St. John Ambulance Canada

Award-Winning Author Sandy Gerber Joins Harbourfront Wealth as CMO to Strategically Develop Industry Leading National Brand

Retrieved on: 
Wednesday, September 28, 2022
Agriculture, B2C, Advertising, Harbourfront, TED (conference), Company, Growth, Partnership, CMO, St John Ambulance, Industry, B2B, NEXT, CEO, Technology, University of British Columbia, Investment fund, GLOBE, Molson Brewery, Marketing, St. John Ambulance Canada, Gerber

In her new role as CMO, Gerber will lead the Company's national marketing, brand and communications strategy as Harbourfront continues its mission to shape the future of wealth management.

Key Points: 
  • In her new role as CMO, Gerber will lead the Company's national marketing, brand and communications strategy as Harbourfront continues its mission to shape the future of wealth management.
  • 10 years ago, I benefitted from Sandys strategic marketing advice, says Danny Popescu, Chief Executive Officer at Harbourfront Wealth.
  • I am ignited to strategically develop a leading national brand platform that truly communicates our key differentiation in this industry enabling our advisors to efficiently and passionately deliver value to their clients.
  • Gerber joins Harbourfront Wealth following a recent private equity investment and new strategic partnership with Audax Private Equity Group, and other key growth moments.