Northeast Delta HSA collaborates with ULM's Pi Sigma Epsilon to target underage drinking
Retrieved on:
Thursday, June 3, 2021
MONROE, La., June 3, 2021 /PRNewswire-PRWeb/ -- Northeast Delta Human Services Authority (NEDHSA), its prevention and wellness department, and the University of Louisiana Monroe's (ULM) Pi Sigma Epsilon collaborated on a marketing campaign to reduce underage drinking among college-age students and younger in Ouachita and Franklin parishes.
Key Points:
- MONROE, La., June 3, 2021 /PRNewswire-PRWeb/ -- Northeast Delta Human Services Authority (NEDHSA), its prevention and wellness department, and the University of Louisiana Monroe's (ULM) Pi Sigma Epsilon collaborated on a marketing campaign to reduce underage drinking among college-age students and younger in Ouachita and Franklin parishes.
- The campaign stems from the Louisiana Partnerships for Success II (LaPFS II) project that focuses exclusively on addressing underage drinking behaviors, consequences, and risk factors among 9-20-year-olds.
- "We recognize that building sustainable relationships with students and faculty amplifies the message of alcohol's negative effect," Dr. Sizer said.
- Helen Davila, ULM senior marketing major and Pi Sigma Epsilon president, said this project taught her the dangers of underage drinking and "how important it is to spread awareness on the issue."