REGAL TO LAUNCH AUGMENTED REALITY COLLECTIBLE TICKETS FOR MOVIEGOERS
KNOXVILLE, Tenn., June 30, 2022 /PRNewswire/ -- Regal today announces plans to extend the first-of-its-kind AR-only digital collectibles program with the Burbank based augmented reality platform, Moviebill. Created to enhance the moviegoing experience by providing fans with an innovative digital memento, 'Regal Collectible Tickets' are available beginning this week alongside the theatrical debut of Universal Pictures and Illumination Entertainment's 'Minions: The Rise of Gru.' Future AR tickets will be available for every major film release.
- KNOXVILLE, Tenn., June 30, 2022 /PRNewswire/ -- Regal today announces plans to extend the first-of-its-kind AR-only digital collectibles program with the Burbank based augmented reality platform, Moviebill.
- All Regal Crown Club members and other moviegoers who purchase a ticket through the Regal app will be sent a link to claim their digital collectibles via e-mail and push notifications.
- "Through our partnership with Moviebill, we provide unique and differentiated AR content, exclusive to our moviegoers, through the Regal app."
- Founded by media entrepreneur James Andrew Felts in 2017, Moviebill is an Augmented Reality platform dedicated to blockbuster entertainment.