Digo

Portada Live Sept. 21: Brand Marketing Leaders Convene in New York City and Virtual Format

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星期四, 九月 7, 2023
Professional Services, Marketing, Education, Business, Communications, Social Media, Continuing, Scott Decker, WPP plc, Science, Fortune 1000, Strategic planning, Senior, Supplier diversity, EVP, Diageo, Innovation, EmblemHealth, PepsiCo, Fidelity Investments, Creativity, Multiculturalism, Association football, Integration, Novartis, Expo for Design, Innovation & Technology, Digo, Smirnoff, Challenge, Verizon Communications, Culture, T-Mobile, Hewlett-Packard, Comcast, Rose Creative Strategies, Management, Altice, Pfizer

Dozens of brand marketing leaders from Fortune 1000 companies and premier media buying agencies will be convening for Portada Live on Sept. 21 in New York City and virtual.

Key Points: 
  • Dozens of brand marketing leaders from Fortune 1000 companies and premier media buying agencies will be convening for Portada Live on Sept. 21 in New York City and virtual.
  • Decision makers participating represent companies like Diageo, Rocket Mortgage, Hewlett Packard, T-Mobile, Verizon, Altice, Pfizer, Novartis, PepsiCo, Publicis Media, Horizon Media, and GroupM.
  • The content of the agenda of Portada Live on Sept. 21. is driven by brand marketers in the Portada network, who suggest topics they want to learn about.
  • Delegates attending Portada Live conferences actively participate in knowledge-sharing presentations, workshops, and virtual 1:1 meetings.

The New Go City: Company Announces Brand Refresh and Investment

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星期三, 十一月 16, 2022
Growth, London Pass, Technology, Exploration, SVP, City, Paris Pass, Awareness, Digo, DiMassimo Goldstein, Investment, CEO, Tourism

LONDON, Nov. 16, 2022 /PRNewswire/ -- Today, Go City, the leader in attraction passes, announced an update to its brand and an investment to increase awareness among travelers. Emerging from the pandemic with a strong sales recovery and renewed focus on technology, Go City is on a mission to help travelers around the world have their best city break. The updates to the brand identity better reflect the future growth of the company. 

Key Points: 
  • The updates to the brand identity better reflect the future growth of the company.
  • This year, the company launched new destinations in APAC, and saw multiple destinations exceed pre-pandemic sales numbers.
  • These investments will help the company on its journey to become a go-to app for travelers looking to save more and experience more.
  • To introduce the new brand to the world, Go City is also announcing the launch of its first brand campaign in the US.

The New Go City: Company Announces Brand Refresh and Investment

Retrieved on: 
星期三, 十一月 16, 2022
Growth, London Pass, Technology, Exploration, SVP, City, Paris Pass, Awareness, Digo, DiMassimo Goldstein, Multimedia, Investment, CEO, Tourism

LONDON, Nov. 16, 2022 /PRNewswire/ -- Today, Go City, the leader in attraction passes, announced an update to its brand and an investment to increase awareness among travelers. Emerging from the pandemic with a strong sales recovery and renewed focus on technology, Go City is on a mission to help travelers around the world have their best city break. The updates to the brand identity better reflect the future growth of the company. 

Key Points: 
  • The updates to the brand identity better reflect the future growth of the company.
  • This year, the company launched new destinations in APAC, and saw multiple destinations exceed pre-pandemic sales numbers.
  • These investments will help the company on its journey to become a go-to app for travelers looking to save more and experience more.
  • To introduce the new brand to the world, Go City is also announcing the launch of its first brand campaign in the US.

HAIRCLUB COMMISSIONS NFT OF SALSA QUEEN CELIA CRUZ'S WIG FOR HISPANIC HERITAGE MONTH

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星期二, 九月 13, 2022
Empathy, Replica, African Americans, Culture, Woman, Digo, NFT, Knowledge, Empowerment, Tower Club, National Hispanic Heritage Month, Florida State University, Student, General manager, Multimedia, Communication, Hair loss, Public relations, Nightclub, Salsa, Music, HairClub

MIAMI, Sept. 13, 2022 /PRNewswire/ -- In honor of Hispanic Heritage Month, HairClub and the Celia Cruz Foundation are teaming up to pay tribute to "La Reina de la Salsa" (The Queen of Salsa) Celia Cruz. HairClub President and CEO Mike Nassar announced the commissioned of a commemorative certified replica paired with an NFT design of Cruz's wig to be auctioned in New York during the week of her birthday, which falls on October 21. Through the Celia Cruz Foundation, HairClub donations will total $40,000 towards music and cultural programs. 

