Market Research Society

National Poll Shows Women Are Missing Out on Vacations, Work, and Social Events Due to Gynecological Conditions

Retrieved on: 
木曜日, 5月 2, 2024
Generation Z, Polycystic ovary syndrome, Public opinion, Premenstrual syndrome, PMS, Infant, Advertising, Woman, Health, Research, Generation X, Marketing, OnePoll, Endometriosis, ESOMAR, Depression, Market Research Society, Mental, Silent Generation, Millennials, Generation, Quality of life, Anxiety, Menopause, Urinary tract infection, Opinion, Knowledge, Nursing

"Millions of women silently struggle every day with gynecological conditions, some as common as PMS and UTIs," said Liz Weir, chief marketing officer at LevLane.

Key Points: 
  • "Millions of women silently struggle every day with gynecological conditions, some as common as PMS and UTIs," said Liz Weir, chief marketing officer at LevLane.
  • Reasons for absence: Premenstrual/Period symptoms (26%), UTIs (18%) and endometriosis (6%) were common causes for missing work.
  • Baby boomers had the highest cancellation rate due to gynecological conditions, while Generation Z had the lowest.
  • This random double-opt-in survey of 1,000 American women was commissioned by LevLane between April 12 and April 16, 2024.

Almost Half of Americans Don’t Know What a 401(k) Is, Beyond Finance Poll Finds

Retrieved on: 
木曜日, 4月 18, 2024
Education, Sale, Public opinion, Learning, Travel, Research, Marketing, OnePoll, Finance, ESOMAR, Market Research Society, Gen, Generation Z, Restaurant, Coffee, Opinion, Clothing, Online shopping

The comprehensive survey examined Americans’ financial literacy, commitment to learning and adopting healthy money habits, and feelings regarding their bank accounts and financial futures.

Key Points: 
  • The comprehensive survey examined Americans’ financial literacy, commitment to learning and adopting healthy money habits, and feelings regarding their bank accounts and financial futures.
  • The results indicated a significant lack of confidence among respondents regarding their financial literacy, with only 30% believing they could win a game of personal finance trivia.
  • Over a third (35%) confess to not knowing the term “interest” in a financial context.
  • Gen Z are most likely to make financial improvements, while millennials are least likely to make changes to improve their finances.

Introducing Sell It: A New Multi-Dimensional Sales Training Platform for Solopreneurs and Enterprises Designed to Help Accelerate Growth and Income

Retrieved on: 
水曜日, 4月 10, 2024
University, Education, Influencer, Marketing, Communications, Social Media, Search Engine Optimization, Training, Search Engine Marketing, Digital Marketing, Content Marketing, Sell, Small business, Social media, Hatred, AI, IRS, ESOMAR, Photography, Growth, Research, Market Research Society, NBC News, Entrepreneurship, Friends, Private law, Workforce, CRM, Knowledge, Sales

This is practical and fun sales and marketing training for a new generation of business owners.

Key Points: 
  • This is practical and fun sales and marketing training for a new generation of business owners.
  • There simply isn’t an education platform or community designed to help people who sell thrive today.
  • These entrepreneurs rated sales as the most important skill for business success, with their #1 challenge being prospecting for more customers and clients.
  • Sell It started as a course for real estate professionals, generating a membership base of over 30,000 across 128 countries.

5WPR Consumer Report Reveals Splurge Spending Behavior for Beauty & Personal Care on the Rise in 2024

Retrieved on: 
月曜日, 4月 22, 2024
Gen, Generation Z, Ageing, MRS, Beauty, Consumer culture, PR, 5WPR, ESOMAR, Research, Market Research Society, Retail

NEW YORK, April 22, 2024 /PRNewswire/ -- 5WPR, one of the largest independently owned PR firms in the U.S., reveals a 6% increase in consumer interest to splurge on beauty and personal care purchases in 2024 over the previous year. This marks the first time the category has entered the top five splurge categories in 5W's Consumer Culture Report history.

Key Points: 
  • This marks the first time the category has entered the top five splurge categories in 5W's Consumer Culture Report history.
  • Among consumers aged 16 to 24, beauty and personal care rank in the top three splurge categories, with a majority expressing their interest to splurge (57%).
  • "We're noticing a growing emphasis on consumer interest in prioritizing self-care, particularly beauty and personal care.
  • Looking back on 2023 spending, beauty and personal care claimed the fifth spot among all categories in which consumers reported spending their disposable income (29%).

The Best Time to Sell is Here, According to Realtor.com®

Retrieved on: 
月曜日, 4月 15, 2024
Sell, Market Research Society, Sale, Marriage, Friends, Thought, Family, ESOMAR, Research, Divorce, Housing, Real estate

SANTA CLARA, Calif., April 15, 2024  /PRNewswire/ -- The Best Time to Sell is here, and most prospective sellers have been sitting on the sidelines for a while. According to a new survey from Realtor.com® and Censuswide, homeowners planning to sell in 2024 have been thinking about selling their homes for an average of 2 years, with 85% considering a sale for between 1-3 years. At the same time, most recent sellers (79%), feel that if they'd listed sooner, they would have been able to take advantage of a hotter housing market.

Key Points: 
  • SANTA CLARA, Calif., April 15, 2024 /PRNewswire/ -- The Best Time to Sell is here, and most prospective sellers have been sitting on the sidelines for a while.
  • While rates and the market will stabilize as we go through 2024, homeowners who are planning to sell are aware of ongoing affordability headwinds.
  • In 2023, 56% said they'd wait for rates to come down, while 25% said they needed to sell.
  • On average, homeowners planning to sell this year say they want to sell their home for around $462,000, with one-third saying they are hoping for between $400,000-500,000.

