MMNA

MITSUBISHI MOTORS NORTH AMERICA APPOINTS DANIEL BALL VICE PRESIDENT, AFTERSALES

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月曜日, 12月 20, 2021

FRANKLIN, Tenn., Dec. 20, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) announced today that 29-year automotive industry veteran, Daniel Ball, has been named Vice President, Aftersales.

Key Points: 
  • FRANKLIN, Tenn., Dec. 20, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) announced today that 29-year automotive industry veteran, Daniel Ball, has been named Vice President, Aftersales.
  • Most recently, Ball served as Director, Fixed Operations at Volkswagen of America, and was with Volkswagen for nine years.
  • About Mitsubishi Motors North America, Inc.
  • Through a network of approximately 330 dealer partners across the United States, Mitsubishi Motors North America, Inc., (MMNA) is responsible for the sales, marketing and customer service of Mitsubishi Motors vehicles in the U.S. MMNA was the top-ranked Japanese brand in the J.D.

Mitsubishi Motors: Driving Ambition For 40 Years In The U.S.

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水曜日, 12月 8, 2021

FRANKLIN, Tenn., Dec. 8, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) celebrates its 40th anniversary in the United States.

Key Points: 
  • FRANKLIN, Tenn., Dec. 8, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) celebrates its 40th anniversary in the United States.
  • "Over 40 years, Mitsubishi Motors has grown from a startup import brand to become a household name.
  • Mitsubishi Motors had actually been selling vehicles in the U.S. prior to 1981, but not under its own company name.
  • The newest Mitsubishi Motors dealership to open in the 40th anniversary year will be Cool Springs Mitsubishi, located just two miles from the company's U.S. headquarters office.

Mitsubishi Mirage G4 Named 'Lowest Cost To Own' In Ninth Annual Vincentric Best Certified Pre-Owned Value In America Awards

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月曜日, 11月 15, 2021

FRANKLIN, Tenn., Nov. 15, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) today announced that the Mitsubishi Mirage G4, the most fuel-efficient gas-powered, non-hybrid vehicle available in the U.S., was recognized as the having the lowest cost of ownership in the ninth annual Vincentric Best Certified Pre-Owned (CPO) Value in America Awards.

Key Points: 
  • FRANKLIN, Tenn., Nov. 15, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) today announced that the Mitsubishi Mirage G4, the most fuel-efficient gas-powered, non-hybrid vehicle available in the U.S., was recognized as the having the lowest cost of ownership in the ninth annual Vincentric Best Certified Pre-Owned (CPO) Value in America Awards.
  • "The Mitsubishi Mirage G4 outperformed seven other subcompact competitors to earn Lowest Cost of Ownership in its class," said Vincentric President, David Wurster.
  • "The Mirage G4 also had the lowest operating costs and the best fuel economy, which were significant contributing factors to achieving the lowest ownership costs."
  • The Mirage G4 features a 1.2-liter three-cylinder engine that achieves an industry-leading fuel economy of 35 mpg city/41 mpg highway.

Mitsubishi Drivers with the Road Assist+ App Now Have an Opportunity for Insurance Discounts at Point of Quote Thanks to LexisNexis Telematics OnDemand

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木曜日, 11月 11, 2021

U.S. auto insurers can leverage driving behavior insights earlier in the insurance shopping process at the point of quote, as well as at underwriting and renewal, using normalized telematics data from the Mitsubishi Road Assist+ app from insurers using LexisNexis Telematics OnDemand.

Key Points: 
  • U.S. auto insurers can leverage driving behavior insights earlier in the insurance shopping process at the point of quote, as well as at underwriting and renewal, using normalized telematics data from the Mitsubishi Road Assist+ app from insurers using LexisNexis Telematics OnDemand.
  • Telematics OnDemand delivers attributes and scores, harnessing data from participating automakers of the LexisNexis Telematics Exchange.
  • Auto insurers can offer customers and prospects who are Mitsubishi vehicle owners and users of the Mitsubishi Road Assist+ app more personalized pricing and usage-based insurance (UBI) options with the potential for an immediate discount.
  • For more information on Mitsubishi vehicles, please contact the Mitsubishi Motors News Bureau at 615-257-2698 or visit media.mitsubishicars.com .

Mitsubishi Motors Celebrates Active-Duty Military And Veterans With Special Veterans Day Discount

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月曜日, 11月 8, 2021

FRANKLIN, Tenn., Nov. 8, 2021 /PRNewswire/ --Ahead of Veterans Day 2021, Mitsubishi Motors North America, Inc. (MMNA) has announced a special Veterans Day Discount.

Key Points: 
  • FRANKLIN, Tenn., Nov. 8, 2021 /PRNewswire/ --Ahead of Veterans Day 2021, Mitsubishi Motors North America, Inc. (MMNA) has announced a special Veterans Day Discount.
  • Mitsubishi Motors is proud to continue its support of veterans and military families' selfless service, sacrifice, and for many, their continued road to recovery.
  • More information about the Veterans Day Discount and Mitsubishi's lineup of vehicles may be found at www.mitsubishicars.com .
  • In recognition of your efforts, for the month of November Mitsubishi Motors will double the standard Military Rebate to $1,000 on select models.

