Social media use by businesses

Brightcove and Socialive Partner to Enhance Livestream Management Offerings for Internal Communications

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星期二, 十一月 7, 2023

Enhancing Brightcove’s comprehensive and reliable live streaming solution with Socialive’s features provides customers greater control over the creation, management and distribution of live and on-demand internal video content.

Key Points:

Enhancing Brightcove’s comprehensive and reliable live streaming solution with Socialive’s features provides customers greater control over the creation, management and distribution of live and on-demand internal video content.
“Integrating Brightcove’s livestream technology with Socialive helps our customers uplevel their internal communications with more robust production tools to better manage all aspects of a live stream, such as the control room, multiple presenters and interactive elements.
“We are excited to announce our livestreaming partnership with Brightcove,” said David Moricca, Founder and CEO of Socialive.
Integrate an end-to-end video creation, distribution, and management solution that easily combines Socialive and Brightcove with the scale, security, reliability, and 24/7 support required by the largest enterprise organizations in the world.

Dentsu and VideoAmp Announce Industry-First Activation, Guaranteeing Advanced Audience Buys Across Seven Major Media Publishers

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星期四, 十月 12, 2023

Dentsu and VideoAmp announced today an industry leading activation enabling dentsu’s US media agencies to seamlessly guarantee strategic audience buys across seven major media portfolios including A+E Networks, FOX, Hallmark Media, NBCUniversal, Paramount and Warner Bros.

Key Points:

Dentsu and VideoAmp announced today an industry leading activation enabling dentsu’s US media agencies to seamlessly guarantee strategic audience buys across seven major media portfolios including A+E Networks, FOX, Hallmark Media, NBCUniversal, Paramount and Warner Bros.
This new activation is already being utilized with clients further helping advertisers to drive better outcomes and higher return on ad spend.
This results in a more effective way to optimize media spend and reach an advertiser’s target audience across premium publishers.
VideoAmp has seen growing adoption and scale of its advanced currency and measurement solutions, with rapid acceleration across major broadcast and longtail networks, streaming providers and media agency holding companies including dentsu.

Constructor Ranked Highest in Strategy Category Among Commerce Search and Product Discovery Vendors, in New Report by Independent Research Firm

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星期二, 八月 29, 2023

SAN FRANCISCO, Aug. 29, 2023 /PRNewswire/ -- Constructor, the leading AI-powered product discovery and search platform for enterprise ecommerce companies, today announced that Forrester Research, a leading global research and advisory firm, has named Constructor a Strong Performer in "The Forrester Wave™: Commerce Search And Product Discovery, Q3 2023." Among the select companies invited to participate in the Wave assessment, Constructor was the top-ranked vendor in the strategy category.

Key Points:

Among the select companies invited to participate in the Wave assessment, Constructor was the top-ranked vendor in the strategy category.
Constructor also scored a 5 out of 5 in the "strategy" criteria of vision, innovation, roadmap, and adoption.
For more information about Constructor's strengths and placement in "The Forrester Wave: Commerce Search and Product Discovery, Q3 2023," please see the report at: https://bit.ly/constructor-forrester-wave .
1Forrester Research, Inc., "The Commerce Search and Product Discovery Landscape," Emily Pfeiffer, May 11, 2023.

Exploring the Future of Distribution: DCKAP's Driven Podcast Features NAED Leaders

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星期三, 八月 2, 2023

AUSTIN, Texas, Aug. 2, 2023 /PRNewswire/ -- DCKAP, a technology company that simplifies digital commerce for distributors, has released the latest episode of its Driven podcast, "How NAED Serves the Electrical Distribution Industry: Empowering the Future of Distribution Through Technology." An audio and video podcast, Driven: Simplifying Commerce for Distributors, explores leaders' stories, digital journeys, and insights on trends in distribution.

Key Points:

An audio and video podcast, Driven: Simplifying Commerce for Distributors, explores leaders' stories, digital journeys, and insights on trends in distribution.
Orlet, an industry expert with over 20 years of experience, highlighted the challenges and opportunities facing electrical distributors today.
The podcast also discussed how electrical distributors are impacted by:
"NAED's mission is to be a trusted source for tools and resources.
Driven: Simplifying Commerce for Distributors is a podcast by DCKAP, a technology company with extensive experience in the distribution industry.

PubMatic Unveils Holistic Commerce Media Offering with the Launch of Convert

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星期二, 七月 25, 2023

Convert helps commerce media networks leverage their valuable first-party data for audience extension at scale across the open internet.

Key Points:

Convert helps commerce media networks leverage their valuable first-party data for audience extension at scale across the open internet.
Leading industry brands, retailers, and advertisers such as IPG Mediabrands, Coles 360, dentsu, Lyft Media, MiQ, and Wallapop have joined PubMatic as partners in the development and announcement of its commerce media platform.
The emerging commerce media digital supply chain is rife with fragmentation, causing commerce media networks and their advertisers to rely on multiple technology layers that drive inefficiencies.
Convert empowers commerce media networks with a single, self-service platform that streamlines the complex and fragmented commerce media marketplace.