Key Points: 
  • Proceeds from the commission and other donations will benefit communications, arts, and music within the Hispanic community
    MIAMI, Sept. 13, 2022 /PRNewswire/ -- In honor of Hispanic Heritage Month, HairClub and the Celia Cruz Foundation are teaming up to pay tribute to "La Reina de la Salsa" (The Queen of Salsa) Celia Cruz.
  • Through the Celia Cruz Foundation, HairClub donations will total $40,000 towards music and cultural programs.
  • Nassar credits Cruz's cultural legacy and iconic sense of style as an inspiration aligned with HairClub's mission of empathy and empowerment.
  • Celia was an incredible musical ambassador, bringing Salsa, in particular, and Latin music in general, to the forefront of the world's consciousness.

Latin2Latin Marketing + Communications Wins Two 2022 Telly Awards in the Social Video Category: Gold for Health & Wellness and Bronze for Social Impact

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星期四, 六月 2, 2022
Vaccination, Marketing, VP, Death, Senior advisor, Achievement, Language, Digital technology, Behavior, Kansas Department of Health and Environment, Artificial intelligence, Grassroots, Kansas Department of Commerce, Public relations, Vaccine, KDHE, Communication, GLOBE, DMA's, Risk, COVID-19, Gold, Education, Wellness, Digo, Social impact, Environment, Birth control, Health

FORT LAUDERDALE, Fla., June 02, 2022 (GLOBE NEWSWIRE) -- Latin2Latin Marketing + Communications (L2L)'s "Por Los Nuestros," a unique integrated campaign targeting Hispanics in Kansas, received two Telly Awards: Gold in the Health & Wellness category and Bronze for the Social Impact category.

Key Points: 
  • FORT LAUDERDALE, Fla., June 02, 2022 (GLOBE NEWSWIRE) -- Latin2Latin Marketing + Communications (L2L)'s "Por Los Nuestros," a unique integrated campaign targeting Hispanics in Kansas, received two Telly Awards: Gold in the Health & Wellness category and Bronze for the Social Impact category.
  • This collaborative effort to get Kansas' Hispanic community vaccinated against COVID-19 was driven by Kansas Governor Laura Kelly's Office and the Kansas Department of Health and Environment.
  • "Hispanics were 1.5x more likely to be infected and 2.3x more at risk for hospitalizations than their counterparts.
  • To watch the full case study, please visit: https://www.youtube.com/watch?app=desktop&v=7tLD5M9PNnY
    About L2L Marketing + Communications: www.L2Lmarketing.com

"Super Strategist" Lesley Bielby Joins DiMassimo Goldstein as Co-CEO

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星期四, 九月 30, 2021
Salesforce, Hill Holliday, Behavior, Science, Health, Memorial Sloan Kettering Cancer Center, Creative, Art, BetterHelp, Echelon, Magic, Marketing, Environment, CEO, Crunch Fitness, DiMassimo Goldstein, Bielby, Samsung, Creativity, CVS Health, SodaStream, Psychotherapy, Digo, Weight Watchers, Sand, Management

NEW YORK, Sept. 30, 2021 /PRNewswire/ --Strategy veteran and author Lesley Bielby is returning to storied New York agency DiMassimo Goldstein (DiGo) for her third tour, but it isn't to revisit the past.

Key Points: 
  • NEW YORK, Sept. 30, 2021 /PRNewswire/ --Strategy veteran and author Lesley Bielby is returning to storied New York agency DiMassimo Goldstein (DiGo) for her third tour, but it isn't to revisit the past.
  • Bielby will share the CEO role with longtime DiGo partner, Lee Goldstein, as well as leading strategy at the agency.
  • Bielby is uniquely suited to understanding behavior, with a postgraduate degree in psychotherapy and time spent as a practicing therapist.
  • DiMassimo Goldstein (DiGo) is the industry-leading agency in positive behavior change marketing.

Omni & Apollo-X Launch First Ever Initial Dex Offering (IDO) on New Immersive Platform, Achieve 10x Valuation

Retrieved on: 
星期三, 八月 4, 2021
Magazines, Software, System software, Omni, Non-fungible token, X Window System, Digo

The launch event was a coordinated effort by Apollo-X, OMNI, and GROW marketing and events team.

Key Points: 
  • The launch event was a coordinated effort by Apollo-X, OMNI, and GROW marketing and events team.
  • Prior to the actual IDO, the Apollo-X team hosted a virtual launch party headlined by world-touring DJ NASTIA.
  • This immersive experience allowed them to interact with others or admire the incredible NFT artwork created by artist DIGO and Andrs Moncayo.
  • Both Apollo-X and OMNI are working to put community first and help their respective industries become more user-oriented.