Influencer

VTEX Announces Products to Elevate Commerce Experiences

Retrieved on: 
木曜日, 4月 11, 2024

VTEX (NYSE: VTEX), the composable and complete commerce platform for premier B2C and B2B brands, is set to unveil its latest suite of products poised to shape the future of commerce at VTEX DAY.

Key Points: 
  • VTEX (NYSE: VTEX), the composable and complete commerce platform for premier B2C and B2B brands, is set to unveil its latest suite of products poised to shape the future of commerce at VTEX DAY.
  • Renowned for its commitment to elevating customer experiences, developer workflows, and conversion rates, VTEX will showcase strategies for B2B and B2C enterprises to optimize their commerce platforms and amplify their ROI.
  • VTEX Ad Network: leveraging VTEX vast brand and supplier network to connect customers with perfect advertising partners.
  • VTEX is transforming the commerce landscape with groundbreaking products tailored for enterprise customers, their IT teams, and business teams.

Introducing Sell It: A New Multi-Dimensional Sales Training Platform for Solopreneurs and Enterprises Designed to Help Accelerate Growth and Income

Retrieved on: 
水曜日, 4月 10, 2024

This is practical and fun sales and marketing training for a new generation of business owners.

Key Points: 
  • This is practical and fun sales and marketing training for a new generation of business owners.
  • There simply isn’t an education platform or community designed to help people who sell thrive today.
  • These entrepreneurs rated sales as the most important skill for business success, with their #1 challenge being prospecting for more customers and clients.
  • Sell It started as a course for real estate professionals, generating a membership base of over 30,000 across 128 countries.

Adobe Introduces Next Generation of Frame.io To Accelerate Content Workflow and Collaboration for Every Creative Project

Retrieved on: 
火曜日, 4月 9, 2024

Today, Adobe (Nasdaq: ADBE) introduced the all-new Frame.io V4 , a flexible, fast and intuitive creative collaboration platform that streamlines and simplifies workflows across content creation and production.

Key Points: 
  • Today, Adobe (Nasdaq: ADBE) introduced the all-new Frame.io V4 , a flexible, fast and intuitive creative collaboration platform that streamlines and simplifies workflows across content creation and production.
  • “As the demand for all content types – from video and images to design and documents – continues to skyrocket, the needs of Frame.io’s community have evolved.
  • While more content is being produced than ever before, creatives involved at all stages of development still experience disconnected and broken processes.
  • To learn more about other innovations available with Frame.io V4, visit the Frame.io blog here and view Frame.io V4 video here .

New Survey From Propel Software Confirms Trend That Americans Are Severing Relationships With Companies That Aren’t Prioritizing Sustainability

Retrieved on: 
火曜日, 4月 9, 2024

It also found that 44% feel more emotionally invested in companies that follow/demonstrate sustainable business practices .

Key Points: 
  • It also found that 44% feel more emotionally invested in companies that follow/demonstrate sustainable business practices .
  • The poll of 2,000 U.S. adults revealed that Americans will spend 33% more on green products in 2024 than in 2023.
  • “Transparency is important to consumers, and brands should take note if they want customers to continue to be brand loyal.
  • The majority of respondents (65%) say they will look for environmental claims when making a purchase,” said Ross Meyercord, CEO of Propel Software.

Jon Peddie Research Report: Who Are the Creators and the Tools They Use?

Retrieved on: 
火曜日, 4月 9, 2024

Covid spurred a massive increase in demand for new content on all platforms, and the tool makers responded, as did the creators.

Key Points: 
  • Covid spurred a massive increase in demand for new content on all platforms, and the tool makers responded, as did the creators.
  • Jon Peddie Research has produced an in-depth report on the DCC market.
  • The DCC software tools market is estimated to be worth $17 billion in 2026, with video production accounting for 44%.
  • A subscription to TechWatch also includes four hours of consulting time, which can be used over the course of the subscription.

Latino Alternative TV (LATV) Introduces New Parent Brand LatiNation Media

Retrieved on: 
木曜日, 4月 4, 2024

Latino Alternative TV (LATV) today announced the formation of its new parent brand, LatiNation Media.

