Nerium International Rebrands as “Neora”

Nerium International is changing its name to Neora™ as part of a global
rebrand that reflects the company’s evolution as a relationship marketer
and vision as an anti-aging industry leader.

Neora announced the change during its “History in the Making” event on
January 10. The transition to Neora will become official on February 1.

“Neora represents a new beginning for us as a company,” says Neora
Founder & CEO Jeff Olson. “We’re taking all of the experience we’ve
gained in the previous seven years, hitting the reset button, and
creating something even better.”

The new Neora will have a fresh, modern look as well as an improved,
forward-thinking compensation plan that rewards its Independent Brand
Partners for building their businesses and acquiring customers. “We’re
proud of our high customer-to-distributor ratio,” says Co-CEO Deborah
Heisz, “and this compensation plan offers great incentives for Brand
Partners to grow their customer base.”

Why Neora?

When Nerium International launched in 2011, the company name was
associated with an ingredient (nerium oleandrin extract) in its first
product. Now that the company has expanded internationally to offer a
wide range of holistic innovative age-fighting skincare and wellness
products that use advanced technology, the name no longer applies.

Neora also repackaged its products using recyclable options whenever
possible and reducing the amount of packaging per product to reduce its
overall carbon footprint. In addition to Neora’s current lineup of
innovative skincare and wellness products, new novel products with
exclusive ingredients are in development and will be launched at Neora’s
annual Get Real conference, scheduled for April 25–27 in Nashville.

Neora is symbolic of a new aura, or new energy, and represents a more
comprehensive direction the company is taking in its product offerings
and global expansion. “The new name of Neora better describes what we
are as a company now, and where we expect to go in the next several
years,” Olson says. “We have evolved into a company that is so much more
than one ingredient.”

About Neora

Based in Addison, TX, Neora is a global relationship marketing company
with age-fighting products crafted from cutting-edge research and
science. Founded in 2011 as Nerium International, Neora has shattered
industry sales records while developing a strong customer base in North
American, Latin American, Asia-Pacific and European markets. Neora is
committed to providing an excellent product line based in real science
and providing its Independent Brand Partners with a life-changing and
outstanding business opportunity through relationship marketing. For
more information, please visit: https://www.neora.com/.

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