Anthocyanin

• Introducing RED QUEEN® Red Superfruit Mix, now available on Amazon.
• View the full release here: https://www.businesswire.com/news/home/20240109874565/en/
  The power of red (Photo: Business Wire)
  RED QUEEN® Red Superfruit Mix is a delicious blend of cranberry, pomegranate, cherry, and other red superfruits – without all the calories and sugar in juice!
• Each single-serve stick pack contains 2.7 grams of red superfruit antioxidants and 100% D.V.
• Available on Amazon: Visit www.drinkredqueen.com and click the “Buy with Prime” box.

• "A teaspoon of elderberry juice, delivered in delicious gummy form"
  LOS ANGELES, Dec. 12, 2023 /PRNewswire/ -- Elderosa Elderberry Ranch is proud to announce the launch of our first batch of All Natural Elderberry Gourmet Gummies.
• This fresh juice delivers an authentic, depth of flavor not found in others who use ground up dried berry powder.
• The raw elderberries are squeezed into juice and combined with elderflower honey, and fresh lemon juice to create a concentrated syrup.
• Fresh pressed elderberry juice is a super natural source and wild picked berries provide a highly concentrated source of this rare fruit juice.

• The extract has a standardization of 6% anthocyanins from the fruit Euterpe edulis, Açaí native and exclusive to the Atlantic Forest.
• Exclusive on the global market, the powdered extract of the tropical superfruit is mainly applied in supplements for sports nutrition.
• The ingredient is part of AnthoPowerTM, Duas Rodas' portfolio of Açaí products (Euterpe sp.).
• Founded in 1925 and operating in more than 40 countries, Duas Rodas offers flavors, botanical extracts and dehydrated ingredients in its portfolio.

• We’ve all heard that an apple a day keeps the doctor away, but how true is that?
• Apples are not high in vitamin A, nor are they beneficial for vision like carrots.
• However, apples contain various bioactive substances – natural chemicals that occur in small amounts in foods and that have biological effects in the body.

Functional foods defined

• Functional foods are not the same as superfoods.
• The problem is that most of those claims are not based on scientific research, like the criteria for functional foods are.
• In addition to the nutrients that our bodies need for growth and development, functional foods contain a variety of bioactive substances, each with a unique function in the body.
• Research suggests that the carotenoids from foods and the other categories of bioactive substances may help prevent certain cancers and improve heart health.

History of the functional food movement

• From the early 1900s to the 1970s, nutrition research focused on vitamin deficiencies.
• In 1980, the U.S. government published the first dietary guidelines that encouraged people to avoid fat, sugar and salt.
• Public health messaging encouraged people to replace fatty foods with starchy foods such as breads and pasta.

Japan’s focus on foods for health

• To correct this problem, Japan became the first country to introduce the concept of functional foods in the 1980s.
• Today, Japan uses the phrase “Food for Specialized Health Uses” for products that can be scientifically shown to promote health.
• Japan has more than 1,000 foods and beverages approved as food for specialized health uses, such as hypoallergenic rice.

The bioactive components in apples

• An apple’s natural dietary fibers are one of the bioactive components that lead to its being classified as a functional food.
• Pectin functions to reduce the amount of sugar and fat that is absorbed into the body.
• In addition, apples contain high amounts of natural chemicals known as polyphenols that have vital roles in promoting health and reducing chronic disease.
• Because they are mainly in the peel, whole apples are better sources of polyphenols than juice or applesauce.

Revisiting the original question

• One U.S. team analyzed the apple-eating patterns and number of doctor visits among more than 8,000 adults.
• Once adjusted for demographic and health-related factors, the researchers found that the daily apple eaters used marginally fewer prescription medications than the non-apple eaters.
• A group of European researchers found that eating two apples a day improved heart health in 40 adults.
• And Brazilian investigators found that eating three apples daily improved weight loss and blood glucose levels in 40 overweight women.