Spindrift

Safety Shot’s Highly Anticipated Wellness Beverage that Reduces Blood Alcohol Content Set to Launch First Week of December 2023 at www.DrinkSafetyShot.com & www.Amazon.com

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星期一, 十月 30, 2023

The Company plans to launch business-to-business sales of Safety Shot to distributors, retailers, restaurants, and bars in the first quarter of 2024.

Key Points: 
  • The Company plans to launch business-to-business sales of Safety Shot to distributors, retailers, restaurants, and bars in the first quarter of 2024.
  • Safety Shot’s launch is boosted by the Company’s engagement of Advantage Solutions, which deploys its expansive sales, marketing, and technology solutions to ramp and grow sales.
  • A recent study of the nutraceutical functional beverage version of Safety Shot, set to launch in December, reduced blood alcohol content (BAC) within 30 minutes.
  • A more concentrated, prescription version of the Safety Shot formula is being developed as a detox product for alcohol poisoning.

LEMON PERFECT MAKES KEY C-SUITE HIRE: ADDS DAVID KIMMELL AS CHIEF SUPPLY CHAIN OFFICER

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星期二, 十月 24, 2023

ATLANTA, Oct. 24, 2023 /PRNewswire/ -- Beyoncé-backed Lemon Perfect, the fastest-growing brand in the Flavor-Enhanced Water category*, announced today the hiring of former Onda Chief Operating Officer, David Kimmell, as Chief Supply Chain Officer.

Key Points: 
  • ATLANTA, Oct. 24, 2023 /PRNewswire/ -- Beyoncé-backed Lemon Perfect , the fastest-growing brand in the Flavor-Enhanced Water category*, announced today the hiring of former Onda Chief Operating Officer, David Kimmell, as Chief Supply Chain Officer.
  • Lemon Perfect Founder and CEO Yanni Hufnagel says Kimmell is a transformational, growth-oriented supply chain leader who will be instrumental in implementing plans for a supply chain with unconstrained capacity and world-class product quality.
  • His operational wisdom will be key in ensuring that not only our supply chain but also our entire organization is billion-dollar-ready."
  • Kimmell joins Lemon Perfect after serving as the Chief Operating Officer at Onda, the Shay Mitchell-backed tequila seltzer brand.

AT FARM AID 2023, FARMERS SAY CLIMATE CHANGE DEMANDS SUSTAINABLE AG, POLICY MUST FOLLOW

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星期六, 九月 23, 2023

INDIANAPOLIS, Sept. 23, 2023 /PRNewswire/ -- As Congress readies the 2023 Farm Bill, Farm Aid's annual music and food festival was the backdrop for farmers' and farm advocates' calls for policies that incentivize climate-resilient agriculture, challenge corporate power and promote equity in the food system. 

Key Points: 
  • Saturday's daylong festival kicked off with a conversation among artists and farmers about climate change and the future of agriculture.
  • "Farmers are proving that they have the power to positively change our future," said Farm Aid Executive Director Carolyn Mugar.
  • On Friday, Farm Aid hosted A Farmer Forum to highlight Indiana farmers and The People's Hearing to amplify farmers' policy change needs.
  • The coverage also featured a behind-the-scenes look at Farm Aid 2023 and the organization's year-round work to strengthen family farm agriculture.

This Week in Consumer News: 13 Stories You Need to See

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星期五, 九月 1, 2023

NEW YORK, Sept. 1, 2023 /PRNewswire/ -- With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire. To help journalists covering the consumer and retail industries stay on top of the week's most newsworthy and popular releases, here's a roundup of stories from the week that shouldn't be missed.

Key Points: 
  • Read more of the latest consumer-related releases from PR Newswire and stay caught up on the top press releases by following @PRNcnsmr , @prnfood , @prnbeauty , and @prnfashion on Twitter.
  • These are just a few of the recent press releases that consumers and the media should know about.
  • To be notified of releases relevant to their coverage area, journalists can set up a custom newsfeed with PR Newswire for Journalists .
  • Subject Matter Experts: Access ProfNet , a database of industry experts to connect with as sources or for quotes in your articles.

Spindrift's Fan-Favorite Spiced Apple Cider and Cranberry Raspberry Flavors Return for Fall

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星期三, 八月 30, 2023

NEWTON, Mass., Aug. 30, 2023 /PRNewswire/ -- Today, Spindrift is announcing the return of two fan-favorite seasonal flavors while supplies last: Spiced Apple Cider and Cranberry Raspberry. As the weather cools and the leaves begin to change, Spindrift canned the taste of autumn with a slightly sweet and subtly pulpy take on two iconic fall flavors.

