FLIPBOARD


Associated tags: Flipboard, Publishing, PALO, Travel, IPhone, Photography, Social media, Android, IPad, Food, Mastodon, ActivityPub

Locations: TEXAS, CALIFORNIA, BLUE SKY

Flipboard CEO Mike McCue Launches First Podcast About the Fediverse

Retrieved on: 
Tuesday, November 21, 2023

PALO ALTO, Calif., Nov. 21, 2023 /PRNewswire/ -- Today, Mike McCue, co-founder and CEO of Flipboard, the creator of the world's first social magazine, introduces a new podcast and video series titled "Dot Social'' to shed light on the current transformation of social media. The podcast explores the Fediverse from all angles: societal, cultural and technical. Following Elon Musk's takeover of Twitter, a noticeable shift in the social media landscape has emerged. A significant number of users have transitioned to decentralized platforms like Mastodon and Bluesky, while Meta's Threads has attracted almost 100 million monthly users.

Key Points: 
  • PALO ALTO, Calif., Nov. 21, 2023 /PRNewswire/ -- Today, Mike McCue, co-founder and CEO of Flipboard, the creator of the world's first social magazine, introduces a new podcast and video series titled " Dot Social '' to shed light on the current transformation of social media.
  • The podcast explores the Fediverse from all angles: societal, cultural and technical.
  • A serial entrepreneur, Mike McCue has developed digital platforms that have revolutionized how we consume and share content.
  • More recently, as the driving force behind Flipboard, McCue created the first social magazine for people to 'flip through' stories that inspire and inform their day.

Flipboard Launches Interest Collectives for Advertisers

Retrieved on: 
Thursday, June 29, 2023

PALO ALTO, Calif., June 29, 2023 /PRNewswire/ -- For the first time, brands looking for alternatives to programmatic targeting can reach millions of people around specific interests using the new Interest Collectives from Flipboard, the world's first social magazine. Starting with key verticals travel and technology, ad campaigns that run on Flipboard can now expand to contextually relevant partner sites. To create the first Interest Collectives, Flipboard is teaming up with publisher partners such as Atlas Obscura, Frommer's and VentureBeat, to bundle inventory around top interests, increasing a brand's reach as much as tenfold.

Key Points: 
  • To create the first Interest Collectives, Flipboard is teaming up with publisher partners such as Atlas Obscura, Frommer's and VentureBeat, to bundle inventory around top interests, increasing a brand's reach as much as tenfold.
  • The Interest Collectives bring together select content from Flipboard curators, creators , email newsletters and high-quality relevant publisher partner sites with the purpose of creating highly engaged audiences at scale around a single interest.
  • The Interest Collectives build on the ability for advertisers to connect with audiences in contextually relevant ways via Flipboard's Interest Graph informed by the platform's 30,000 topics and indexed via machine learning algorithms based on content from more than 4,000 publishers.
  • Along with the benefits to advertisers, publishers participating in the Interest Collectives are able to show high quality ads to readers, increase their advertiser mix and diversify their revenue.

Flipboard Adds Bluesky and Pixelfed to Further Embrace Federated Social Web

Retrieved on: 
Tuesday, May 23, 2023

PALO ALTO, Calif., May 23, 2023 /PRNewswire/ -- Today, Flipboard , the world's first social magazine, announces the integration of Bluesky and Pixelfed, further expanding its connections with the federated social web.

Key Points: 
  • PALO ALTO, Calif., May 23, 2023 /PRNewswire/ -- Today, Flipboard , the world's first social magazine, announces the integration of Bluesky and Pixelfed, further expanding its connections with the federated social web.
  • "Creators and influential Twitter users are rapidly adopting the social web via open services like Mastodon, Bluesky and Pixelfed," said Mike McCue, CEO and cofounder of Flipboard.
  • In addition to seeing Bluesky content in Flipboard, users can reply, like and repost on Bluesky from within the Flipboard app.
  • Flipboard makes use of the APIs for Mastodon, Bluesky and Pixelfed for the integrations, while taking steps towards an integration at the protocol level, aiming to make its own platform part of the emerging social web.

Flipboard Expands Mastodon Integration to Android

Retrieved on: 
Thursday, March 30, 2023

PALO ALTO, Calif., March 30, 2023 /PRNewswire/ -- Today, Flipboard, the world's first social magazine, announced the expansion of its Mastodon integration to Android devices, letting people access and engage with content from the federated social network directly within the Flipboard app. Users can view, like, boost, and reply to Mastodon posts, as well as post directly to Mastodon from Flipboard. Moreover, they can incorporate Mastodon content into their Flipboard Magazines and share stories they find on Flipboard with their followers on Mastodon.

Key Points: 
  • Users can view, like, boost, and reply to Mastodon posts, as well as post directly to Mastodon from Flipboard.
  • Moreover, they can incorporate Mastodon content into their Flipboard Magazines and share stories they find on Flipboard with their followers on Mastodon.
  • Now Flipboard users on Android devices can link a Mastodon account to Flipboard by navigating to the accounts section and logging with the credentials for the Mastodon instance they are on.
  • Mastodon bookmarks and @mentions can be accessed within the Flipboard app and added to the list of followed items on Flipboard.

Flipboard Creator Collective Kicks Off at SXSW

Retrieved on: 
Monday, March 13, 2023

PALO ALTO, Calif., March 13, 2023 /PRNewswire/ -- Today, Flipboard introduces its Flipboard Creator Collective, allowing independent voices to scale the distribution of their content via four distinct programs. These programs are intended to help creators grow their audience as well as their business, and represent $2.5M in value on an annual basis. Mike McCue, Flipboard's co-founder and CEO, made the announcement during a conversation with The Information's Jessica Lessin at SXSW in Austin, Texas.

