Aldo Dolcetti

Lila® Partners One FC Heavyweight Champion Arjan Bhullar For Upcoming Title Defence

Retrieved on: 
Tuesday, February 21, 2023

VANCOUVER, BC, Feb. 21, 2023 /PRNewswire/ -- Lila, a sports technology company pioneering wearable resistance and digital performance analytics, has signed a partnership with ONE heavyweight champion Arjan Bhullar for his upcoming title defence on 24 March 2023 in Singapore.

Key Points: 
  • VANCOUVER, BC, Feb. 21, 2023 /PRNewswire/ -- Lila, a sports technology company pioneering wearable resistance and digital performance analytics, has signed a partnership with ONE heavyweight champion Arjan Bhullar for his upcoming title defence on 24 March 2023 in Singapore.
  • The partnership will see Bhullar incorporating Exogen® wearable resistance into his training camp.
  • "Coming off surgery for a bicep tendon tear last year, I was looking for tools to aid my recovery.
  • Bhullar faces Anatoly Malykhin, the current ONE light heavyweight and interim ONE heavyweight world champion, in a unification bout, ONE Fight Night 8, streamed live on Amazon Prime.

Lila® Partners With House of Athlete for 2023 NFL Combine Program Bringing Their Wearable Resistance Technology to the US

Retrieved on: 
Wednesday, January 18, 2023

TAMPA, Fla., Jan. 18, 2023 /PRNewswire/ -- Lila®, a sports technology company, is partnering with Florida-based House of Athlete (HOA), a lifestyle and wellness brand founded by Brandon Marshall, to supply their Exogen® line of wearable resistance for HOA's upcoming 2023 NFL Combine Training Program.

Key Points: 
  • TAMPA, Fla., Jan. 18, 2023 /PRNewswire/ -- Lila®, a sports technology company, is partnering with Florida-based House of Athlete (HOA), a lifestyle and wellness brand founded by Brandon Marshall, to supply their Exogen® line of wearable resistance for HOA's upcoming 2023 NFL Combine Training Program.
  • The partnership will see Lila's flagship product, Exogen wearable resistance, incorporated into aspects of HOA's pre-draft training across Weston and Tampa with a focus on athlete speed development.
  • Joseph Dolcetti, Founder of Lila commented: "House of Athlete is one of the most innovative, movement-focused athlete development programs I've seen in the past three decades and we're honoured they choose us as their Wearable Resistance Partner for their 2023 NFL Combine program.
  • Our Exogen wearable resistance technology is clearly establishing itself as one of the most important advances in speed performance and technical conditioning."