Sabio

SNN Inc. Selects Sabio Holdings To Power Its Global Financial Media Networks' Streaming Apps, Plus Enable Exclusive Content, Informative Interviews and Consumer Audience Research

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星期二, 四月 30, 2024

TORONTO, April 30, 2024 /PRNewswire/ -- Sabio Holdings Inc. (TSXV: SBIO) (OTCQX: SABOF) (the "Company" or "Sabio"), a California-based ad-tech company that specializes in delivering highly targeted ads, insights and services in the fastest growing segment in advertising ad-supported streaming to top Fortune 100 brands, today announced a streaming app partnership with SNN Inc., a global multimedia financial news portal covering the Nano, Micro, and Small-Cap markets. Sabio will leverage its complete end-to-end tech stack to power the SNN media network's streaming apps.

Key Points: 
  • Sabio will leverage its complete end-to-end tech stack to power the SNN media network's streaming apps.
  • "As the number of consumers getting their news and information from ad-supported streaming apps continues to grow exponentially, we are excited to partner with SNN to help them bring exclusive financial content, informative interviews and research to consumers globally," said Joe Camacho, Sabio Holdings' Co-Founder.
  • Sabio's proprietary tech stack is an end-to-end solution engineered to reach, engage, and validate Connected TV (CTV) viewing audiences.
  • This unique dataset positions Sabio and its App Science division to bridge gaps compared to conventional measurement providers.

Sabio Delivers Positive Adjusted EBITDA(1) for Q32023; Secures Record Upfront Commitments for 2024

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星期二, 十一月 21, 2023

Booked over US$10.0 million upfront commitments for 2024 from major agencies, compared to ~US$4.0 million in the prior year.

Key Points: 
  • Booked over US$10.0 million upfront commitments for 2024 from major agencies, compared to ~US$4.0 million in the prior year.
  • Sabio is now more diversified on a regional, per seller and customer concentration basis than it was entering the year.
  • Ahead of 2024, Sabio has already secured over US$10 million in non-political, upfront, endeavor to spend commitments, representing close to 25% of 2022's annual revenues.
  • Ahead of 2024, Sabio has already secured over $10 million in non-political, upfront endeavor to spend commitments, representing close to 25% of 2022's annual revenues.

Sabio Holdings Announces Award Grant

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星期六, 十月 21, 2023

The Options and RSUs were granted effective October 20, 2023 ("Grant Date") and are subject to the terms of the applicable grant agreements and the requirements of the TSX Venture Exchange ("TSXV").

Key Points: 
  • The Options and RSUs were granted effective October 20, 2023 ("Grant Date") and are subject to the terms of the applicable grant agreements and the requirements of the TSX Venture Exchange ("TSXV").
  • A summary of the Awards granted is as follows:
    An aggregate of 272,000 RSUs were granted to certain independent directors of the Company.
  • The RSUs vest on the first anniversary of the Grant Date.
  • An aggregate of 2,500 Options were granted to certain officers of the Company, with the balance of 85,000 Options granted to employees of the Company.

Sabio Launches Creator-First Streaming Platform, SabioTV

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星期三, 十月 11, 2023

TORONTO, Oct. 11, 2023 /PRNewswire/ -- Sabio Holdings Inc. (TSXV: SBIO; OTCQX: SABOF) (the "Company" or "Sabio"), a leading provider of Connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, today announced the launch of SabioTV, a free, creator-first content streaming platform built to promote diverse voices and increase representation among the greater streaming industry. 

Key Points: 
  • "Sabio was founded on our commitment to bringing multicultural voices to the forefront of the connected TV (CTV) ecosystem," said Aziz Rahimtoola, CEO, Sabio.
  • SabioTV is a product of this commitment as it surfaces programming that highlights unique voices that reflect today's diverse world."
  • SabioTV viewers will have access to unique, original, and engaging content from underrepresented creators who are not traditionally featured on streaming television.
  • "Venturing out into the streaming space with SabioTV is really exciting because I think it will open doors to so many," said SabioTV content creator, Ami Desai.

