CleverTap

Umob partners with CleverTap to deliver personalised customer experiences

Retrieved on: 
星期二, 三月 26, 2024
Partnership, CleverTap, City, Entrepreneurship, Online shopping

Umob was looking for a platform to enhance customer engagement and retention strategies, provide data-driven decision-making, personalise experiences, and increase customer lifetime value.

Key Points: 
  • Umob was looking for a platform to enhance customer engagement and retention strategies, provide data-driven decision-making, personalise experiences, and increase customer lifetime value.
  • With CleverTap, Umob can deliver highly targeted and personalised user experiences, driving increased engagement, loyalty, and lifetime value.
  • "As Umob continues on its high-growth trajectory, we must focus on maximising customer lifetime value early on.
  • With CleverTap's suite of cutting-edge offerings, we are confident in our ability to deliver personalised experiences, foster strong customer relationships, and ultimately drive long-term business success."

UAE's Swan Achieved 40% Boost In Email Campaign View Rates With CleverTap

Retrieved on: 
星期二, 三月 12, 2024
Acquisition, Analytics, CleverTap, Growth

Mountain View, Calif, Mumbai, India, & UAE, Mar 12, 2024 - (ACN Newswire) - CleverTap, the all-in-one engagement platform today announced that Swan, one of UAE's most trusted groceries and home services app, achieved a 40% boost in view rates of email campaigns after leveraging CleverTap's tools.

Key Points: 
  • Mountain View, Calif, Mumbai, India, & UAE, Mar 12, 2024 - (ACN Newswire) - CleverTap, the all-in-one engagement platform today announced that Swan, one of UAE's most trusted groceries and home services app, achieved a 40% boost in view rates of email campaigns after leveraging CleverTap's tools.
  • Swan is an app-based e-commerce platform that strives to create a personalized shopping experience for each customer.
  • Recognizing the value in users who already have the app installed, Swan sought to ensure they keep returning to make transactions.
  • Swan saw a 40% boost in view rates of email campaigns after deploying our all-in-one platform.

eCommerce marketers use only 20% of the best performing emojis: CleverTap's Art of Emoji Report

Retrieved on: 
星期三, 三月 6, 2024
Yoy, CleverTap, E-commerce, Science, Martech, Communication, Mobile phone

According to the Emojipedia Annual Report 2023, there was a remarkable 77% YoY surge in emoji usage.

Key Points: 
  • According to the Emojipedia Annual Report 2023, there was a remarkable 77% YoY surge in emoji usage.
  • Today, brands have discovered the immense value in emojis, with 60% of global push notifications containing them.
  • The CleverTap Art of Emoji report found that notifications containing emojis drive a staggering 12% higher click-through rate compared to those without.
  • "Marketers must experiment with various emojis, see what works best for their target audience, but use it only when it's contextually relevant.

CleverTap partners with Zoomcar to drive customer engagement on their app

Retrieved on: 
星期二, 二月 27, 2024
Transport, CleverTap, Travel, Communication, Partnership, Retail

This strategic partnership will help Zoomcar elevate its customer engagement strategy by crafting personalized interactions that resonate with individual preferences and needs.

Key Points: 
  • This strategic partnership will help Zoomcar elevate its customer engagement strategy by crafting personalized interactions that resonate with individual preferences and needs.
  • Through real-time insights Zoomcar will be able to truly understand user behaviors and preferences, further facilitating targeted re-engagement campaigns and win-back offers.
  • With a keen focus on enhancing user retention and engagement, Zoomcar will be able to foster long-lasting customer relationships and ultimately maximize customer lifetime value.
  • With CleverTap, we aim to bridge the gap and deliver quick, relevant and personalized communication to drive higher engagement and conversions."

CleverTap Report: eCommerce businesses employing real-time personalization see 7x more purchases than those who don't

Retrieved on: 
星期二, 二月 20, 2024
Stellar, L2, CleverTap, Thought, L1, E-commerce, Science

The findings are based on a detailed analysis of 500,000 messages across 43 global eCommerce businesses.

Key Points: 
  • The findings are based on a detailed analysis of 500,000 messages across 43 global eCommerce businesses.
  • CleverTap found that eCommerce businesses leveraging use-case based personalization strategies saw 6x more purchases than the industry average, and 7x more purchases than businesses relying on blanket, one-size-fits all personalization strategies.
  • Steady businesses overlooked L1 personalization; underestimating the power of simple demographic personalization which limited engagement at the generic level.
  • With a strategic mix of personalization techniques eCommerce businesses can overperform industry benchmarks by 6x; elevating their brands from striving or steady to stellar status."

Leading fashion brand Canifa achieves 54% higher app conversion rate with CleverTap

Retrieved on: 
星期三, 二月 7, 2024
CleverTap, SMS

Mountain View, Calif, & Mumbai, India, Feb 7, 2024 - (ACN Newswire) - CleverTap, the all-in-one engagement platform today announced that leading Vietnamese fashion brand Canifa, has achieved 54% higher app conversion rate after deploying CleverTap.

