Generation Alpha

MarketingPulse and eTailingPulse attract 1600 industry professionals

Retrieved on: 
Wednesday, March 13, 2024

Themed Envision the Next Level, the conferences featured over 30 sessions, InnoTalks and digital marketing and e-tailing workshops, attracting more than 1600 industry professionals from 20 countries and regions.

Key Points: 
  • Themed Envision the Next Level, the conferences featured over 30 sessions, InnoTalks and digital marketing and e-tailing workshops, attracting more than 1600 industry professionals from 20 countries and regions.
  • And that is what MarketingPulse and eTailingPulse are about.
  • Some 80 speakers from across the globe addressed topics ranging from AI marketing, purpose marketing, national trends and K-Pop for marketing.
  • Industry professionals will be able to access the online MarketingPulse & eTailingPulse platform from tomorrow, 14 March, until 13 April, offering a chance to take advantage of the many features of the platform and revisit the events online.

Super League and Common Sense Networks Join Forces To Launch Global Initiative For Safe, Age-Appropriate Advertising And Immersive Content for Marketers Looking To Reach Youth Audiences

Retrieved on: 
Tuesday, March 26, 2024

“Connecting and communicating with young consumers in a safe, appropriate, and compliant manner is essential for Super League’s partners, and there is no better standard bearer in child-appropriate contextual content advertising than Common Sense Networks,” said Matt Edelman, President and Chief Commercial Officer of Super League.

Key Points: 
  • “Connecting and communicating with young consumers in a safe, appropriate, and compliant manner is essential for Super League’s partners, and there is no better standard bearer in child-appropriate contextual content advertising than Common Sense Networks,” said Matt Edelman, President and Chief Commercial Officer of Super League.
  • With an exclusive suite of proprietary dynamic content products and measurement tools, alongside the ability to harness Roblox’s Immersive Ads, Super League sits at the forefront of the marketplace.
  • “The intersection of gaming and video content represents a dominant footprint for kids on digital platforms.
  • Super League and Common Sense Networks will be rolling out one-of-a-kind, pioneering packages and programs with leading brands throughout the rest of 2024.

The Rise of Empowered Parenting: Social Media Sparks a Revolution of Embracing Imperfection and Authenticity Among Parents

Retrieved on: 
Monday, March 25, 2024

As the antidote to feeling shame and judgment resulting in high levels of stress, today’s parents are prioritizing authenticity, humor and personal well-being on their parenting journeys.

Key Points: 
  • As the antidote to feeling shame and judgment resulting in high levels of stress, today’s parents are prioritizing authenticity, humor and personal well-being on their parenting journeys.
  • They are forsaking unrealistic standards for showcasing raw, relatable moments, whether in person or on social networks.
  • Social media has contributed to this new, empowered approach to embracing imperfections.
  • According to a recent Pew Research study, 65% of parents rarely or never feel judged by their community of parents.

Sendit Launches Its Own Feed, Focused on Q&A Follow Ups

Retrieved on: 
Monday, March 25, 2024

In its 6th year of business, Sendit has become the next gen way to understand the people we care about through fun and interactive Q&As.

Key Points: 
  • In its 6th year of business, Sendit has become the next gen way to understand the people we care about through fun and interactive Q&As.
  • Follow Ups are meant to be a frictionless entrypoint into a meaningful chat that can last for hours.
  • As Gen Alpha navigates their most formative years, Sendit is providing a new format to express their evolving thoughts, beliefs, and preferences.
  • Sendit is challenging the superficiality of social media by enabling its community to get to know one another beyond the surface.

1,000,000 Gen Alphas Have Cloned Themselves Using AI on Sendit

Retrieved on: 
Friday, March 15, 2024

CULVER CITY, Calif., March 15, 2024 /PRNewswire/ -- Iconic Hearts, the company behind the leading social networking app Sendit, today announced that 1 million Gen Alpha users have cloned themselves using artificial intelligence. Sendit is creating the next gen way to understand the people around us using AI. Information about humans will no longer require an online scavenger hunt, but instead will be accessible through a friendly chat with an AI that knows them inside and out.

Key Points: 
  • CULVER CITY, Calif., March 15, 2024 /PRNewswire/ -- Iconic Hearts, the company behind the leading social networking app Sendit, today announced that 1 million Gen Alpha users have cloned themselves using artificial intelligence.
  • Sendit is creating the next gen way to understand the people around us using AI.
  • Sendit users have full ownership and control over their AI, allowing them to verify, edit, and delete answers at any time.
  • Sendit AI has not only been adopted by the everyday teen, but has also been a popular tool for celebrities to engage with their online communities.

MarketingPulse and eTailingPulse attract 1600 industry professionals

Retrieved on: 
Thursday, March 14, 2024

HONG KONG, March 14, 2024 /PRNewswire/ -- The Hong Kong Trade Development Council (HKTDC) held the parallel MarketingPulse and eTailingPulse conferences at the Hong Kong Convention and Exhibition Centre (HKCEC) today. Themed Envision the Next Level, the conferences featured over 30 sessions, InnoTalks and digital marketing and e-tailing workshops, attracting more than 1600 industry professionals from 20 countries and regions.

