Hearts on Fire (company)

Hearts On Fire Launches VELA

Retrieved on: 
Tuesday, May 30, 2023
Heart, VELA, Jewellery, Collection, Light, Motion, UGC, Feather, Hearts on Fire, Hearts on Fire (company), Love, Atmosphere, Gemstone

BOSTON, May 30, 2023 /PRNewswire/ -- Hearts On Fire, the internationally recognized jewelry brand known for the unparalleled sparkle of its signature cut diamonds, announces the global launch of its new VELA collection.

Key Points: 
  • BOSTON, May 30, 2023 /PRNewswire/ -- Hearts On Fire, the internationally recognized jewelry brand known for the unparalleled sparkle of its signature cut diamonds, announces the global launch of its new VELA collection.
  • This intricate faceting, paired with the Hearts On Fire signature cut, allows for maximum refraction of light within the diamonds, for an intense and unparalleled sparkle.
  • The VELA Collection print and digital advertising campaign debuts in all major markets on May 31, 2023 followed by a global UGC activation, #ShowYourLove, on June 15.
  • The new VELA Collection will launch globally at select retailers, boutiques and via heartsonfire.com on May 30, 2023.