Key Points: 
  • Latino Alternative TV (LATV) today announced the formation of its new parent brand, LatiNation Media.
  • With the launch of LatiNation Media, the company is positioning itself to extend and expand the array of content and services that represent bilingual and bicultural Latinos in the U.S. LatiNation Media will launch as the parent brand to LATV's linear, AVOD, and FAST network, as well as its expanded LatiNation Digital, LatiNation Studios, and LatiNation Creative.
  • Centering its media business on driving identity and fandom, LatiNation Media is a one-stop solution for brands and agencies.
  • Customized Media List including LATV Network, NGL Media, Adsmovil Hispanic Premium Network, H Code Media, Prisa Media US, Univision Digital Network, Marca Hispanic Exchange, Complex, Vice Media Group, Telemundo Sites, UNIVISION.COM, Grupo Televisa, HOLA.COM Sites

GRIN Unveils Activations Benchmarking Tool, Empowering Brands of All Sizes to Launch Successful, Measurable and Scalable Influencer Programs

Retrieved on: 
水曜日, 4月 3, 2024

GRIN , the world’s leading creator management platform, today announced the launch of Activations Benchmarking , its data-driven tool that takes the guesswork out of evaluating influencer marketing performance.

Key Points: 
  • GRIN , the world’s leading creator management platform, today announced the launch of Activations Benchmarking , its data-driven tool that takes the guesswork out of evaluating influencer marketing performance.
  • GRIN tailors each benchmark to a brand's unique needs by considering campaign length, desired goals, company size and more.
  • Activations Benchmarking arrives as more brands embrace influencer marketing, but still have uncertainty around how to reach their campaign goals.
  • To learn more about Activations Benchmarking or to try it today, please visit https://grin.co/news/grin-launches-new-tool/ .

PUMA Studio to open in LA to create products and campaigns for the US market

Retrieved on: 
火曜日, 4月 2, 2024

(Photo: Business Wire)

Key Points: 
  • (Photo: Business Wire)
    The decision to open a creative space in LA is part of PUMA’s strategic priority to win in the United States.
  • “Opening our PUMA Studio in LA is an important strategic move for us, as we seek to elevate our business in the United States,” said Arne Freundt, Chief Executive Officer at PUMA.
  • While the PUMA Studio will open in its new location in early 2025, PUMA already started the recruitment of the talent for its temporary office location in LA.
  • The PUMA Studio will also allow PUMA to be closer to some of its most important ambassadors from the worlds of music and entertainment.

Dillard’s Launches Caelynn Bell for Gianni Bini

Retrieved on: 
月曜日, 4月 1, 2024

Dillard’s, Inc. (“Dillard’s”) (“the Company”) (NYSE: DDS) is pleased to announce the launch of Caelynn Bell for Gianni Bini, a limited-edition capsule collection designed with nationally known style and travel tastemaker, Caelynn Bell.

Key Points: 
  • Dillard’s, Inc. (“Dillard’s”) (“the Company”) (NYSE: DDS) is pleased to announce the launch of Caelynn Bell for Gianni Bini, a limited-edition capsule collection designed with nationally known style and travel tastemaker, Caelynn Bell.
  • Caelynn Bell for Gianni Bini is now available exclusively in Dillard’s stores nationwide and online at dillards.com .
  • View the full release here: https://www.businesswire.com/news/home/20240401728084/en/
    Caelynn Bell for Gianni Bini is available exclusively at Dillard's.
  • Collaborating with Gianni Bini and Dillard’s has been an absolute dream come true.

Modern Health & Naomi Osaka’s Hana Kuma Launch Mental Health Focused Video Podcast Series “Can’t Wait To Hear From You”

Retrieved on: 
木曜日, 3月 28, 2024

Modern Health , a leading global workplace mental health platform, and Naomi Osaka’s Emmy Award-nominated media company, Hana Kuma , today announces the release of their podcast video series, Can’t Wait To Hear From You.

Key Points: 
  • Modern Health , a leading global workplace mental health platform, and Naomi Osaka’s Emmy Award-nominated media company, Hana Kuma , today announces the release of their podcast video series, Can’t Wait To Hear From You.
  • Can’t Wait to Hear From You features two rotating hosts – New York Times bestselling author Luvvie Ajayi Jones , as well as renowned YouTube influencer Franny Arrieta .
  • “I am so excited to be officially launching Can’t Wait to Hear from You,” said Naomi Osaka.
  • Osaka was also featured in Modern Health’s first-ever Family Huddle series , designed to empower families and caregivers to discuss strategies for building positive mental health habits.