LemonadeLXP Awarded "Easiest to Do Business With" and "Best Support" in G2 Spring Report

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星期一, 五月 1, 2023

Social media use by businesses, Learning, Growth, G2, FIS, ARY Film Award for Best Supporting Actress, Sales

OTTAWA, Ontario, May 1, 2023 /PRNewswire-PRWeb/ -- LemonadeLXP, a leading Digital Growth Platform purpose-built for FIs and Fintechs, announced today that the learning experience side of its platform has been awarded "Easiest to Do Business With" and "Best Support" in the Relationship Index for Learning Experience Platforms by G2, the world's leading business solutions review website.

Key Points:

LemonadeLXP, a digital growth platform for FIs and Fintechs, has been awarded "Easiest to Do Business With" and "Best Support" in the Relationship Index for Learning Experience Platforms by G2, the world's leading business solutions review website.
The recognition from G2 Spring Report is a testament to LemonadeLXP's commitment to providing exceptional customer service and support to all of its clients.
The platform incorporates a learning experience platform for training staff and a digital enablement platform for supporting customers.
The G2 Spring Report highlights the top-rated solutions in the industry, as chosen by customers who use them.

COYNE PR NAMED A FINALIST FOR BEST MID-SIZED AGENCY BY PRSA

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星期二, 四月 25, 2023

Social media use by businesses, Anvil Award, Social media, Edison Theatre, L'Oréal

PARSIPPANY, N.J., April 25, 2023 /PRNewswire/ -- Coyne PR is proud to announce that it has been named a finalist for Best Mid-Sized Agency in the 2023 PRSA Anvil Awards. The Anvil Awards recognize and honor the very best communications programs planned and executed each year.

Key Points:

PARSIPPANY, N.J., April 25, 2023 /PRNewswire/ -- Coyne PR is proud to announce that it has been named a finalist for Best Mid-Sized Agency in the 2023 PRSA Anvil Awards.
The Anvil Awards recognize and honor the very best communications programs planned and executed each year.
"Being recognized as one of the Best Mid-Sized Agencies by one of the most prestigious award programs in the industry is an amazing accomplishment," said Rich Lukis, President.
"As an agency we are grateful for the recognition in this year's competition."

U.S. Joint Industry Committee Reveals Certification Criteria for Premium Video Cross-Platform Currencies

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星期一, 三月 6, 2023

NEW YORK, March 6, 2023 /PRNewswire/ -- OpenAP on behalf of the U.S. Joint Industry Committee (JIC) – the first collaborative forum to focus on premium video measurement – today announced the publication of its initial requirements for premium video cross-platform currencies, signaling an important milestone in coalescing the industry around common standards as it seeks to advance a multicurrency future for premium video advertising.

Key Points:

"Standardization across all measurement currencies is critical for our ability to scale a multicurrency future, and the infrastructure we create must work for both buyers and sellers.
The announcement of the JIC's initial set of requirements for cross-platform transactions is the first step toward creating a future for video advertising that reflects how people are consuming video today.
"From the beginning, we have been clear that buyers and sellers need to work together to build a more sustainable future for premium video advertising.
We believe that if we're going to transform the way video is measured, the buying community must have a seat at the table in defining new standards.

Alida Has Record-Setting Quarter, Companies Choose its Community-Centered CX Platform to Stay Close to Customers Amidst a Challenging Year

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星期三, 二月 22, 2023

Alida has helped them access their most engaged customers, gather reliable feedback, and drive profitable business growth amidst a challenging year.

Key Points:

Alida has helped them access their most engaged customers, gather reliable feedback, and drive profitable business growth amidst a challenging year.
Last quarter, the company saw over 100 global organizations choose Alida through new partnerships, expansions, or renewals.
Companies are investing in Alida’s Community solution as the foundation of their CX strategy which contributed to approximately 70% of its annual revenue.
For more information on Alida’s products and how they can help your organization uncover and action your customers’ truth, visit www.alida.com/products.

YOOBIC Named Leader in 5 Key Categories in G2's Winter 2023 Report

Retrieved on:

星期四, 一月 12, 2023

Learning, Health, Social media use by businesses, Workflow, Andrew Rosen (retail executive), Online shopping, Management, G2

NEW YORK, Jan. 12, 2023 /PRNewswire/ -- YOOBIC, the all-in-one Frontline Employee Experience Platform, today announced its recognition by G2, the world's leading business solutions review website, as a leader in the five key categories that matter most to modern retail businesses. Powered by reviews shared by real users, the recognition highlights YOOBIC's status as the premier solution driving frontline engagement, productivity, and innovation in the retail sector.

Key Points:

The recognition reflects YOOBIC's strong performance in customer satisfaction scores and user reviews, as well as its broader market presence, size, and social impact.
Finally, YOOBIC offers robust mobile learning tools, leading to its recognition in the Learning Experience Platforms (LXP) category.
Using YOOBIC, retailers can quickly onboard new employees, and develop their skills with engaging bite-sized training content.
"These awards are a testament to the entire YOOBIC team's commitment to making their platform the best solution on the market for today's frontline workers."