Rothmans, Benson & Hedges Launches New Smoke-Free Heated Tobacco Product in Push to Lead Smoking Harm Reduction
RBH's new heated tobacco product is the latest expansion of the company's growing portfolio of smoke-free innovations.
- RBH's new heated tobacco product is the latest expansion of the company's growing portfolio of smoke-free innovations.
- The new bladeless SMARTCORE INDUCTION SYSTEM™ provides improved experience and is now available in select stores across Canada with four tobacco flavour options.
- Cigarettes burn tobacco and create smoke, which contains high levels of harmful or potentially harmful chemicals – the primary cause of smoking related disease.
- Under the federal Tobacco and Vaping Products Act, naming a heated tobacco product could be considered promotion.