First of its Kind Mobile Platform Allows Life Insurance Applicants Easier and Faster Access to Medical Results
Life insurance applicants can now utilize an industry-first interactive, mobile platform to review their underwriting medical exam and laboratory results seamlessly and securely thanks to Lincoln Financial Groups collaboration with Clinical Reference Laboratory, Inc. (CRL).
Life insurance applicants can now utilize an industry-first interactive,
mobile platform to review their underwriting medical exam and laboratory
results seamlessly and securely thanks to Lincoln Financial Group’s
collaboration with Clinical Reference Laboratory, Inc. (CRL). The new
mobile platform integrates applicants’ lab reports with CRL’s
AccessMyLab™ mobile application, making it easier and faster for
consumers to be informed and aware of their biometric data. Features
include text message notifications when results are available,
definitions of test results, tips for improving wellness, such as how to
improve cholesterol, and the ability to download and share the report
with family members or medical providers.
“Life insurance applicants may be accustomed to receiving their lab
results as part of the underwriting process, but Lincoln is taking that
to the next level with CRL, and modernizing the engagement and reporting
experience,” said Heather Milligan, senior vice president for Life
Underwriting & New Business, Lincoln Financial Group. “This
industry-first, mobile experience, not only delivers the information
more conveniently, but also provides customers actionable insights about
their health and wellbeing, underscoring Lincoln’s commitment to
advancing life insurance processes in order to meet the needs and
changing expectations of our customers.”
“Previously, customers had to proactively check for their lab results
gathered during the underwriting process, without a clear indication of
when they would be ready,” said Brian Coens, vice president, Insurer
Services, Clinical Reference Laboratory, Inc. “With AccessMyLab™, we’ve
digitally enhanced the availability and accessibility of the results,
and made the health information more meaningful and valuable. CRL is
excited to first offer these new capabilities to Lincoln applicants.”
Click
here to view a quick video of how CRL’s AccessMyLab™ mobile
application works.
This is the latest enhancement to Lincoln’s underwriting and new
business process to continue improving the customer experience. Other
recent examples include the expansion
of its automated underwriting technology, and the launch of a unified
life insurance application and case tracker for advisors.
About Lincoln Financial Group
Lincoln Financial Group provides advice and solutions that help empower
people to take charge of their financial lives with confidence and
optimism. Today, more than 17 million customers trust our retirement,
insurance and wealth protection expertise to help address their
lifestyle, savings and income goals, as well as to guard against
long-term care expenses. Headquartered in Radnor, Pennsylvania, Lincoln
Financial Group is the marketing name for Lincoln National Corporation
(NYSE: LNC) and its affiliates. The company had $238 billion in assets
under management as of December 31, 2018. Lincoln Financial Group is a
committed corporate citizen included on major sustainability indices
including the Dow Jones Sustainability Index North America and
FTSE4Good. Additionally, Lincoln is dedicated to upholding a diverse and
inclusive organization and was recognized by Forbes as one of the Best
Large Employers, Best Employers for Diversity, and Best Employers for
Women and received a perfect score of 100 percent in 2018 on both the
Corporate Equality Index and Disability Equality Index. Learn more at: www.LincolnFinancial.com.
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