Updater Hires Former Facebook, Postmates Executive Jennifer Mitchell as VP of Talent to Foster Continued Growth

Updater Technologies, the leading technology company powering the relocation industry, is pleased to announce that it has appointed former Facebook, Inc. and Postmates Inc. talent acquisition professional Jennifer Mitchell as Vice President of Talent. In this newly created role, Mitchell will build out Updater’s internal recruiting team to bolster the company’s continued growth while implementing operational efficiencies and maintaining Updater’s unique and inclusive culture. Further, she will focus on incorporating cutting-edge best practices across the organization while helping Updater’s more than 150 and growing team members reach the next stages of their careers. Mitchell will report to Senior Vice President of People, Lindsey Dole.

“Jennifer’s experience working with several well-known consumer brands to successfully nurture and expand their teams makes her an ideal fit for Updater,” said Dole. “As our company continues its strategic growth, Jennifer will be critical to attracting and retaining top-tier talent while enhancing our infrastructure to ensure that employees continue to work in a highly collaborative and inclusive environment. We look forward to utilizing Jennifer’s expertise to strengthen Updater’s position as a market leader and hiring team members that will advance our mission to become the go-to destination for moving.”

Mitchell brings to Updater more than 20 years of experience in people operations and talent acquisition. Prior to her role at Updater, she worked for a number of high-profile organizations including Fossil Group, Inc.; Southwest Airlines Co.; Match.com; Facebook, Inc.; BigCommerce; Postmates Inc.; and Sentry. Mitchell specializes in mentoring and growing teams with a particular focus on diversity, equity, inclusion and belonging (DEIB), as well as rapid and thoughtful scaling.

“Moving is one of the most stressful and relatable events we go through in life, and Updater is an innovative and important service that makes moving an all-around more enjoyable experience,” said Mitchell. “I am thrilled to join Updater, the market leader in our space, to help cultivate the right team and improve the relocation process for the millions of Americans who move each year. By maintaining and evolving Updater’s authentic, equitable, and award-winning culture, we will continue to foster a workplace that empowers our team and fuels individual and collective growth. The company also understands that great talent can come from anywhere, and our remote-friendly environment will significantly enhance our ability to source and retain the best people.”

Mitchell’s hire follows Updater’s recent appointment of a deep bench of veteran design leaders. Together with Chief Product Officer Josh Abrams, design directors Elaine Meese, Ulrik Hogrebe and Leigh Cohen are helping Updater lay the foundation for a human-centric approach that turns some of moving’s toughest challenges into significant opportunities for innovation. Chief Marketing Officer Jeffrey Gerson, a former Instagram executive, also joined the company earlier this year.

About Updater Technologies

Updater Technologies is the leader in U.S. relocation technology, making moving – one of life’s most stressful events – frictionless, painless, and even delightful. Updater streamlines the moving process by serving as a centralized hub where movers can easily accomplish everything they need like connecting internet and utilities, reserving a moving company, updating their address, and much more. Updater solves moving problems – you can plan and organize your to-do’s, instantly compare and book the products and services you need – helping movers make smart choices, and, ultimately, get settled in faster. For more information, please visit www.updater.com.

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