Virgin Forest

Global brands drive momentum on transition to forest-friendly supply chains

Retrieved on: 
Monday, November 14, 2022

SHARM EL SHEIKH, Egypt, Nov. 14, 2022 /PRNewswire/ -- Today at COP27, leading companies including, H&M, Inditex, Stella McCartney, Ben & Jerry's, HH Global, and Kering announced a collective commitment to purchase over half a million tonnes of low-carbon, low-footprint alternative fibers for fashion textiles and paper packaging. It is a move that will support the protection of the world's vital forests and ecosystems and lower forest degradation pressures from the fashion and packaging supply chains.

Key Points: 
  • It is a move that will support the protection of the world's vital forests and ecosystems and lower forest degradation pressures from the fashion and packaging supply chains.
  • This market pull is essential to attract the investment necessary to scale these game-changing Next Generation alternatives on ecologically meaningful timelines.
  • At last year's UN Climate Change Conference, protecting nature was at the center of commitments to deliver on global climate targets.
  • Canopy has collaborated with more than 750 companies to develop cutting-edge environmental policies that transform unsustainable supply chains, spark innovative solutions, and protect our world's remaining Ancient and Endangered Forests.