Influencer

Bloomreach Earns the TrustRadius 2024 Top Rated Award for Marketing Automation, Recognized for Their Excellence in Customer Satisfaction and Limitless Marketing Solutions

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星期四, 五月 9, 2024
Influencer, Retail, Content Marketing, Data Management, Technology, Marketing, Communications, Professional Services, Online Retail, Electronic Commerce, Artificial Intelligence, Other Technology, Software, Digital Marketing, Data Analytics, Internet, Automation, Marketing automation, Customer data, DXP, SVP, Content management, Community

Bloomreach , the platform fueling limitless ecommerce personalization, today announced TrustRadius has recognized Bloomreach Engagement with a 2024 Top Rated Award.

Key Points: 
  • Bloomreach , the platform fueling limitless ecommerce personalization, today announced TrustRadius has recognized Bloomreach Engagement with a 2024 Top Rated Award.
  • Bloomreach won in the Marketing Automation category as well as Content Management, Customer Data, Digital Experience Platforms (DXP), Ecommerce Personalization, Personalization Engines and WebOps.
  • Earning a Top Rated Award signifies that Bloomreach provided excellent customer satisfaction, established credibility, and empowered buyers to make confident technology decisions regardless of their business needs.
  • “Bloomreach’s commerce experience earning a TrustRadius Top Rated Award is a testament to their excellence in customer satisfaction for marketing automation and content management,” said Allyson Havener, SVP Marketing & Community, TrustRadius.

Gainbridge® Announces Parity Week to Empower Girls and Women in Sports and Education

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星期四, 五月 9, 2024
Content Marketing, Influencer, Entertainment, Fintech, Public Policy, Government, Fund Raising, Foundation, Other Education, Primary, Secondary, Education, General Sports, Women, Sports, Celebrity, Teens, Consumer, Social Activism, Parenting, Advocacy Group Opinion, Children, Other Communications, Insurance, Marketing, Advertising, Finance, Social Media, Communications, Other Sports, Media, Digital Marketing, Professional Services, Tennis, Philanthropy, Organization, Seed, Woman, Sport, Thought, Partnership, Female, Eisenhower Park, Movement, Athlete

As part of this year’s “Parity Week by Gainbridge®: Investing in the Future of Women’s Sports,” Gainbridge® announces grants totaling $150,000 to deserving organizations that support girls and women through sports and/or education from Gainbridge®, Parity, and Women’s Sports Foundation®.

Key Points: 
  • As part of this year’s “Parity Week by Gainbridge®: Investing in the Future of Women’s Sports,” Gainbridge® announces grants totaling $150,000 to deserving organizations that support girls and women through sports and/or education from Gainbridge®, Parity, and Women’s Sports Foundation®.
  • Organizations can submit their grant requests for Parity Week by Gainbridge® now through July 1, 2024 by visiting https://paritynow.co/parityweek .
  • These flagship events will serve as vehicles to amplify the larger grant-giving initiative supporting girls and women in sports and education.
  • “Our mission at Group 1001 is to transform communities through sports and education and I’m excited to watch these Parity Week grants help organizations grow.”

Snap Announces Pricing of $650 Million Convertible Senior Notes Offering Due 2030

Retrieved on: 
星期四, 五月 9, 2024
Technology, Digital Marketing, Social Media, Entertainment, Blogging, Wearables, Mobile Technology, Online, Mobile Entertainment, Influencer, Apps, Applications, Marketing, Photography, Communications, Software, Audio, Video, Internet, Consumer Electronics, Public expenditure, Sale, Observation, Inc., Exercise, Snap Inc., Pressure, Security (finance)

Snap also granted the initial purchasers of the notes an option to purchase up to an additional $100 million aggregate principal amount of notes.

Key Points: 
  • Snap also granted the initial purchasers of the notes an option to purchase up to an additional $100 million aggregate principal amount of notes.
  • On conversion, Snap will elect to settle the notes in cash, shares of Snap Class A common stock, or a combination of cash and shares of Snap Class A common stock.
  • In addition, Snap expects that some or all of the holders of its convertible senior notes due 2025 and/or convertible senior notes due 2026 that it repurchases may purchase shares of Snap Class A common stock in open market transactions or enter into or unwind various derivatives with respect to Snap Class A common stock to unwind hedge positions that they have with respect to their investment in its convertible senior notes due 2025 and/or convertible senior notes due 2026.
  • In connection with the issuance of Snap’s outstanding convertible senior notes due 2025, Snap entered into capped call transactions with certain financial institutions.

