Super Bowl LVIII

BCE reports first quarter 2024 results

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星期四, 五月 2, 2024

"BCE's Q1 results demonstrate that we're on the right path forward as we head further into 2024," said Curtis Millen, Chief Financial Officer of BCE and Bell Canada.

Key Points: 
  • "BCE's Q1 results demonstrate that we're on the right path forward as we head further into 2024," said Curtis Millen, Chief Financial Officer of BCE and Bell Canada.
  • Mobile connected device net activations were down 6.1% to 66,406 in Q1 2024, despite more connected car subscriptions and fewer data device deactivations, due to lower consumer and business IoT activations, which can fluctuate from quarter to quarter.
  • BCE's Board of Directors has declared a quarterly dividend of $0.9975 per common share, payable on July 15, 2024 to shareholders of record at the close of business on June 14, 2024.
  • BCE confirmed its financial guidance targets for 2024, as provided on February 8, 2024, as follows:

Snap Inc. Announces First Quarter 2024 Financial Results

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星期四, 四月 25, 2024

We onboarded over 1,500 Snap Stars in Q1, which has helped generate quarter-over-quarter growth in Story posts, Spotlight posts, and Stories time spent for Snap Stars globally.

Key Points: 
  • We onboarded over 1,500 Snap Stars in Q1, which has helped generate quarter-over-quarter growth in Story posts, Spotlight posts, and Stories time spent for Snap Stars globally.
  • At the beginning of the first quarter of 2024, we updated the definition of MAU to include web platform use.
  • Incremental MAU from web platform use has not been material prior to this update or in the first quarter of 2024.
  • Note: For adjustments and additional information regarding the non-GAAP financial measures and other items discussed, please see “Non-GAAP Financial Measures,” “Reconciliation of GAAP to Non-GAAP Financial Measures,” and “Supplemental Financial Information and Business Metrics.”

THE PICKLR ANNOUNCES 2,760 NEW COURTS IN UNITED STATES AS IT LOOKS TO EXPAND INTERNATIONALLY

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星期四, 四月 18, 2024

KAYSVILLE, Utah, April 18, 2024 /PRNewswire/ -- The Picklr, North America's fastest-growing indoor pickleball franchise, announced 276 total units sold to 36 unique direct franchising groups, which amounts to approximately 2,760 indoor courts, as they closed Q1 of 2024. More importantly, their extensively qualified franchising groups will be developing all of these units themselves over the next few years. In addition, 38 new clubs will open across the United States in 23 states, with 52 additional leases in final negotiations for openings in 2024 and 2025.

Key Points: 
  • More importantly, their extensively qualified franchising groups will be developing all of these units themselves over the next few years.
  • In addition, 38 new clubs will open across the United States in 23 states, with 52 additional leases in final negotiations for openings in 2024 and 2025.
  • The partnership aligns two of the largest brands in pickleball and will drive franchise growth and new memberships at Picklr locations.
  • "We are so pleased with our Q1 results, and as we push into Q2, we look forward to opening new clubs around the country."

Expedia Group's Advertising Solutions Boost Hotel and Airline Visibility and Revenue During Biggest Global Cultural Moments

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星期二, 四月 9, 2024

TravelAds and Flight Sponsored Listings are Expedia Group's sponsored listings tools, allowing lodging and airline partners to appear in a premium placement in search results on Expedia Group brands.

Key Points: 
  • TravelAds and Flight Sponsored Listings are Expedia Group's sponsored listings tools, allowing lodging and airline partners to appear in a premium placement in search results on Expedia Group brands.
  • The tools can also be leveraged seasonally to boost airline partners' visibility and to capture important seasonal moments.
  • Leverage Flight Sponsored Listings: Airlines can drive ticket sales and promote strategic routes using Expedia Group's cost-per-click advertising tool.
  • Find out more about Expedia Group's full portfolio of advertising solutions for hotels, airlines, destination marketing organizations, car rentals, cruise and more here .

GENYOUth AND TASTE OF THE NFL INCREASE ACCESS TO 148 MILLION SCHOOL MEALS, FOSTERING NUTRITION SECURITY AMONG STUDENTS NATIONWIDE

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星期四, 三月 21, 2024

NEW YORK, March 21, 2024 /PRNewswire/ -- GENYOUth, the national nonprofit organization founded by America's dairy farmers and the NFL to help ensure students are well-nourished and active to be their best selves, announced today that the collective impact of the 2024 Taste of the NFL philanthropic event totaled $2.0 million. These funds, the largest raised by a Taste of the NFL event since its founding in 1992, will benefit 1,000 schools and 550,000 students by increasing access to 148 million school meals to foster nutrition security among students in all 32 NFL club markets. As a result, GENYOUth is inviting school nutrition professionals to apply for Equipment Grants at educator.fuelup.org/opportunities through April 9, 2024. 

Key Points: 
  • These funds, the largest raised by a Taste of the NFL event since its founding in 1992, will benefit 1,000 schools and 550,000 students by increasing access to 148 million school meals to foster nutrition security among students in all 32 NFL club markets.
  • As a result, GENYOUth is inviting school nutrition professionals to apply for Equipment Grants at educator.fuelup.org/opportunities through April 9, 2024.
  • "School meals are a critical lifeline for millions of students, and for many the only source of good nutrition they may receive on some days.
  • "We are grateful for the support of our Taste of the NFL sponsors, the NFL and our End Student Hunger partners.

