FTC Seeks Public Comment on Potential Updates to its ‘Green Guides’ for the Use of Environmental Marketing Claims

The Federal Trade Commission today announced that it is seeking public comment on potential updates and changes to the Green Guides for the Use of Environmental Claims.

Metadata
Provider: 
FTCFTC
URL: 
https://www.ftc.gov/news-events/news/press-releases/2022/12/ftc-seeks-public-comment-potential-updates-its-green-guides-use-environmental-marketing-claimshttps://www.ftc.gov/news-events/news/press-releases/2022/12/ftc-seeks-public-comment-potential-updates-its-green-guides-use-environmental-marketing-claims
Retrieved on: 
Friday, December 16, 2022
Information
Tags: 
Green guides, Register, Social media, Perception, Environment, Consumer protection, Federal Register, Blog, Recycling, Federal Trade Commission, Review, FTC, Federal Trade Commission Act of 1914, Term, Commission, News, Green, Use, Guide, Processor register, Marketing, Climate change, Dietary supplement
Geotags: 
CARBON
Summary
Key Points: 
  • The Federal Trade Commission today announced that it is seeking public comment on potential updates and changes to the Green Guides for the Use of Environmental Claims.
  • The Commissions Green Guides help marketers avoid making environmental marketing claims that are unfair or deceptive under Section 5 of the FTC Act.
  • We look forward to this review process, and will make any updates necessary to ensure the Green Guides provide current, accurate information about consumer perception of environmental benefit claims.
  • The Commission also seeks information on consumer perception evidence of environmental claims, including those not in the guides currently.
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