Sabio Inks Strategic Partnership with Mediahub to Provide Advertisers with Increased Access to Multicultural Audiences

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星期二, 十月 10, 2023

TORONTO, Oct. 10, 2023 /PRNewswire/ -- Sabio Holdings Inc. (TSXV: SBIO; OTCQX: SABOF) (the "Company" or "Sabio"), a leading provider of Connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, today announced it has entered into a strategic partnership with Mediahub U.S., an award-winning global media agency, across both companies' portfolio of brands. The relationship reinforces Mediahub's commitment and support of minority-owned media and a focus on diverse audience insights, leveraging Sabio's unique data sets so their clients can effectively reach growing US multicultural audiences.

Key Points: 
  • The multicultural landscape in the U.S. is rapidly evolving and growing, with a multicultural majority expected in the next decade.
  • Further, Sabio will also provide access to App Science's™ (a wholly owned division of Sabio) proprietary 55MM HH graph data, which provides insights and access to Quarterly Trends reports, first-looks at published vertical and multicultural reports and exclusive analyses customized towards Mediahub priorities.
  • "As the multicultural audience population continues to grow, advertisers are constantly looking for opportunities to reach and target these groups.
  • "Mediahub is excited to formalize our relationship with Sabio, and to provide our clients with more opportunities and inventory to connect with multicultural audiences.

Vidillion Corp Taps DoubleVerify for Fraud Protection and Viewability Measurement

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星期四, 九月 28, 2023

TORONTO, Sept. 28, 2023 /PRNewswire/ -- Sabio Holdings Inc. (TSXV: SBIO; OTCQX: SABOF) (the "Company" or "Sabio"), a leading provider of connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, is pleased to advise that through its wholly-owned US operating subsidiary, Sabio Inc., it has re-engaged DoubleVerify ("DV"), a leading software platform for digital media measurement, data, and analytics. Sabio Inc. engaged DV for the benefit of its subsidiary Vidillion Corp ("Vidillion"), a U.S. based streaming TV supply-side platform (SSP) and technology provider for content creators, and is utilizing DV Marketplace Suite Quality Insights. First initiated on June 09, 2022, Sabio Inc.'s engagement with DV is through an annual renewable agreement in which DV provides its measurement and reporting capabilities. This is a renewal of the agreement.

Key Points: 
  • Sabio Inc. engaged DV for the benefit of its subsidiary Vidillion Corp ("Vidillion"), a U.S. based streaming TV supply-side platform (SSP) and technology provider for content creators, and is utilizing DV Marketplace Suite Quality Insights.
  • First initiated on June 09, 2022, Sabio Inc.'s engagement with DV is through an annual renewable agreement in which DV provides its measurement and reporting capabilities.
  • Through this engagement, DV provides fraud detection and viewability reporting for CTV and mobile campaigns, including DV's Fully On-Screen measurement solution, ensuring quality and taking steps to protect advertisers against fraudulent and invalid web traffic.
  • Leveraging DV's measurement around viewability and fraud adds another tool towards the mission of fostering a high quality and secure advertising environment.

App Science™ Announces 91% Increase in YoY Growth for Publisher Certification Program

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星期三, 九月 27, 2023

TORONTO, Sept. 27, 2023 /PRNewswire/ -- Sabio Holdings Inc. (TSXV: SBIO) (OTCQX: SABOF) (the "Company" or "Sabio"), a leading provider of connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, today announced that its wholly-owned App Science™ ("App Science") business has experienced increased growth and success for its Publisher Certification program. To receive the "App Science Certified" badge, publishers are validated by App Science, a third-party, platform-agnostic measurement provider that clients and partnerships can rely on.

Key Points: 
  • To receive the "App Science Certified" badge, publishers are validated by App Science, a third-party, platform-agnostic measurement provider that clients and partnerships can rely on.
  • "Since 2022, we have seen a 91% increase in YoY growth for publisher certifications, with Q2 2023 experiencing an 800% spike in QoQ growth.
  • As a preferred partner within App Science's Publisher Certification program, a company will be added to the App Science Certified Partner list that will be highlighted and shared with App Science's clients.
  • App Science continues to add new publisher partners to its Publisher Certification program, with GumGum becoming a new certified publisher, alongside other CTV publisher platforms.

