Talenthouse acquires Coolabi to deepen its creative proposition within the IP and brand licensing space
Retrieved on:
Wednesday, October 12, 2022
Roblox, Generation Alpha, Book, EyeEm, Instability, YouTube, Young adult, Partner, COO, HBO, BAFTA, Creative, Universal Music Group, Technology, Warriors (novel series), Generation Z, Acquisition, Marketing, MD, Gen, Netflix, CEO, IP, Social media, Television, Roman Scharf, Millennials, EBITDA, Creativity, Heart, Copyright for Creativity, Unreal Engine, Bombay Sapphire, Toy, Creative industries, Video game, Adobe, Talenthouse
Together, both businesses plan to leverage the vast IP owned by Coolabi and connect both ventures within the Creator Economy space initially through gaming and the metaverse.
Key Points:
- Together, both businesses plan to leverage the vast IP owned by Coolabi and connect both ventures within the Creator Economy space initially through gaming and the metaverse.
- Talenthouse clients include Universal Music Group, Unreal Engine, Bombay Sapphire and HBO who tap into Talenthouse's creative community for creative, visual assets to use in their marketing materials.
- Coolabi owns the IP for over 2,000 titles across 200 book series focused on the children's and young adult (YA) demographics.
- Talenthouse seeks to provide further work for Creators on its platform with the increased opportunities deriving from Coolabi.