Key Points: 
  • Mountain View, Calif, & Mumbai, India, Feb 7, 2024 - (ACN Newswire) - CleverTap, the all-in-one engagement platform today announced that leading Vietnamese fashion brand Canifa, has achieved 54% higher app conversion rate after deploying CleverTap.
  • The tools previously used by Canifa had several limitations, leading to data silos, negatively impacting real-time personalization.
  • This posed a significant challenge as they sought to win tech-savvy consumers within the Vietnamese fashion market, a fiercely competitive sector.
  • By unifying data from disparate sources, CleverTap helped Canifa build a detailed customer profile with granular insights on preferences etc.

CleverTap named one of India's Great Places To Work for the second time

Retrieved on: 
星期三, 一月 31, 2024
Trust, Workplace, CleverTap, Environment, Communication, Feedback, Workforce, Management

This is the second time CleverTap has been recognized by the prestigious organization.

Key Points: 
  • This is the second time CleverTap has been recognized by the prestigious organization.
  • The Certification is the result of an extensive analysis of the responses to the Great Place To Work Trust Index(TM) Survey taken by all India-based employees.
  • An organization receives the Certification only after at least 70 percent of its workforce rate it as a 'great workplace'.
  • "We are delighted to receive the Great Place To Work Certification(TM) once again.

CleverTap predicts the top MarTech trends for 2024

Retrieved on: 
星期二, 一月 23, 2024
Synthetic media, CleverTap, Media, Science, AI, Prescription, Martech, Generative, Emotion, ROX, ROI, Customer service

MOUNTAIN VIEW, Calif. and MUMBAI, India, Jan 23, 2024 - (ACN Newswire) - CleverTap, the all-in-one engagement platform today announced the top 2024 MarTech Trends which will transform the way brands deliver customer experiences.

Key Points: 
  • MOUNTAIN VIEW, Calif. and MUMBAI, India, Jan 23, 2024 - (ACN Newswire) - CleverTap, the all-in-one engagement platform today announced the top 2024 MarTech Trends which will transform the way brands deliver customer experiences.
  • The convergence of data privacy regulations, advancements in AI and increasing demand for personalized content will redefine the MarTech landscape.
  • Among other areas, here's where CleverTap anticipates seeing the most activity in 2024:
    As customer engagement evolves, Generative AI will go beyond mere suggestions to definitive prescriptions.
  • In 2024, this development will manifest in two key areas: content prescription and customer engagement strategies.

WinZO achieves 40% growth in retention rate with CleverTap

Retrieved on: 
星期三, 十二月 20, 2023
Heart, Ecosystem, Partnership, Attention, CleverTap, Environment, Video game

MOUNTAIN VIEW, Calif. and MUMBAI, India, Dec 20, 2023 - (ACN Newswire) - CleverTap, the all-in-one engagement platform today announced that mobile gaming platform, WinZO, has achieved 40% growth in retention rate following the CleverTap rollout.

Key Points: 
  • MOUNTAIN VIEW, Calif. and MUMBAI, India, Dec 20, 2023 - (ACN Newswire) - CleverTap, the all-in-one engagement platform today announced that mobile gaming platform, WinZO, has achieved 40% growth in retention rate following the CleverTap rollout.
  • WinZO is dedicated to providing product value and fostering user retention.
  • CleverTap offers comprehensive tracking and analytics, enabling WinZO to gain insights into customer interactions with its products.
  • Sidharth Pisharoti, Chief Revenue Officer, CleverTap said, "Customer retention has always been at the heart of everything we do at CleverTap, and we're thrilled to have helped WinZO increase their retention rates by 40%.

CleverTap Unveils Signed Call(TM) for Trusted and Contextual Customer Engagement

Retrieved on: 
星期四, 十二月 7, 2023
BFSI, Investment company, Food delivery, Human, Privacy, CleverTap, Risk, Trust, PII, Online shopping

MOUNTAIN VIEW, Calif. and MUMBAI, India, Dec 7, 2023 - (ACN Newswire) - CleverTap, the all-in-one engagement platform, today announced the launch of Signed Call(TM), an industry-first, VoIP-enabled, in-app voice capability for trusted and contextual customer engagement.

Key Points: 
  • MOUNTAIN VIEW, Calif. and MUMBAI, India, Dec 7, 2023 - (ACN Newswire) - CleverTap, the all-in-one engagement platform, today announced the launch of Signed Call(TM), an industry-first, VoIP-enabled, in-app voice capability for trusted and contextual customer engagement.
  • Signed Call(TM) equips CleverTap customers with an effective way to engage with end-users, leveraging VoIP-enabled in-app calling for real-time, secure, and contextual customer experiences.
  • However, with Signed Call(TM), CleverTap customers can offer a personalized and secure experience, maximizing the chances of conversions and ultimately increasing revenue.
  • It aims to transform customer engagement and elevate trust to a whole new level.