Modelo | Jotup

Global Corona Brand Named Most Valuable Beer Brand in Kantar BrandZ Rankings

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星期三, 六月 12, 2024

Retail, Restaurant, Bar, Wine & Spirits, Anheuser-Busch brands, AB, Kantar, BMV, Marketing, AB InBev, USD, Budweiser, Growth, Nature, Modelo, Acceleration, Lead, Skol, Element, ANB

Today, in Kantar’s BrandZ global rankings , Corona was recognized as the most valuable beer brand in the world.

Key Points:

Today, in Kantar’s BrandZ global rankings , Corona was recognized as the most valuable beer brand in the world.
Eight out of the 10 most valuable global beer brands belong to AB InBev (Brussel:ABI) (BMV:ANB) (JSE:ANH) (NYSE:BUD), according to the report ranking the top brands in the world.
“Valued at more than $19 billion USD, Corona has become the most valuable global beer brand due to consistent acceleration of growth globally and specifically tapping into growing markets, like Brazil, China, South Africa while maintaining its stronghold in Mexico,” said Kantar CEO Chris Jansen.
“In everything that Corona does the brand evokes that emotional moment of having a break from the routine to reconnect with nature and oneself.

Modelo Spiked Aguas Frescas Teams Up With Actress Francia Raisa and Community Changemaker Juixxe to Honor the Street Vendor Community

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星期四, 四月 18, 2024

Águas, Small business, Watermelon, Fresca, City, Modelo, Love, Hibiscus, Partnership, Entrepreneurship, Culture, Family, ABV, Fruit

Partnering with actress Francia Raisa and Juixxe, a changemaker famous for uplifting the street vendor community, Modelo surprised the owner of Oxnard, CA-based Las Aguas 805, Salvador Gutierrez, with a new, custom-built street cart and a $5,000 cash gift to help him fuel the fiesta in his community with delicious aguas frescas for years to come.

Key Points:

Partnering with actress Francia Raisa and Juixxe, a changemaker famous for uplifting the street vendor community, Modelo surprised the owner of Oxnard, CA-based Las Aguas 805, Salvador Gutierrez, with a new, custom-built street cart and a $5,000 cash gift to help him fuel the fiesta in his community with delicious aguas frescas for years to come.
“As a native Angeleno with a proud Mexican and Honduran heritage, it was so meaningful to partner with Juixxe and Modelo Spiked Aguas Frescas to honor street vendors,” said actress Francia Raisa.
“Modelo Spiked Aguas Frescas is thrilled to once again be teaming up with Juixxe to surprise another hard-working street vendor in Salvador.
“The funding from Modelo Spiked Aguas Frescas will provide direct cash assistance to these entrepreneurs who often lack access to resources required to build thriving businesses.”
This moment represents the second time Modelo Spiked Aguas Frescas has supported the street vendor community.

Modelo Partners with MotorTrend to Publish Limited-Edition Revival of Lowrider Magazine Dedicated to the Women Shaping the Culture

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星期四, 三月 7, 2024

Breast cancer, Woman, Freedom, Motor Trend Group, Culture, Female, Growth, Mechanics, Mexican Americans, Empowerment, Price action trading, Whittier, California, Attention, Organization, PST, Modelo, Research, Editorial, Toy

To spotlight those who haven’t always received recognition, Modelo has teamed up with MotorTrend to launch a special edition of Lowrider magazine that champions the women of lowriding throughout the entire issue.

Key Points:

To spotlight those who haven’t always received recognition, Modelo has teamed up with MotorTrend to launch a special edition of Lowrider magazine that champions the women of lowriding throughout the entire issue.
“Modelo has always stood for those with grit and tenacity who demonstrate the mark of a fighter – traits the lowrider community certainly embodies,” said Logan Jensen, Sr. Director of Brand Marketing, Modelo.
Modelo donated advertising space in the publication to women-owned businesses to further support and spotlight the entrepreneurs impacting the lowrider industry.
Beyond the canvas, this artist and lowrider owner started the Prophets Car Club, which encourages both women and LGBTQ+ membership.

