform tracks player performance across any platform-supported game, enabling ESTN to rate player performance across multiple games, thus standardizing ranking methodologies across the entire esports landscape.
  • ESTN encourages Esport gamers, agents, tournament organizers, game developers, investors, and interested NFT enthusiasts to claim their own ESTN NFT "vault box" and get first access to the ESTN tournament platform, now in live beta: https://get.estn.io/mint

ESTN Launches World's First Player-Owned Esports Metaverse Arena Featuring Universal Player Ranking Engine

Retrieved on: 
Sunday, June 5, 2022
Metaverse, Exercise, Leadership, University Players, CEO, News, NFT, Video, Tonian, Neuro, UPR, Industry, Blockchain, Video game, Esports

Esports tournament competitor pairings will be based upon the ESTN-derived Universal Player Ranking engine (UPR score) to assure like-skilled athlete match play.

Key Points: 
  • Esports tournament competitor pairings will be based upon the ESTN-derived Universal Player Ranking engine (UPR score) to assure like-skilled athlete match play.
  • ESTN plans to allow game developers to self-publish new games to the ESTN Metaverse Arena for direct-to-developer revenue pass-through.
  • The Universal Player Ranking (UPR) is designed to become the global standard in competitive gamer skills ranking.
  • The ESTN platform tracks player performance across any platform-supported game, enabling ESTN to rate player performance across multiple games, thus standardizing ranking methodologies across the entire esports landscape.