Blockchain-based loyalty platform MiL.k signed a partnership contract with airasia rewards, starting its global expansion in SEA
SEOUL, South Korea, Sept. 20, 2022 /PRNewswire/ -- Milk Partners (CEO Jayden Jo), which operates the blockchain-based loyalty platform "MiL.k," announced on the 20th that the company has signed a contract focused on point integration with BIGLIFE, which operates and manages the airasia rewards program.
- - Through the partnership, airasia Super App with 51 million users across Asia is participating in the MiL.k Alliance.
- Through this partnership, the two companies plan to integrate the airasia rewards programme with MiL.k platform and its token, Milk Coin (MLK).
- Airasia points from airasia rewards, the airasia Super App's customer reward benefit, is used to purchase various services and products on the platform.
- Milk Partners CEO Jayden Jo said, "The partnership with airasia Super App is one of our remarkable accomplishments of global expansion.