Purple reigns: Home Instead Campaign targets famous blue plaques to turn the spotlight on ageism
Retrieved on:
Thursday, July 21, 2022
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LONDON, July 21, 2022 /PRNewswire/ -- The new plaques, created by leading home care company Home Instead, appeared overnight hung next to existing plaques at locations in London, Birmingham, Manchester, Cardiff, Edinburgh and Belfast.
Key Points:
- The public, in every location without exception, reacted positively to the new plaques and the ordinary people they celebrate.
- Her purple plaque was put up next to writer Charlotte Bronte's blue plaque in Manchester.
- His purple plaque has been put next to a blue plaque in Cardiff dedicated to the Antarctic explorer Captain F Scott.
- The owners of all the buildings used fully backed the campaign and gave their permission for the purple plaques to be installed.