Key Points: 
  • Spiced Apple Cider Sparkling Water was an instant favorite when it debuted last year – selling out online in just 10 days.
  • Inspired by the season – and the brand's New England roots – Spiced Apple Cider has an inviting flavor profile that is refreshing and endlessly drinkable.
  • "Last year, we created one batch of Spiced Apple Cider to see how people would react to our take on sparkling cider.
  • Spiced Apple Cider and Cranberry Raspberry are available nationwide at Target and regionally in select stores of Market Basket, Fred Meyer, King Sooper Safeway, Jewel, Shaws, and on drinkspindrift.com.

sweetgreen Celebrates 10 Years in Boston With Luke’s Lobster Collaboration

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星期二, 六月 13, 2023

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20230613359183/en/
    The sweetgreen x Luke’s Lobster Roll Salad, a love letter to the city, is now available for a limited time.
  • (Graphic: Business Wire)
    With this partnership, sweetgreen and Luke’s Lobster join forces in an effort to make a positive impact by supporting the fishermen who locally catch the fresh lobster off the shores of Maine.
  • "This collaboration has been years in the making, and I'm thrilled to partner with sweetgreen to bring attention to the hardworking men and women of the Maine lobster fishery," said Luke Holden, Founder and CEO of Luke's Lobster.
  • For more information follow sweetgreen on Instagram, Facebook and Twitter @sweetgreen.

Spindrift Spiked, America's Best Tasting Hard Sparkling Water, launches Spiked Strawberry Lemonade and brings Hard Sparkling Water back to its roots

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星期二, 四月 18, 2023

NEWTON, Mass., April 18, 2023 /PRNewswire/ -- Today, Spindrift is launching Spiked Strawberry Lemonade – the 21+ adult version of their fan-favorite sparkling lemonade. Voted #1 Best Tasting by The Washington Post, Spindrift Spiked is made with real fruit – and no synthetic sweeteners or additives – Spiked Strawberry Lemonade guarantees all the nostalgia of your favorite lemonade without any of the added sugar.

Key Points: 
  • NEWTON, Mass., April 18, 2023 /PRNewswire/ -- Today, Spindrift is launching Spiked Strawberry Lemonade – the 21+ adult version of their fan-favorite sparkling lemonade.
  • Voted #1 Best Tasting by The Washington Post, Spindrift Spiked is made with real fruit – and no synthetic sweeteners or additives – Spiked Strawberry Lemonade guarantees all the nostalgia of your favorite lemonade without any of the added sugar.
  • Hard seltzer and hard lemonade have migrated away from the promise of sparkling water and become sugary and artificial-tasting," said Bill Creelman, CEO and founder of Spindrift.
  • "With the launch of Spiked Strawberry Lemonade, Spindrift is doubling down on our belief that Hard Sparkling Water should be delicious without the added sugar."

Spindrift Expands into New Categories with Largest Launch to Date

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星期二, 十二月 13, 2022

NEWTON, Mass., Dec. 13, 2022 /PRNewswire/ -- Today, Spindrift is announcing four new varieties launching in the new year: the mocktail-inspired Nojito, Peach Strawberry, and two new iced tea innovations: Mint Green Tea and Mango Black Tea.

Key Points: 
  • "For us, 2023 is about continuing to innovate the beverage industry through incredible real ingredients," said Bill Creelman, founder and CEO of Spindrift.
  • "We started by introducing real ingredients to the sparkling water aisle, we're now focused on extending that same innovation and creativity to other beverage categories.
  • To meet consumers where they're at this new year, Spindrift is adding its first mocktail style variety, the Nojito.
  • Spindrift sparkling water isavailable nationwide and new Spindrift Spiked is available in select markets.

Marketing & Ad Agency Motive Hires New VP Group Creative Director to Lead Company’s LA Office

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星期二, 九月 13, 2022

LOS ANGELES, Sept. 13, 2022 (GLOBE NEWSWIRE) -- Marketing and ad agency Motive , a member of the Project Worldwide agency network, welcomes Lixaida Lorenzo as the new VP Group Creative Director out of Motives LA office.

Key Points: 
  • LOS ANGELES, Sept. 13, 2022 (GLOBE NEWSWIRE) -- Marketing and ad agency Motive , a member of the Project Worldwide agency network, welcomes Lixaida Lorenzo as the new VP Group Creative Director out of Motives LA office.
  • Lorenzo brings over 20 years of award-winning creative experience to the role, having served as creative director at both David & Goliath and J. Walter Thompson Worldwide.
  • As VP Group Creative Director, Lorenzo will oversee Motives LA creative team.
  • She then went on to lead the Jack In the Box account at David and Goliath as its ECD for 2.5 years.

Spindrift® Launches First-Ever Seasonal Flavor: Spiced Apple Cider

Retrieved on: 
星期二, 九月 6, 2022

NEWTON, Mass., Sept. 6, 2022 /PRNewswire/ -- Spindrift®, the delicious sparkling water and hard seltzer brand made with real squeezed fruit, is adding warmth and comfort to its light, bright, and slightly pulpy beverage lineup with the brand's first-ever limited time, seasonal release.  Spindrift's seasonal debut of Spiced Apple Cider is lighter and a more real-tasting version of the traditional fall flavor. It's not quite cider, not quite seltzer - it is a category-defying beverage and a completely new taste for Spindrift.

Key Points: 
  • Spindrift's seasonal debut of Spiced Apple Cider is lighter and a more real-tasting version of the traditional fall flavor.
  • Spiced Apple Cider pairs perfectly with fall and tastefully accompanies those homecoming moments," said Bill Creelman, founder and CEO of Spindrift.
  • "Spindrift Spiced Apple Cider is full of flavor, incredibly refreshing and drinkable.
  • Spindrift will launch its Spiced Apple Cider sparkling water in 24-packs available exclusively on its website in early November.