Bilingual U.S. Hispanic Speakers More Likely to Pay for Popular Streaming Services Compared to Spanish-Only Speaking Counterparts, Data Finds

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星期二, 九月 12, 2023

TORONTO, Sept. 12, 2023 /PRNewswire/ -- App Science™ ("App Science"), wholly owned by Sabio Holdings Inc. (TSXV: SBIO; OTCQX: SABOF) (the "Company" or "Sabio"), a leading provider of Connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, today announced that it has released audience insights comparing bilingual and Spanish-only U.S. Hispanic streaming audiences ("Report").

Key Points: 
  • The findings in the Report provide unique analysis into how bilingual (English and Spanish) and Spanish-only speaking Hispanics may differ from each other.
  • It highlights the unique preferences among Hispanic subgroups, providing audience data to help brands deliver a more targeted, relevant message within their ads to these audiences.
  • For example, within the streaming apps category, bilingual speakers are 4.5x and 3.5x as likely to have Paramount+ and Hulu on their streaming devices, respectively, and Spanish-only speakers are 2.8x as likely to have Canela.TV and 29% more likely to have FuboTV on their devices, suggesting they are more likely to pay for sports.
  • For example, if a mobile app indexed for bilingual speakers at 142, this would be interpreted as, "The odds of bilingual speakers having the mobile app is 1.42x as likely as Spanish speakers," or, "The odds of bilingual speakers having the mobile app is 42% more likely than Spanish speakers."

Sabio Releases 2023 QSR Audience Trends Report

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星期三, 九月 6, 2023

TORONTO, Sept. 6, 2023 /PRNewswire/ -- Sabio Holdings Inc. (TSXV: SBIO; OTCQX: SABOF) (the "Company" or "Sabio"), a leading provider of Connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, today announced that its wholly-owned Sabio Inc. has released its 2023 QSR Audience Trends Report. The findings, which were sourced using Sabio's first-party data and validated by the company's exclusive measurement and analytics partner, App Science® ("App Science"), provide advertisers with valuable insights about QSR consumers, including their lifestyle habits and purchase behaviors.

Key Points: 
  • Report finds QSR consumers are more than 2x as likely to have the XUMO, Pluto TV, Crackle, and Disney+ CTV streaming apps compared to the General Market
    TORONTO, Sept. 6, 2023 /PRNewswire/ -- Sabio Holdings Inc. (TSXV: SBIO; OTCQX: SABOF) (the "Company" or "Sabio"), a leading provider of Connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, today announced that its wholly-owned Sabio Inc. has released its 2023 QSR Audience Trends Report.
  • The report features in-depth mobile, streaming, and location insights, which may be used to improve current and future QSR advertising campaigns.
  • Visit www.sabio.inc/reports/2023-qsr-trends-report to download Sabio's 2023 QSR Audience Trends Report.
  • Just as Sabio's 2023 QSR Audience Trends Report provides QSR consumer insights based on Sabio's first-party data, recent and upcoming audience trends reports feature more of Sabio's top-performing verticals.

Sabio Holdings Announces Aziz Rahimtoola Wins First-Ever Founder of the Year Category in 2023 Digiday Technology Awards

Retrieved on: 
星期三, 八月 30, 2023

TORONTO, Aug. 30, 2023 /PRNewswire/ -- Sabio Holdings Inc. (TSXV: SBIO; OTCQX: SABOF) (the "Company" or "Sabio"), a leading provider of connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, today announced CEO and co-founder Aziz Rahimtoola won the Founder of the Year category for the 2023 Digiday Technology Awards. This year is the first time Digiday has accepted submissions for this category, making Rahimtoola Digiday's premiere Founder of the Year.

Key Points: 
  • TORONTO, Aug. 30, 2023 /PRNewswire/ -- Sabio Holdings Inc. (TSXV: SBIO; OTCQX: SABOF) (the "Company" or "Sabio"), a leading provider of connected TV ("CTV")/over-the-top ("OTT") advertising platforms validated by performance, today announced CEO and co-founder Aziz Rahimtoola won the Founder of the Year category for the 2023 Digiday Technology Awards .
  • This year is the first time Digiday has accepted submissions for this category, making Rahimtoola Digiday's premiere Founder of the Year.
  • "I am honored to receive this distinction and to be among such an accomplished group of founders considered for this year's Digiday Technology Awards," said Aziz Rahimtoola, CEO and co-founder of Sabio Holdings.
  • These wins follow an impressive year for Sabio, who was also selected as a winner at the 2023 Cynopsis Measure Up!