SMITHFIELD CULINARY


Associated tags: Smithfield Foods, Baking, Smithfield, Friends, Woman, Culinary Institute, Heat, Female, The Culinary Institute of America, Database, Restaurant

Locations: SMITHFIELD, UNITED STATES

Smithfield Culinary Celebrates Women in Foodservice with New "She Brings the Heat" Campaign in Partnership with FoodMix Marketing Communications

Retrieved on: 
Wednesday, February 8, 2023
Smithfield, Friends, Woman, Culinary Institute, Heat, Female, The Culinary Institute of America, Marketing, Database, Restaurant

SMITHFIELD, Va., Feb. 8, 2023 /PRNewswire/ -- Smithfield Culinary , a leader and innovator in the foodservice space, has launched a new integrated marketing campaign to honor women in the foodservice industry.

Key Points: 
  • SMITHFIELD, Va., Feb. 8, 2023 /PRNewswire/ -- Smithfield Culinary , a leader and innovator in the foodservice space, has launched a new integrated marketing campaign to honor women in the foodservice industry.
  • The She Brings the Heat campaign, ushered by Chicago-based FoodMix Marketing Communications, brings women to the forefront by highlighting unique perspectives, insights and recipes from some of the most inspiring women in the industry.
  • While the past may show modest numbers when it comes to women in foodservice, the future looks bright.
  • As part of this national campaign, Smithfield Culinary's website features innovative recipes and culinary techniques through videos and a recipe database.