Fiverr Industry Report Reveals that 90% of Tech Executives Hire Freelancers for High-Stress Periods

Retrieved on: 
火曜日, 3月 26, 2024
Organization, Growth, Communication, MRS, Partnership, Integration, Acquisition, Software, Workforce, Market Research Society, Investment, Computer security, Creativity, Strategic Insights, Machine learning, ESOMAR, Medical device

The report offers a granular analysis of executives’ pain points, including in which quarter they feel the most stressed (Q3).

Key Points: 
  • The report offers a granular analysis of executives’ pain points, including in which quarter they feel the most stressed (Q3).
  • “When researching this report, we wanted to create a robust analysis of the problems that tech executives are facing, to provide them with tangible and actionable solutions.
  • Tech executives are responding to the industry’s growing demands by honing in on desired skills – specifically around emerging technologies.
  • How Tech Companies Leverage Freelance Talent to Build a Flexible Workforce:
    Nearly 90% of executives are open to leveraging freelancers during peak stress periods.

NEW SURVEY FROM TRUE LEMON REVEALS THAT HYDRATION IS ONE KEY TO HAPPINESS

Retrieved on: 
火曜日, 4月 9, 2024
Research, Eating, Health, Taste, Powder, Opinion, Marketing, Market Research Society, Happiness, Water, Habit, OnePoll, ESOMAR, Hand, Public opinion, Drinking water, Watermelon, Soft drink

BALTIMORE, April 9, 2024 /PRNewswire/ -- While it's no secret that hydration is essential for health, a new survey commissioned by True Lemon and conducted by OnePoll uncovered its impact on overall happiness for Americans. Among the 2,000 respondents, 46% who drank the most water (10+ glasses a day) said they were very happy compared to only 22% of those who drank the least water (1-3 glasses a day).

Key Points: 
  • BALTIMORE, April 9, 2024 /PRNewswire/ -- While it's no secret that hydration is essential for health, a new survey commissioned by True Lemon and conducted by OnePoll uncovered its impact on overall happiness for Americans.
  • Those that drank the most water also reported finding happiness and appreciating the little things in their days.
  • "Adding a packet of True Lemon to your water allows you to reap all the hydration benefits of drinking water by making it delicious."
  • **This random double-opt-in survey of 2,000 general population Americans was commissioned by True Lemon between Feb. 16 and Feb. 22, 2024.

Economic Uncertainty Isn’t Stopping Canadians From Planning Major Purchases in 2024, According to New Survey

Retrieved on: 
水曜日, 4月 3, 2024
Banking, Personal Finance, Technology, Professional Services, Payments, Asset Management, Other Professional Services, Networks, Fintech, Mobile, Wireless, Finance, Research, Growth, Apple, Amazon, Browns Shoes, Opinion, Travel, Marketing, Market Research Society, Samsung, Generation Z, OnePoll, ESOMAR, Public opinion, Gen, Baby boomers, Online shopping

Affirm’s survey polled 2,000 Canadians on their priorities and expectations for their personal finances and found stark differences across age groups.

Key Points: 
  • Affirm’s survey polled 2,000 Canadians on their priorities and expectations for their personal finances and found stark differences across age groups.
  • Vacations were by far the most likely big purchase for Canadians (45%), followed by a car (25%) and furniture or decor (23%).
  • Younger Canadians were more optimistic about their finances, according to the survey.
  • This random double-opt-in survey of 2,000 general population Canadians was commissioned by Affirm between Feb. 1 and Feb. 5, 2024.

Global Businesses Estimate Poor Mobile App Quality Costs Up to $2.49M in Lost Revenue

Retrieved on: 
火曜日, 3月 19, 2024
Mobile, Wireless, Technology, Apps, Applications, Artificial Intelligence, Software, Automation, Organization, MRS, Intelligence, Ageing, App Store (iOS/iPadOS), Luigi, Artificial intelligence, AI, Market Research Society, IOS, ESOMAR, Android, Medical device

Tricentis, a global leader in continuous testing and quality engineering, today released the findings of a new global survey on the importance of mobile application quality and testing, with emphasis on the potential impact of artificial intelligence (AI), and low-code/no-code automation.

Key Points: 
  • Tricentis, a global leader in continuous testing and quality engineering, today released the findings of a new global survey on the importance of mobile application quality and testing, with emphasis on the potential impact of artificial intelligence (AI), and low-code/no-code automation.
  • Nearly all of those surveyed (86%) deem testing important to the quality and success of their organization’s mobile app development, however, just over a quarter (27%) believe their organization’s current mobile app development and testing strategy exceeds expectations.
  • This may be explained by the fact that nearly half (47%) of those surveyed also state they currently use manual testing for mobile applications.
  • Respondents also expect to achieve increased revenue (31%), improved productivity (32%), increased user retention (28%), and increased compatibility across devices (28%) through improved mobile application quality and testing.

5W Consumer Culture Report Reveals Rising Interest in Spending on Travel and Experiences

Retrieved on: 
木曜日, 3月 28, 2024
PR, Ageing, 5WPR, Market Research Society, Travel, Perception, Research, ESOMAR, Communication, MRS, Overalls, Retail

Travel and experiences rank as the third most splurge-worthy category for consumers in 2024 (45%), with a notable 7% increase over last year.

Key Points: 
  • Travel and experiences rank as the third most splurge-worthy category for consumers in 2024 (45%), with a notable 7% increase over last year.
  • "Travel and experiences are big-ticket items, so it's not surprising for consumers to be looking to save when and where they can," said 5WPR Co-CEO, Dara A. Busch.
  • When shifting their attention to overall spending, consumers ranked travel and experiences as the third category where they spent most of their disposable income in 2023 (30%).
  • Consumers under the age of 34 are those who report they believe they are likely to spend most of their income this year on travel and experiences.