BottleRock Napa Valley Announces 2024 Lineup of Celebrated Restaurants, Wineries, and Artisanal Craft Breweries and Distilleries

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星期二, 二月 13, 2024

BottleRock Napa Valley, presented by JaM Cellars, has announced the lineup of celebrated restaurants, wineries, and craft breweries and distilleries to complement the BottleRock Napa Valley musical lineup during the three-day event, May 24 - 26, 2024, in historic downtown Napa.

Key Points:

BottleRock Napa Valley, presented by JaM Cellars, has announced the lineup of celebrated restaurants, wineries, and craft breweries and distilleries to complement the BottleRock Napa Valley musical lineup during the three-day event, May 24 - 26, 2024, in historic downtown Napa.
Doughnuts, It’s Always Sunny Sorbet, Kara's Cupcakes, Sweetie Pies Bakery, Vintage Sweet Shoppe, brewed., Mariapilar Ice Creamery and The Chocolate Dippery.
"Heading into our eighth year as the Presenting Sponsor of BottleRock Napa Valley, JaM Cellars has had a front row seat watching the festival’s growing success.
Join the conversation on Facebook and follow on X (@BottleRockNapa, #BottleRock) Instagram (@BottleRockNapa, #BottleRock) and TikTok (@bottlerocknapa, #BottleRock).

61% OF CONSUMERS PLAN TO WATCH SUPER BOWL LVIII, NUMERATOR REPORTS

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星期三, 一月 31, 2024

Super Bowl Survey Findings Include:

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Super Bowl Survey Findings Include:
3 in 5 consumers plan to watch Super Bowl LVIII, and most plan to do so in the comfort of their own homes.
61% of US consumers are planning to watch this year’s Super Bowl, and the most popular place to watch is their own homes (82%).
67% plan to watch at home alone or with their household, 15% plan to host gatherings at their home, 16% plan to watch at someone else’s home, and 4% plan to watch at a bar, restaurant or other public space.
Gen Z and Millennials are twice as likely to watch the Super Bowl away from their own homes.

ALLEGIANT WINS PASSENGER-RATED FOUR STAR RANKING AWARD

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星期三, 十一月 29, 2023

Stir Crazy (restaurant), Research, Drink, APEX, Mule, Heart, Allegiant Travel Company, DeAngelo, Buy on board, Partnership, Allegiant, Travel, Airline, Liquor, Modelo, Daou, Cosmopolitan

LAS VEGAS, Nov. 29, 2023 /PRNewswire/ -- Allegiant Travel Company (NASDAQ: ALGT) is proud to announce it has been ranked as a 2024 Four Star Low-Cost Carrier by the Airline Passenger Experience Association (APEX), a global nonprofit dedicated to enhancing the passenger experience. This is the fifth time the Las Vegas-based carrier has earned the award.

Key Points:

This is the fifth time the Las Vegas-based carrier has earned the award.
"It's an honor to once again receive the APEX award because it's a testament to how our guests feel about traveling with Allegiant."
The APEX Five Star and Four Star Airline Awards are independently certified by a professional external auditing company.
Today, Allegiant serves communities across the nation, with base airfares less than half the cost of the average domestic roundtrip ticket.

Aramark Sports + Entertainment Unveils New Food and Beverage Programs at Seven NBA and NHL Venues for 2023-24 Arena Season

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星期四, 十月 12, 2023

(Location: Club 104)

Key Points:

(Location: Club 104)
Carbonara Mac n' Cheese (Canadian Tire Centre): Macaroni topped with Canadian cheese curds, sharp cheddar, Italian Grana Padano, and pork belly.
(Location: Stand 212)
Texas Smoked Wagyu Stacker (Frost Bank Center): Smoked Wagyu tri-tip on sourdough bread with chipotle crema and jalapeño coleslaw.
(Location: Section 115)
The New Fashioned (Capital One Arena): Ritual Zero Proof® Whiskey Alternative (non-alcoholic) with cherries, bitters, and simple syrup.
PPG Paints: PensGear will offer a variety of basics and collectibles for all ages this season with featured brands including YETI®, FrostBuddy.

