The Ad Council and COVID Collaborative's 'It's Up To You' Launching New Efforts to Inspire Vaccine Confidence in Young Adults
Retrieved on:
Thursday, May 13, 2021
Approximately 55 percent of young adults are unsure or disagree that the benefits of COVID vaccines outweigh the risks, a statistic that has remained unchanged over the last few months.
Key Points:
- Approximately 55 percent of young adults are unsure or disagree that the benefits of COVID vaccines outweigh the risks, a statistic that has remained unchanged over the last few months.
- "The campaign is unleashing partners and creative talent to educate and engage young adults so they can make informed decisions about the vaccine.
- Love Has No Labels.\nThe Ad Council\'s innovative social good campaigns raise awareness, inspire action and save lives.
- Senator Dirk Kempthorne (R-ID) and former Governor Deval Patrick (D-MA) and led by CEO John Bridgeland and President Gary Edson.