Key Points: 
  • PALO ALTO, Calif., March 13, 2023 /PRNewswire/ -- Today, Flipboard introduces its Flipboard Creator Collective, allowing independent voices to scale the distribution of their content via four distinct programs.
  • "Flipboard has found its place in the creator ecosystem as an important platform for independent voices and an emerging 'middle class' of creators," said Mia Quagliarello, Flipboard's head of creator community.
  • Starting today, creators can apply to become part of the Flipboard Creator Collective and gain access to the programs, including paid residencies and content promotions in Flipboard's newsletters and mobile apps.
  • Moreover, Flipboard Creator Collective members are treated like publishers on the platform.

Flipboard Furthers Its Mission in the Fediverse

Retrieved on: 
Tuesday, February 28, 2023

PALO ALTO, Calif., Feb. 28, 2023 /PRNewswire/ -- Today, Flipboard, the world's first social magazine, joins the movement toward a new model for social networking by branching out into the Fediverse with two key initiatives. The latest edition of Flipboard for iPhone now includes a beta feature that gives people a visual way to flip through stories, photos and posts from Mastodon, the most popular Fediverse platform. Additionally, the company launched its own Mastodon instance, Flipboard.social, to create an easy on-ramp for Flipboard users into the Fediverse. The instance is designed to be a safe and welcoming space for experimenting and learning with the Flipboard community of curators and enthusiasts. To this end, Flipboard.social will require an invitation to join at first.

Key Points: 
  • Additionally, the company launched its own Mastodon instance, Flipboard.social , to create an easy on-ramp for Flipboard users into the Fediverse.
  • We're experimenting with integrating Mastodon content into Flipboard, while gradually developing our own presence in the Fediverse."
  • With this addition, Flipboard transforms the way people discover, browse, and share content from the Fediverse.
  • In addition to seeing their Mastodon feed in Flipboard, users can post updates, share articles, Magazines and photos from Flipboard to Mastodon.

Flipboard Elevates Conversation and Community

Retrieved on: 
Tuesday, December 13, 2022

PALO ALTO, Calif.­, Dec. 13, 2022 /PRNewswire/ -- Today, Flipboard, the world's first social magazine, introduces a new set of features aimed at fostering conversation around the content people share on its platform. Now, people on Flipboard can add original content to their Magazines to ask a question, welcome new followers or share a photo. With a new "create" icon, available on every page of their Magazines, curators can write short notes to their followers. This marks a shift in emphasis towards community and conversations around shared interests on Flipboard.

Key Points: 
  • PALO ALTO, Calif., Dec. 13, 2022 /PRNewswire/ --Today, Flipboard, the world's first social magazine, introduces a new set of features aimed at fostering conversation around the content people share on its platform.
  • Now, people on Flipboard can add original content to their Magazines to ask a question, welcome new followers or share a photo.
  • This marks a shift in emphasis towards community and conversations around shared interests on Flipboard.
  • "Flipboard is a 'content first' social platform, where social engagement and conversations are around a story or topic; a small distinction that results in a very different community experience from traditional social media platforms."

Flipboard Joins Forces With Communities For Its Photography Destination: Zenfolio, History Club, PhotowalksTV and More

Retrieved on: 
Monday, January 31, 2022

This is the latest in a string of community-focused collaborations Flipboard is engaging in to bolster its destination for photography enthusiasts .

Key Points: 
  • This is the latest in a string of community-focused collaborations Flipboard is engaging in to bolster its destination for photography enthusiasts .
  • Flipboard also joined efforts with History Club , Jason Steinhauer's popular club on Clubhouse, for a new cross-platform conversation series about history and photography.
  • The next conversation will take place on February 24 about civil rights photography, and the topic for March 24 is women's suffrage photography.
  • Moreover, Flipboard is working with PhotowalksTV ,a streaming travel photography series on YouTube hosted by former USA TODAY columnist Jefferson Graham.

Flipboard Designs Top Topics Around Creators and Curators

Retrieved on: 
Monday, October 11, 2021

This is part of a larger initiative to redesign top topics around communities, putting expert curators front and center and elevating the creator ecosystem on the platform.

Key Points: 
  • This is part of a larger initiative to redesign top topics around communities, putting expert curators front and center and elevating the creator ecosystem on the platform.
  • Technology and food are topics that follow a similar model; travel and personal finance will be added in the coming weeks.
  • New Editorially Curated Sections with Events, Featured Creators and Gear
    The new #Photography destination features three editorially produced sections.
  • The new sections respectively complement the main All Stories section in these new #Photography and #Food destinations on Flipboard.

An Antidote to Doomscrolling: Flipboard Offers Users Control Over Their Newsfeed

Retrieved on: 
Tuesday, August 31, 2021

REDWOOD CITY, Calif., Aug. 31, 2021 /PRNewswire/ -- Today, on Flipboard , users have a new way to personalize their main newsfeed, aka the For You feed.

Key Points: 
  • REDWOOD CITY, Calif., Aug. 31, 2021 /PRNewswire/ -- Today, on Flipboard , users have a new way to personalize their main newsfeed, aka the For You feed.
  • The new personalization capabilities let users be more intentional with their media consumption, which mental health experts recommend as an antidote to doomscrolling .
  • Today's launch addresses the number one request from our users: to have more control over the content in their For You feed.
  • Along with the recently introduced personalization of topics , people now have unprecedented control over their content experience on Flipboard.