ASAHI KASEI AUTOMOTIVE MARKETING

Clean Surfaces and Safe In-Cabin Air – New Global Survey by Asahi Kasei Shows Growing Need for Hygienic Automotive Interiors

Retrieved on: 
Tuesday, May 4, 2021

b"Automated disinfection of surfaces within the vehicle.\nIichiro Kitsuda, Executive Vice President of Strategic Planning and Marketing at Asahi Kasei America, comments, \xe2\x80\x9cThis survey sheds light on the lasting importance of clean automotive interiors as we transition to a post-COVID era.

Key Points: 
  • b"Automated disinfection of surfaces within the vehicle.\nIichiro Kitsuda, Executive Vice President of Strategic Planning and Marketing at Asahi Kasei America, comments, \xe2\x80\x9cThis survey sheds light on the lasting importance of clean automotive interiors as we transition to a post-COVID era.
  • This is where Asahi Kasei\xe2\x80\x99s Healthy Car Portfolio shines through: we are proactively developing products that can be used to keep both private and shared vehicles cleaner and safer.
  • The survey shows that this is exactly what consumers from around the world expect from the vehicles they occupy.
  • For the 500 respondents in the USA, the average age was 44 years old with 72% living in urban areas.