Unite Digital Launches New Regional Marketing Platform with Mitsubishi Motors Direct-to-Dealer Advertising Campaign for 2022 Outlander

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水曜日, 10月 27, 2021

For years, OEMs have aggregated budgets for regional advertising but sent the traffic to separately branded Tier II websites.

Key Points: 
  • For years, OEMs have aggregated budgets for regional advertising but sent the traffic to separately branded Tier II websites.
  • Unite Digital's regional marketing platform unifies the shopping experience by enabling dealers to integrate their branding and price points directly into high-budget advertising that drives traffic directly to their own digital properties.
  • Mitsubishi funds the asset development, and dealers fund their own advertising budgets to place the ads in their local market.
  • Unite Digital's focus includes building certified digital programs, digital marketing, traffic generation, lead optimization, online-offline retail integration and customer retention and loyalty strategies.

Mitsubishi Motors Invites SUV Buyers To Get "Thunderstruck" By The All-New 2022 Outlander

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水曜日, 10月 27, 2021

And with Mitsubishi Motors North America (MMNA)'s recent move to Music City Nashville, Tenn. the three-diamond brand is doubling down on that strategy to introduce its all-new flagship vehicle.

Key Points: 
  • And with Mitsubishi Motors North America (MMNA)'s recent move to Music City Nashville, Tenn. the three-diamond brand is doubling down on that strategy to introduce its all-new flagship vehicle.
  • The company today announced plans linking the unmistakably bold 2022 Mitsubishi Outlander with the immediately recognizable strains of AC/DC's iconic and edgy "Thunderstruck."
  • We wanted to capture that feeling when a new car makes you stop in your tracks and just stare in amazement."
  • For more information on the 2022 Mitsubishi Outlander, visit https://www.mitsubishicars.com/outlander/2022 .

Mitsubishi Motors And Veterans Nonprofit Record The Journey Inspire With 2021 Rebelle Rally Finish

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日曜日, 10月 17, 2021

Team 207 is a three-year partnership between MMNA and RTJ, a nonprofit dedicated to helping service members successfully transition to civilian life.

Key Points: 
  • Team 207 is a three-year partnership between MMNA and RTJ, a nonprofit dedicated to helping service members successfully transition to civilian life.
  • "Mitsubishi Motors' participation in the event is first and foremost about our partnership with Record the Journey and supporting those who honorably served in the U.S. military.
  • For more information on the 2022 Mitsubishi Outlander, the best-equipped, most-connected vehicle Mitsubishi has ever sold in the U.S., visit https://www.mitsubishicars.com/outlander/2022 .
  • For more information on Mitsubishi vehicles, please contact the Mitsubishi Motors News Bureau at 615-257-2698 or visit media.mitsubishicars.com .

All-New Mitsubishi Outlander Honored as 2021 Wards 10 Best Interiors Winner

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月曜日, 10月 11, 2021

FRANKLIN, Tenn., Oct. 11, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) announced today that its all-new flagship crossover SUV, the 2022 Outlander, has been named a Wards 10 Best Interiors Winner for 2021.

Key Points: 
  • FRANKLIN, Tenn., Oct. 11, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) announced today that its all-new flagship crossover SUV, the 2022 Outlander, has been named a Wards 10 Best Interiors Winner for 2021.
  • There's more to come, and we're looking forward to a bright future ahead for Mitsubishi Motors."
  • The interior design concept for the all-new Outlander is Omotenashi, or next-level Japanese hospitality, regarded for anticipating guest needs.
  • Wards 10 Best Interiors recognizes outstanding achievement in aesthetics, comfort, ergonomics, materials usage, fit-and-finish and user-friendliness of displays and controls.

myQ® Connected Garage Now Available Through Apple CarPlay® on Select Mitsubishi Outlander and Eclipse Cross Vehicles

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月曜日, 10月 11, 2021

OAK BROOK, Ill., Oct. 11, 2021 /PRNewswire/ -- Mitsubishi Outlander and Eclipse Cross drivers with the My Mitsubishi Connect app and a myQ Connected Garage can now seamlessly transition garage control to their in-vehicle touch screen using Apple CarPlay.

Key Points: 
  • OAK BROOK, Ill., Oct. 11, 2021 /PRNewswire/ -- Mitsubishi Outlander and Eclipse Cross drivers with the My Mitsubishi Connect app and a myQ Connected Garage can now seamlessly transition garage control to their in-vehicle touch screen using Apple CarPlay.
  • Available in select 2022 Mitsubishi Outlander and select 2018 and newer Eclipse Cross vehicles, Mitsubishi Motors is the first manufacturer to offer the abilityto open or close home garage doors directly from a car's in-dash touchscreen anytime, from anywhere.
  • To get started, Mitsubishi drivers canlink their myQ account to their My Mitsubishi Connect account through their smartphone.
  • Drivers who do not have a myQ account can select "Purchase myQ Controller," within the myQ Mitsubishi Connect App, to receive a discounted myQ Smart Garage Control hub, when they add the myQ Connected Garage service to their My Mitsubishi Connect app.