Superplastic Announces Strategic Partnership with AREA15 That Will Bring Its Character Universe to Life through an Immersive Experience in Fall 2024
Superplastic, the IP factory renowned across animated entertainment, music, fashion and collectible art toys, announces a strategic partnership with AREA15, an immersive entertainment company, that will introduce its animated characters IRL for the first time.
- Superplastic, the IP factory renowned across animated entertainment, music, fashion and collectible art toys, announces a strategic partnership with AREA15, an immersive entertainment company, that will introduce its animated characters IRL for the first time.
- As part of the partnership, Superplastic will open an experiential space within the AREA15 entertainment district later this year, creating an all new type of experience, blending its signature brand of mischief and tomfoolery with art, hype culture and fashion.
- Located minutes from the Las Vegas Strip, AREA15 is a vibrant playground that entertains more than 3 million visitors annually.
- “Soon, our millions of visitors will have the thrill of interacting with Superplastic’s digital character universe in real life and in completely new and engaging ways.”