Modelo Continues Rewarding the Fighting Spirit of Full-Time Fans as Official Beer Sponsor of the College Football Playoff

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星期一, 八月 28, 2023

ESPN, AT&T, Heart, Advertising, ESPN College Football, Digital Living Network Alliance, AT, Wrap Up, Allstate, 2015 College Football Playoff National Championship, Brand, Modelo, College Football Playoff, Sport, SVP, Official

Modelo today announced the evolution of its highly successful Full-Time Fans campaign as the beer maintains its presence as the Official Beer Sponsor of the College Football Playoff.

Key Points:

Modelo today announced the evolution of its highly successful Full-Time Fans campaign as the beer maintains its presence as the Official Beer Sponsor of the College Football Playoff.
Spanning all networks and major conferences, Modelo is bringing all new advertising and media partners to amplify the Full-Time Fans campaign for the 2023-24 season.
This year’s campaign celebrates the passion, devotion, and drive of true fandom, and positions Modelo as the ultimate reward for Full-Time Fans.
All fans in Houston will have the opportunity to experience engaging activations at Playoff Fan Central, AT&T Playoff Playlist Live!

Young Hispanic Aerospace/Mechatronics Engineer Andrea Márquez From Merida Aerospace Has Been Recognized for Her Accomplishment in Planetary Rover Design

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星期一, 六月 26, 2023

Science, 3D, Perseverance, Rover, Modelo, Perseverance (rover), Imagination, Engineering, Gypsum, Mars

Andrea Márquez presented an advanced versatile rover designed for a range of operations, including commercial applications, monitoring, security, reconnaissance, border monitoring, as well as lunar and planetary exploration.

Key Points:

Andrea Márquez presented an advanced versatile rover designed for a range of operations, including commercial applications, monitoring, security, reconnaissance, border monitoring, as well as lunar and planetary exploration.
Andrea has dedicated herself to the ambitious task of creating the advanced rover design similar to the Mars Perseverance Rover.
As an aerospace/mechatronics engineer at Merida Aerospace, she utilized her expertise to design and assemble this complex piece of machinery including its advanced capabilities.
Merida Aerospace team guided and helped Andrea Marquez to complete this challenging task, giving her a platform to bring her ideas down to reality.

Modelo and Juixxe Team Up to Celebrate Street Vendors for the Launch of Modelo Spiked Aguas Frescas

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星期四, 四月 27, 2023

Taste, Partnership, Watermelon, Drink, Parent, ABV, Fruit, Hibiscus, Brand, Modelo, Fresca, Águas, Nightclub, Beer

Modelo flew and hosted the merchants in Las Vegas to be among the first to try the new beverage – that they helped inspire – at the Modelo Spiked Aguas Frescas launch celebration.

Key Points:

Modelo flew and hosted the merchants in Las Vegas to be among the first to try the new beverage – that they helped inspire – at the Modelo Spiked Aguas Frescas launch celebration.
“Partnering with Modelo Spiked Aguas Frescas helped me elevate our appreciation of street vendors’ tenacity and hard work and they were the perfect guests to celebrate with at the Modelo Spiked Aguas Frescas launch party in Las Vegas.”
Modelo Spiked Aguas Frescas is currently available in Las Vegas in four varieties:
Modelo Spiked Aguas Frescas Piña (Pineapple) is an aromatic, juicy pineapple flavor with a balanced sweetness for sessionability.
Modelo Spiked Aguas Frescas Flor de Jamaica (Hibiscus) is a sweet, floral flavor that contains fruit notes with a slight tartness.
Modelo Spiked Aguas Frescas Sandía (Watermelon) is a refreshing flavor that has a sweet and indulgent watermelon juice taste and aroma.