TEGNA and Indiana Fever Expand Broadcast Distribution of the Fever’s Exciting Upcoming Season in 11 Additional Markets

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星期三, 五月 8, 2024
Entertainment, Consumer, Basketball, Sports, Teens, Marketing, Influencer, Children, Advertising, Communications, Licensing (Sports), TV and Radio, Women, Licensing (Entertainment), WTHR, Gray Television, WOI, WQAD, Connecticut Sun, Partnership, Indiana Fever, NBC, WNBA, Trust, Multimedia, TEGNA, Atmosphere, IA Financial Group, TGNA, Las Vegas Aces, Indiana Pacers, Quad, Television

TEGNA Inc. (NYSE: TGNA) and the Indiana Fever today announced that 11 additional markets will join WTHR, TEGNA’s Indianapolis NBC affiliate, to create an unprecedented 12-market footprint to air 17 Indiana Fever games for free over the air in 2024.

Key Points: 
  • TEGNA Inc. (NYSE: TGNA) and the Indiana Fever today announced that 11 additional markets will join WTHR, TEGNA’s Indianapolis NBC affiliate, to create an unprecedented 12-market footprint to air 17 Indiana Fever games for free over the air in 2024.
  • Highlight matchups include two encounters with the defending champions, the Las Vegas Aces, scheduled for May 25 and September 11.
  • The 17 games available to viewers are:
    Stations airing the games (subject to change) include:
    All games will be available over the air via antenna.
  • Fans can visit wthr.com/fever for information on how to purchase or set up an over the air antenna.

The Sixth Annual WIBA Awards 2024 Honors the Most Impactful Personalities on Social Media at the Ceremony During Cannes Film Festival

Retrieved on: 
星期一, 四月 29, 2024
Other Consumer, Other Retail, Pets, Specialty, Internet, Fashion, Consumer, Social Activism, Cosmetics, Retail, Consumer Electronics, Technology, Other Communications, Entrepreneur, Publishing, Marketing, Advertising, Electronic Commerce, Communications, Events, Concerts, Celebrity, Digital Marketing, Jewelry, Influencer, Online Retail, Luxury, Content Marketing, Entertainment, Home Goods, Social Media, Blogging, Pulse, Social media, Multimedia, Cannes Film Festival, Hôtel Martinez, Longevity, WIBA, Film industry

The sixth annual WIBA Awards for social media personalities on a mission to change the world will take place on May 24th, 2024, at the iconic Hotel Martinez during Cannes Film Festival.

Key Points: 
  • The sixth annual WIBA Awards for social media personalities on a mission to change the world will take place on May 24th, 2024, at the iconic Hotel Martinez during Cannes Film Festival.
  • The evening features a cocktail reception, a Gala Dinner, and the Awards ceremony with a special performance by Sonique.
  • View the full release here: https://www.businesswire.com/news/home/20240426909677/en/
    WIBA Awards 2023 Winners (Photo: Business Wire)
    WIBA Awards are overseen by the World Influencers Association (WIBA) based in Monaco.
  • Mariia Grazhina Chaplin, CEO of WIBA: “I am proud to announce the sixth edition of the WIBA Awards.

Gopuff Invites the World to "Bring The Magic" to Everyday Experiences with the Launch of Its Largest-Ever Brand Campaign

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星期五, 四月 26, 2024
Family, Digital Marketing, Technology, Apps, Applications, Consumer, Parenting, Supermarket, Content Marketing, Public Relations, Investor Relations, Food, Beverage, Marketing, Advertising, Communications, Retail, Social Media, Convenience Store, Supply Chain Management, Online Retail, Discount, Variety, Influencer, Women, Men, Creative Partnerships, ESPN, Fall Guy, ABC, Magic, Partnership, NBA, Life, CTV, Culture, The Fall Guy, Medicine, OOH, OTT, Multimedia, IOS, Linearity, Entertainment

The 360° campaign is designed to build brand awareness and define Gopuff’s next chapter.

Key Points: 
  • The 360° campaign is designed to build brand awareness and define Gopuff’s next chapter.
  • The full-funnel campaign extends beyond traditional channels to the Gopuff app and the physical world via the iconic Gopuff brown paper bag.
  • Later, Gopuff will make its iconic bag famous with limited edition versions created in collaboration with talent and brand partners.
  • As the campaign progresses, Gopuff and Mother will bring the magic of Gopuff and its signature brown bag to unexpected places and cultural moments.

Global Influencer Marketing Platform Market Analysis Report 2023-2024 and 2029: Growing Need for Customized Campaigns and Rising Focus of Brands on ROI and Performance Fueling Demand - ResearchAndMarkets.com

Retrieved on: 
星期三, 四月 24, 2024
Social Media, Other Communications, Blogging, Public Relations, Investor Relations, Marketing, Advertising, Communications, Influencer, Internet celebrity, ROI, Internet, Social media, SME, AI, Health, Software, Component, Application, OTT, Workforce, COVID-19, Growth, Strategic planning

The global influencer marketing platform market value stood at US$17.98 billion in 2023, and is expected to reach US$94.21 billion by 2029.