OnderLaw Unveils Hilarious Super Bowl Ad Taking Aim at Insurance Companies

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星期四, 二月 29, 2024

ST. LOUIS, Feb. 29, 2024 /PRNewswire-PRWeb/ -- As the nation watched the highly anticipated Super Bowl LVIII, one local law firm, OnderLaw, took center stage with a parody commercial broadcasted across the St. Louis area. The debut of the "Get Out of My Head" commercial, as part of its "Mascot Masterminds" advertising campaign, takes direct aim at the insurance companies and their friendly mascots.

Key Points: 
  • The debut of the "Get Out of My Head" commercial, as part of its "Mascot Masterminds" advertising campaign, takes direct aim at the insurance companies and their friendly mascots.
  • Onder announces a fight to take on the big insurance companies and the mascots show paranoia in the face of their challenger.
  • In coordination with the release of two other Super Bowl weekend commercials – "Tricks of the Trade" and "Party's Over" – the "Mascot Masterminds" advertisements show insurance companies like never before and spill go-to plays from their playbook.
  • With each advertisement educating viewers, OnderLaw promises to be the mascots' worst enemy and hold insurance companies accountable.

Subway® Introduces a Limited Edition Sidekick Safe to Help Fans Protect Their Favorite Footlong Snacks

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星期三, 二月 28, 2024

MIAMI, Feb. 28, 2024 /PRNewswire/ -- Subway® is giving away limited edition, portable Sidekick Safes to help fans keep their favorite new Footlong Cookies, Auntie Anne's® Footlong Pretzels and Cinnabon® Footlong Churros warm and safe from hungry eyes. Since debuting last month, fans have devoured over 9 million Footlong Sidekicks as demand has outpaced supply, especially for the Subway Footlong Cookie.

Key Points: 
  • MIAMI, Feb. 28, 2024 /PRNewswire/ -- Subway® is giving away limited edition, portable Sidekick Safes to help fans keep their favorite new Footlong Cookies, Auntie Anne's® Footlong Pretzels and Cinnabon® Footlong Churros warm and safe from hungry eyes.
  • Since debuting last month, fans have devoured over 9 million Footlong Sidekicks as demand has outpaced supply, especially for the Subway Footlong Cookie.
  • Subway fans can snag one of 100 limited edition Sidekick Safes by visiting SubwaySidekickSafe.com between February 29 and March 2, uploading a photo of themselves enjoying their favorite Footlong Sidekick and entering to win.
  • Subway will randomly select 100 lucky winners to receive a free Sidekicks Safe to protect their sweet, salty and sought-after snacks.

Unpacking Super Bowl LVIII Ads - Latinos nearly absent again

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星期二, 二月 20, 2024

Of the roughly 90 commercials included during Super Bowl LVIII, only three featured Latino protagonists (Doritos, Michelob, Scratchers), two of them using celebrities.

Key Points: 
  • Of the roughly 90 commercials included during Super Bowl LVIII, only three featured Latino protagonists (Doritos, Michelob, Scratchers), two of them using celebrities.
  • Seven more (He Gets Us, Lindt, Poppi, Toyota, Dunkin, Copilot and Wells Fargo) featured Latinos in protagonist ensembles.
  • "The majority of the nearly 64 million Latinos living in the U.S. are darker skinned, indigenous looking.
  • Dr. Poza continues, "While Black representation is up from last year, Asians are even more invisible than Latinos with only two ads featuring Asian protagonists."

Super Bowl LVIII Sponsor Media Value and Brand Visibility Sees 7% Boost from Prior Years in Relo Metrics Analysis of Broadcast, Streaming and Social

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星期五, 二月 16, 2024

As the most-watched sports league in the United States, the NFL stands head and shoulders above the other leagues. With a new record this year with more than 123 million broadcast and streaming viewers -- the most-watched telecast of all time -- the Super Bowl provided sponsor brands with solid exposure and ROI during the event.

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20240216427521/en/
    Relo Metrics shows that Sponsor Media Value per exposure was $457.4K, which is 7% higher than it was during the 2023 Super Bowl.
  • Some of the main takeaways from Relo Metric’s data that are found in the report:
    Nike’s jersey partnership accounted for 60% of sponsored exposures during Super Bowl LVIII.
  • Of the 272 live matches analyzed, there were 92.2 billion social impressions with brand value and $2.3 billion In Total Sponsor Media Value.
  • Social media platform growth in 2023, total Sponsor Media Value and average Sponsor Media Value per exposure by platform.

Thomas J. Henry Takes Corporate Team Building to a Super Level

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星期五, 二月 16, 2024

NEW YORK, Feb. 16, 2024 /PRNewswire/ -- Famed Texas attorney, Thomas J. Henry gifted his senior staff from his law firm along with a selection of close friends with a one-of-a-kind Super Bowl LVIII weekend experience. Flying in on multiple private jets, guests of Thomas J. Henry were treated to extravagant parties before the big game including tables at nightclub LIV at the Fontainebleau and XS at the Wynn. Thomas J. Henry has a multi-million dollar suite at the stadium for a grandstand view of the game to enjoy with celebrity guests. Thomas J. Henry and his guests stayed at a hotel in the heart of Las Vegas with views overlooking Allegiant Stadium.

Key Points: 
  • NEW YORK, Feb. 16, 2024 /PRNewswire/ -- Famed Texas attorney, Thomas J. Henry gifted his senior staff from his law firm along with a selection of close friends with a one-of-a-kind Super Bowl LVIII weekend experience.
  • Flying in on multiple private jets, guests of Thomas J. Henry were treated to extravagant parties before the big game including tables at nightclub LIV at the Fontainebleau and XS at the Wynn.
  • Thomas J. Henry has a multi-million dollar suite at the stadium for a grandstand view of the game to enjoy with celebrity guests.
  • Thomas J. Henry and his guests stayed at a hotel in the heart of Las Vegas with views overlooking Allegiant Stadium.