24 Hour Fitness and University of Pennsylvania’s Behavior Change for Good Initiative Release Findings in Nature From Major Behavioral Science Study on What Really Motivates People
Retrieved on:
Wednesday, December 8, 2021
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The results of a years-long behavioral science study conducted through a partnership between the University of Pennsylvanias Behavior Change for Good Initiative (BCFG) and well known fitness industry leader 24 Hour Fitness, is presented in the December 8 publication of the scientific journal Nature.
Key Points:
- The results of a years-long behavioral science study conducted through a partnership between the University of Pennsylvanias Behavior Change for Good Initiative (BCFG) and well known fitness industry leader 24 Hour Fitness, is presented in the December 8 publication of the scientific journal Nature.
- Our goal at 24 Hour Fitness has always been to help create a world of healthier, happier people, said Tony Ueber, CEO, 24 Hour Fitness.
- To learn more, visit https://bcfg.wharton.upenn.edu/
Celebrating over 35 years as an industry leader, 24 Hour Fitness helps to transform lives every day through fitness. - 24 Hour Fitness also offers the 24GO TV workout channel, with free streaming content available 24/7 through the 24GO app and on YouTube.