Key Points: 
  • Themed Envision the Next Level, the conferences featured over 30 sessions, InnoTalks and digital marketing and e-tailing workshops, attracting more than 1600 industry professionals from 20 countries and regions.
  • And that is what MarketingPulse and eTailingPulse are about.
  • Some 80 speakers from across the globe addressed topics ranging from AI marketing, purpose marketing, national trends and K-Pop for marketing.
  • Industry professionals will be able to access the online MarketingPulse & eTailingPulse platform from tomorrow, 14 March, until 13 April, offering a chance to take advantage of the many features of the platform and revisit the events online.

MarketingPulse and eTailingPulse attract 1600 industry professionals

Retrieved on: 
Thursday, March 14, 2024

HONG KONG, March 14, 2024 /PRNewswire/ -- The Hong Kong Trade Development Council (HKTDC) held the parallel MarketingPulse and eTailingPulse conferences at the Hong Kong Convention and Exhibition Centre (HKCEC) today. Themed Envision the Next Level, the conferences featured over 30 sessions, InnoTalks and digital marketing and e-tailing workshops, attracting more than 1600 industry professionals from 20 countries and regions.

Key Points: 
  • Themed Envision the Next Level, the conferences featured over 30 sessions, InnoTalks and digital marketing and e-tailing workshops, attracting more than 1600 industry professionals from 20 countries and regions.
  • And that is what MarketingPulse and eTailingPulse are about.
  • Some 80 speakers from across the globe addressed topics ranging from AI marketing, purpose marketing, national trends and K-Pop for marketing.
  • Industry professionals will be able to access the online MarketingPulse & eTailingPulse platform from tomorrow, 14 March, until 13 April, offering a chance to take advantage of the many features of the platform and revisit the events online.

Noteit, the Viral Gen Alpha App, Doubles Down on Expansion in Latin America, Sees 120% Growth Rate

Retrieved on: 
Tuesday, February 27, 2024

CULVER CITY, Calif., Feb. 27, 2024 /PRNewswire/ -- Iconic Hearts, the company behind viral social networking app Noteit, which recently surpassed 50 million users, today revealed it has seen 120% growth in Latin American countries, growing by 6 million new users. Through in-app localization, marketing efforts, and creative strategy, Noteit is doubling down on its expansion efforts in this region.

Key Points: 
  • Through in-app localization, marketing efforts, and creative strategy, Noteit is doubling down on its expansion efforts in this region.
  • Within Latin America, 1 in 3 students are now actively using the social media app.
  • Its large influence on the younger generations is proving its presence as a staple in the digital lives of millions.
  • Noteit's marketing efforts prove successful as it stands among the top 10 social networking apps in Latin American countries.

AFFILIATE OF ARCLIGHT TO ACQUIRE LORDSTOWN ENERGY CENTER

Retrieved on: 
Tuesday, February 20, 2024

BOSTON, Feb. 20, 2024 /PRNewswire/ -- An affiliate of ArcLight Capital Partners, LLC (collectively, "ArcLight") today announced it has entered into a definitive purchase agreement to acquire 100 percent of the equity ownership interests in Clean Energy Future Lordstown, LLC ("Lordstown"). Lordstown owns and operates a highly efficient 940 MW combined cycle gas-fired power facility located in Warren, Ohio. Financial terms of the private transaction were not disclosed.

Key Points: 
  • BOSTON, Feb. 20, 2024 /PRNewswire/ -- An affiliate of ArcLight Capital Partners , LLC (collectively, "ArcLight") today announced it has entered into a definitive purchase agreement to acquire 100 percent of the equity ownership interests in Clean Energy Future Lordstown, LLC ("Lordstown").
  • Following the closing, ArcLight affiliate Alpha Generation, LLC ("AlphaGen") will manage Lordstown in conjunction with its incumbent fleet of flexible, fast-ramping power infrastructure.
  • "Highly efficient resources such as Lordstown are vital to the integration of renewable energy resources and ensuring the progression of the clean energy transition."
  • "ArcLight and AlphaGen are focused on positioning Lordstown to support and benefit from a sustainable, durable transition to a low-carbon future."

Cohere Beauty Unveils 2024 Alpha Collection

Retrieved on: 
Wednesday, February 14, 2024

LOS ANGELES, Feb. 14, 2024 /PRNewswire/ -- Cohere Beauty, a premier full-service partner bringing prestige beauty and personal care brands to life through formula incubation and manufacturing processes, is thrilled to introduce its 2024 Alpha Skincare Collection. The launch is part of its ongoing innovation collection strategy to engage and continually address brand partners' needs. This versatile line of skincare products marks a significant investment in Cohere Beauty's commitment to meet the dynamic needs of brands and enable customized innovation to address evolving consumer needs.

Key Points: 
  • LOS ANGELES, Feb. 14, 2024 /PRNewswire/ -- Cohere Beauty, a premier full-service partner bringing prestige beauty and personal care brands to life through formula incubation and manufacturing processes, is thrilled to introduce its 2024 Alpha Skincare Collection.
  • The Cohere Beauty 2024 Alpha Skincare Collection focuses on an enhanced skincare experience that caters to a wide range of demographics, from Gen Alpha to Millennials to Baby Boomers.
  • "As the skincare market continues to grow, Cohere Beauty is seizing an opportune moment to unveil The Alpha Skincare Collection, which combines innovation and years of institutional knowledge setting a new standard for delivering excellence for beauty brands," states Christine Staples, CEO at Cohere Beauty.
  • The Cohere Beauty 2024 Alpha Collection spans various product formats, including cleansers, moisturizers, serums, toners, and creams.