ChromaDex, Inc. Discontinues Advertising Claims for Tru Niagen Dietary Supplement Following National Advertising Division Challenge
NEWYORK, Oct. 5, 2021 /PRNewswire/ --Following a BBB National Programs National Advertising Division (NAD) challenge, brought as part of NAD's routine monitoring of national advertising for truth and transparency, the advertiser ChromaDex, Inc. permanently discontinued advertising claims regarding the performance benefits of its Tru Niagen dietary supplement.