Key Points: 
  • The global influencer marketing platform market value stood at US$17.98 billion in 2023, and is expected to reach US$94.21 billion by 2029.
  • The global influencer marketing platform market is relatively fragmented with large number of companies, ranging from established brands to smaller regional players and niche manufacturers catering to the industry demand.
  • Influencer marketing platform works as a centralized solution for brands and businesses to discover, connect with, contract, and remunerate influencers for tailored influencer marketing campaigns, by automating key processes such as analytics & reporting, fraud detection, influencer identification and payment logistics.
  • The report provides the bifurcation of the global influencer marketing platform market into two segments on the basis of organization size, large enterprises, and small and medium enterprises (SMEs).

88% of Influencers’ Top Concern Is Navigating Frequent Changes in Social Media Platform Algorithms

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星期二, 四月 23, 2024
Publishing, Search Engine Marketing, Professional Services, Public Relations, Investor Relations, Blogging, Marketing, Advertising, Communications, Mobile, Wireless, Catalog, Bridal, Small Business, Home Goods, Influencer, Other Consumer, Other Technology, Software, Luxury, Networks, Internet, Department Stores, Data Management, Fashion, Cosmetics, Technology, Retail, Consumer, Social Media, Other Communications, Search Engine Optimization, Target, Walmart, Social media, Amazon, Lightning, Optimism, Multimedia, Algorithm

Additionally, to mark National Creator Day, URLgenius is offering free access to its patented technology and insights for creators who have fewer than 5,000 followers on their largest social media platform.

Key Points: 
  • Additionally, to mark National Creator Day, URLgenius is offering free access to its patented technology and insights for creators who have fewer than 5,000 followers on their largest social media platform.
  • View the full release here: https://www.businesswire.com/news/home/20240423305250/en/
    URLgenius Creator Day Lightning Survey reveals the most impactful technology trends to influencers.
  • 88% of respondents felt that changes in social media algorithms and platform features would significantly impact their business in the upcoming year.
  • Market Saturation: 50% of the creators highlighted the challenge of coping with increasing competition within the creator and influencer marketplace.

The Infatuation’s EEEEEATSCON Presented by Chase Sapphire® Returns to The Salt Shed Chicago July 13 – 14

Retrieved on: 
星期四, 四月 18, 2024
Food, Beverage, Influencer, Retail, Other Entertainment, TV and Radio, Music, Finance, Professional Services, Social Media, Technology, Entertainment, Restaurant, Bar, Payments, Wine & Spirits, Communications, Events, Concerts, General Entertainment, Celebrity, Smoke, Infatuation, Sale, Personality, JPMorgan Chase, Common, La Croix, Taste, Shake Shack, Santa Monica Airport, Tax, Television, Chase Bank, Multimedia, Eating

Today, The Infatuation announced the return of its signature food festival, EEEEEATSCON presented by Chase Sapphire on Saturday, July 13 and Sunday, July 14 at Chicago’s The Salt Shed.

Key Points: 
  • Today, The Infatuation announced the return of its signature food festival, EEEEEATSCON presented by Chase Sapphire on Saturday, July 13 and Sunday, July 14 at Chicago’s The Salt Shed.
  • EEEEEATSCON Chicago pre-sale tickets are available today through May 14 exclusively for Chase Sapphire Reserve and Preferred cardmembers for 50% off (plus applicable taxes and fees).
  • Pre-sale tickets will grant Chase Sapphire cardmembers access to EEEEEATSCON at 11 a.m. local time, one hour earlier than general admission tickets.
  • In addition to Chase Sapphire, other brand partners creating special experiences for EEEEEATSCON include Chase® Ink®, Dashpass by Doordash, LaCroix, and Teremana Tequila.

Neil Waller and James Street Appointed Co-CEOs of Whalar Group

Retrieved on: 
星期四, 四月 18, 2024
Content Marketing, Other Communications, Publishing, Marketing, Advertising, Communications, Media, Digital Marketing, Social Media, Influencer, Intelligence, CCO, Creativity, Integration, Heart, Entrepreneurship, James Neil, Digital, Culture, Data, James Street, Creator economy, Strategy, Growth, Management

Neil Waller, Co-CEO and Co-Founder, Whalar Group, said: “James and I have always been entrepreneurs at heart.

Key Points: 
  • Neil Waller, Co-CEO and Co-Founder, Whalar Group, said: “James and I have always been entrepreneurs at heart.
  • James Street, Co-CEO and Co-Founder, Whalar Group, said on the addition of Christoph: “In today's landscape, creators wield immense power and relevance.
  • On joining Whalar Group, Christoph Becker said: “Whalar Group stands as a powerhouse in the Creator Economy, unleashing the creative voices shaping our future business.
  • Whalar Group is a company that is building a culture that celebrates the future of creativity and I’m honored to embark on this liberation journey alongside Neil, James, and the Whalar Group teams.”
    Whalar Group is on a mission to liberate the creative voice.