MEL Magazine

Top Tier Authentics Appoints Eight Inaugural Board of Advisors, Bolstering First-Ever Experiential Authenticity Platform

Retrieved on: 
Mittwoch, April 17, 2024

Top Tier Authentics (TTA), transforming how brands, athletes and artists authenticate products and create new consumer experiences, has unveiled its inaugural advisory board.

Key Points: 
  • Top Tier Authentics (TTA), transforming how brands, athletes and artists authenticate products and create new consumer experiences, has unveiled its inaugural advisory board.
  • (Graphic: Business Wire)
    TTA developed the world’s first Experiential Authenticity Platform, enabling instant verification of products, artworks, and collectibles, along with immersive digital experiences, exclusive benefits, and interactive features.
  • He ranks as one of the best players for Duke University’s Blue Devils and was key to the team’s 2015 championship win.
  • Similarly, Top Tier Authentics innovates the consumer experience, forging new paths for connection, interaction, and business opportunities.”

VYRE Network Partners with Recurrent Ventures to launch “We Are The Mighty”, a Military Lifestyle Focused Channel

Retrieved on: 
Dienstag, März 19, 2024

Recurrent holds the largest suite of military brands and content in the digital media landscape.

Key Points: 
  • Recurrent holds the largest suite of military brands and content in the digital media landscape.
  • “We Are The Mighty understands the power and importance of authentic storytelling within the military community.
  • Through our partnership with Vyre, we are thrilled to launch the We Are The Mighty Military Channel, a platform dedicated to showcasing the diverse experiences and voices of those who have served.
  • To find a partner who believes in this mentality as much as everyone in Recurrent’s military vertical does, is incredibly unique.

Leading defense news outlet, The War Zone, relaunches as TWZ.com

Retrieved on: 
Donnerstag, Februar 1, 2024

MIAMI, Feb. 1, 2024 /PRNewswire/ -- The leading defense news outlet, The War Zone, today revealed its new domain and upgraded interface. Founded in 2016 by one of the military sector's most influential journalists, Tyler Rogoway, The War Zone has grown into an essential resource for the entire defense industry and national security community. The site, which was originally launched in partnership with The Drive, will now operate as a fully standalone media brand via TWZ.com.

Key Points: 
  • MIAMI, Feb. 1, 2024 /PRNewswire/ -- The leading defense news outlet, The War Zone , today revealed its new domain and upgraded interface.
  • Founded in 2016 by one of the military sector's most influential journalists, Tyler Rogoway , The War Zone has grown into an essential resource for the entire defense industry and national security community.
  • The site, which was originally launched in partnership with The Drive , will now operate as a fully standalone media brand via TWZ.com .
  • "This change will certainly help us better serve our audience and the defense industry at large while helping us reach new readers.

Literally Media Acquires MEL Magazine to Restore the Once Beloved Men’s Lifestyle and Culture Brand

Retrieved on: 
Freitag, Dezember 22, 2023

Literally Media , an independent media company that bolsters the largest portfolio of digital comedy and culture brands, today announced its acquisition of MEL Magazine , the men’s lifestyle and culture magazine that once reached 4 million unique monthly visitors as the peak of its popularity.

Key Points: 
  • Literally Media , an independent media company that bolsters the largest portfolio of digital comedy and culture brands, today announced its acquisition of MEL Magazine , the men’s lifestyle and culture magazine that once reached 4 million unique monthly visitors as the peak of its popularity.
  • With the acquisition, Literally Media’s executive team is seeking to explore various avenues to expand the MEL brand while maintaining the spirit of why readership loved the brand to begin with.
  • View the full release here: https://www.businesswire.com/news/home/20231222157537/en/
    “We wanted to expand our network by acquiring like-minded brands and MEL is a perfect fit,” said Oren Katzeff, CEO of Literally Media.
  • “At a time in media where brand and voice matter more than ever, MEL offers us an amazing opportunity to make this platform more than just a magazine.

Mundo Hispano Digital Announces Launch of Diversity-Rethink Initiative, The MundoNow Project

Retrieved on: 
Dienstag, September 19, 2023

ATLANTA, Sept. 19, 2023 /PRNewswire/ -- Today, Mundo Hispano Digital, the parent company of MundoNow.com, one of the oldest Certified Minority Latino media platforms in the United States, announces the launch of The MundoNow Project, a new advertising-led revenue initiative designed to help brands reach digital Latinos that currently don't fit into standard AdTech industry category boxes. By partnering with diverse sites with overlooked Hispanic users, The MundoNow Project will bring together Hispanic users across the internet that reflect today's Latino identity, better monetize partner sites with digital assets, and bring authentic reach and scale to brands in the process.

Key Points: 
  • MundoNow has enlisted Infinity Partnerships, the most inclusive expert network for advertising technology, to help launch and manage The MundoNow Project and actively seek new publisher partnerships and members to join this passionate initiative.
  • "We are thrilled to be working with MundoNow and Infinity Partnerships to reach Latinos across our portfolio of premium brands."
  • The Hispanic Consumer is multi-dimensional and The MundoNow Project will accelerate the buy side's ability to align with this powerful buying group, at scale, in an authentic manner.
  • We are eager to use our combined 35 years of advertising technology expertise and expert network to launch and scale this initiative for Rene and team."