Santander Consumer USA to Release a New Digital Experience for Automobile Dealers and Consumers
The dealer digital experience includes tools to identify cars on a dealer's lot that fit a consumer's budget, as well as specifications to complete deals streamlining the financing process.
- The dealer digital experience includes tools to identify cars on a dealer's lot that fit a consumer's budget, as well as specifications to complete deals streamlining the financing process.
- The consumer digital experience brings new "transaction-ready" vehicle shoppers to SC's dealers by enabling consumers to preview a dealer's inventory online and identify cars they want, and can afford, before they visit the dealership.
- Santander Consumer USA President and CEO, Mahesh Aditya, said, "Dealers are our lifeblood and this ambitious step forward in our digital journey will make Santander Consumer easier to do business with and will allow dealers to complete transactions faster.
- We believe this new digital solution will create a best-in-class dealer and consumer experience, increasing engagements, conversions and F&I excellence."